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Alteryx vs Unifi comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Sep 10, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Alteryx
Ranking in Data Preparation Tools
1st
Average Rating
8.4
Reviews Sentiment
7.0
Number of Reviews
84
Ranking in other categories
Predictive Analytics (1st), Data Science Platforms (6th)
Unifi
Ranking in Data Preparation Tools
7th
Average Rating
8.0
Reviews Sentiment
6.3
Number of Reviews
2
Ranking in other categories
Data Integration (59th), Data Governance (40th)
 

Mindshare comparison

As of February 2026, in the Data Preparation Tools category, the mindshare of Alteryx is 9.7%, down from 27.3% compared to the previous year. The mindshare of Unifi is 5.4%, up from 3.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Preparation Tools Market Share Distribution
ProductMarket Share (%)
Alteryx9.7%
Unifi5.4%
Other84.9%
Data Preparation Tools
 

Featured Reviews

Rajneesh Prajapati - PeerSpot reviewer
Senior Rpa Consultant at Accely Consulting
Time-saving workflows have transformed data preparation and predictive analysis for my team
Some of the best features Alteryx offers are its no and low-code capabilities. It delivers massive time-saving and includes spatial and predictive analysis. Alteryx includes built-in tools such as drive time analysis and linear regression, which are much harder to achieve in standard BI tools such as Power BI or Tableau. In addition to these features, Alteryx provides built-in spatial tools that can calculate drive time and location-based insights with minimal effort through drag-and-drop spatial tools, low complex coding, faster, and more accurate results. Linear regression predicts sales based on marketing spend, estimates costs based on usage, and identifies trends in historical data. Alteryx has positively impacted my organization by saving time, improving accuracy, and enabling better decision-making. Using Alteryx, complex tasks such as data cleansing, joining datasets, drive time analysis, and linear regression can be done much faster compared to manual Excel or SQL work. This reduces dependency on manual effort and lowers the risk of human error. Drive time analysis helps my organization make better location-based decisions, such as identifying optimal service areas or improving customer reach.
Doug Isabelle - PeerSpot reviewer
Owner at Doc-IT
Good management and pricing but not great for enterprise environments
In a high-density location, we're running into connectivity drops. There may be too many rouge devices broadcasting, and the devices is getting interference from another channel. The only to fix this is to reboot and we need something that reboots on the fly. We also need better security for VLANs and VPNs. There are issues with certain Apple devices. Technical support is not very helpful. The initial setup, which seemed straightforward at first, had to be redone. This may not have been the fault of the product. We're not sure what went wrong.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I like that I can merge data from different sources into one place."
"Alteryx's connectivity is essential. We like the ability to connect the solution to multiple sources. It's easier than other data modeling and extraction solutions. It's built on a self-service concept, so it's easy for anyone to open the tool and directly import or export data from it."
"The most valuable feature of this solution is data preparation."
"The GUI is simple and it integrates with Python."
"The value add of Alteryx is the agility for making changes, and speed of deployment."
"I like the solution's velocity, the speed with which it processes data, and its ease of use."
"Predictive models, which are easy to use, and help a lot with fast design and deployment​."
"Alteryx has positively impacted my organization by saving time, improving accuracy, and enabling better decision-making."
"It's easy to manage and support the user, our guests, and our customers if they have a problem."
"The controller makes it easy to control everything from one platform. The management is easy."
 

Cons

"The solution could work on the BI side of the tool to make it a bit better."
"Licensing negotiations were problematic, affecting our product usage."
"The solution is improving continuously. They have, for example, just added automatic insights. If they continue to improve on their overall service offering, that would be ideal."
"All of the reports are migrated or exported in an Excel file, and most of the time, a business intelligence tool is required. They could have better reporting. The aesthetic could be improved."
"The product could benefit from improved integration with visualization tools or even the inclusion of built-in visualization features."
"Alteryx needs to focus on the supply chain aspect since detecting financial figures and data anomalies is currently insufficient."
"A feature which allows the user to be able to click on an output (in a file browser) and see the creation of the module would be fantastic."
"The server is too expensive for what you get and it really a designer desktop on a server."
"It's stable, but it depends on the office and location."
"There are issues with certain Apple devices."
 

Pricing and Cost Advice

"Alteryx is an expensive solution."
"We use the free version of the solution. There are enterprise licenses available. It cost approximately $5,000 annually. It is an expensive solution and there are additional features that cost more money."
"My organization pays for it, and I do not look into the financial aspect of the licensing, but I know it is pretty expensive."
"It is an expensive solution."
"The desktop platform costs $5,000 per year. It's very costly."
"In order to have designers, and, if you want to collaborate, you have to buy a server. If the designer is $5,000, and if you want a server, you have to pay $80,000."
"​Very transparent.​"
"While it offers extensive features, including predictive analytics, for those who mainly use it for data preparation and blending, the cost can be prohibitive."
"There is no license. The solution is free."
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Top Industries

By visitors reading reviews
Financial Services Firm
22%
Manufacturing Company
9%
Computer Software Company
8%
Healthcare Company
5%
Retailer
11%
Manufacturing Company
9%
Financial Services Firm
9%
Comms Service Provider
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business32
Midsize Enterprise15
Large Enterprise53
No data available
 

Questions from the Community

What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
One of the differences is that with Alteryx you can use it as an ETL and analytics tool. Please connect with me directly if you want to know more.
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
Alteryx is an extremely easy and flexible data tool, flexible in terms of drag and drop toolset and also has python, R integrations if your team requires this. It can handle over 2 billion rows of...
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
I am not familiar with IBM SPSS Modeler, therefore, I cannot compare these two products. Regarding Alteryx I can say the following: - An excellent desktop tool for Data Prep and analytics. - Featu...
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Comparisons

 

Overview

 

Sample Customers

AnalyticsIq Inc., belk, BloominBrands Inc., Cardinalhealth, Cineplex, Dairy Queen
Big Incites, Cloudera, Flywheel Data, Hortonworks, MapR, Platfora, Qlik, Tableau Software, zData Inc.
Find out what your peers are saying about Alteryx vs. Unifi and other solutions. Updated: December 2025.
881,565 professionals have used our research since 2012.