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F5 BIG-IP [Private Offer Only] vs Snowplow comparison

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Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

F5 BIG-IP [Private Offer Only]
Ranking in AWS Marketplace
471st
Average Rating
9.0
Number of Reviews
3
Ranking in other categories
No ranking in other categories
Snowplow
Ranking in AWS Marketplace
21st
Average Rating
8.0
Number of Reviews
6
Ranking in other categories
No ranking in other categories
 

Featured Reviews

Dimitrov Nikolay - PeerSpot reviewer
Tech Lead and Senior DevOps Engineer at a tech vendor with 10,001+ employees
Advanced automation and powerful traffic controls have improved application security
HTTP/2 and HTTP/3 support is something that definitely could be improved in F5 BIG-IP [Private Offer Only]. I mean HTTP/2 and HTTP/3 protocol support, as well as security for them too. For F5 BIG-IP [Private Offer Only] to have better support for them would include load balancing, but also better WAF (Web Application Firewall) support for these two protocols. Improving the mentioned HTTP/2 and HTTP/3 support and the GUI would be beneficial. If they improve those things and add machine learning and AI, I want it to have some kind of AI on the box because everyone is going to AI, and they have to add some AI security to be able to check the traffic using AI models. HTTP/2 and HTTP/3 protocol support, AI, the GUI to be changed, and inline AI where the device downloads pre-built AI models from a SaaS cloud to check the traffic for security is something I think is very needed because using AI models as a replacement for signatures will be better. I think WAF signatures are a thing of the past. I would also like to see HTTP/2 and HTTP/3 in the future as additional features, and anything else I would improve would definitely include HTTP/2 and HTTP/3.
Neha Lall - PeerSpot reviewer
Product Analytics Lead at MSE Technology
Granular behavioral tracking has transformed how we understand user journeys and optimize funnels
Snowplow could be improved in a couple of areas. The Snowplow team is readily available and proactive, always jumping on calls to make changes, especially how we track consent and non-consent data for the EU market. One area of improvement could be its vast canvas, which might feel overwhelming and confusing to people who are less technical or are not sure how to best structure their data. Although Snowplow is powerful, getting value from this granular event data does require strong SQL skills and knowledge of the underlying data model. Therefore, making the data more accessible to less technical users could enhance intuitive self-service exploration, funnel visualization, and easier debugging of tracking issues, allowing product teams to gain insights without relying heavily on analysts. Snowplow could also automate most processes and implement smarter monitoring alerts for fallback. Better documentation and easier debugging when event tracking or schemas change would help, given that managing event definitions centrally can be a hassle when there is a breaking change. Having automated systems to inform users about changes in events or properties would make things smoother across teams.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"F5 BIG-IP [Private Offer Only] is an application delivery controller that does what it says on the tin, and we use it as a firewall, routing device, WAF, and more, leveraging a full set of its capabilities."
"F5 BIG-IP [Private Offer Only] data plane is very powerful; traffic is processed very quickly."
"F5 BIG-IP [Private Offer Only] is the best option on the market without any question."
"We have a lot more insight into our user behaviour and can now make the correct decisions."
"On a broader level, Snowplow has brought a lot of credibility to the analysis and dashboards that I have created, with the biggest positive impact being that it gives us reliable, centralized behavioral data that teams can use consistently."
"Snowplow is excellent at what it is designed for: full control over data collection and processing, strong schema-driven tracking, and works really well with warehouse-first stacks like Google BigQuery."
"Snowplow has impacted my organization positively, very well. For DPG Media, it is the most important data source that we have, delivering a lot of value in the company."
"Snowplow is doing perfectly what it says it is doing; it meets everything it promises and develops the product all the time."
"Snowplow has positively impacted my organization by enabling me to see user behavior in real time."
 

Cons

"F5 BIG-IP [Private Offer Only] is expensive; it is very expensive, but they are the leader, so everyone buys F5 BIG-IP [Private Offer Only]."
"I think F5 BIG-IP [Private Offer Only] can be improved, particularly on the metric side."
"I am not sure whether putting all eggs in one basket is a good thing."
"One area of improvement could be its vast canvas, which might feel overwhelming and confusing to people who are less technical or are not sure how to best structure their data."
"Snowplow can be improved by reducing the pricing, as it is currently too high."
"Setup is challenging because getting the pipeline infrastructure right is hard."
"Maintenance overhead was high, debugging and schema management were time-consuming, and there were increasing security concerns due to it no longer being actively maintained."
"The only issue that we had at a certain moment was that Snowplow was offering more services and asking us to pay more, but we did not use all these services."
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Top Industries

By visitors reading reviews
No data available
Construction Company
33%
Insurance Company
27%
Outsourcing Company
9%
Comms Service Provider
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for F5 BIG-IP [Private Offer Only]?
F5 BIG-IP [Private Offer Only] is the market leader, and I would generally recommend it. I have worked with others such as Citrix NetScaler, which is not a bad product, but the support is awful. F5...
What needs improvement with F5 BIG-IP [Private Offer Only]?
HTTP/2 and HTTP/3 support is something that definitely could be improved in F5 BIG-IP [Private Offer Only]. I mean HTTP/2 and HTTP/3 protocol support, as well as security for them too. For F5 BIG-I...
What is your primary use case for F5 BIG-IP [Private Offer Only]?
I work with F5 and my primary focus at the moment is F5 BIG-IP [Private Offer Only]. I have been a customer of F5 many times, have been a partner, and have even been part of F5 Professional Service...
What needs improvement with Snowplow?
Snowplow could be improved in a couple of areas. The Snowplow team is readily available and proactive, always jumping on calls to make changes, especially how we track consent and non-consent data ...
What is your primary use case for Snowplow?
I have been using Snowplow for the past four or five years. We migrated from Google Analytics to Snowplow, and our main use case for Snowplow is for tracking events for instrumentation. We also use...
 

Comparisons

No data available
 

Overview

Find out what your peers are saying about F5 BIG-IP [Private Offer Only] vs. Snowplow and other solutions. Updated: September 2026.
915,383 professionals have used our research since 2012.