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Alteryx vs IBM Predictive Analytics comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Alteryx
Ranking in Predictive Analytics
1st
Average Rating
8.4
Reviews Sentiment
7.0
Number of Reviews
83
Ranking in other categories
Data Science Platforms (5th), Data Preparation Tools (1st)
IBM Predictive Analytics
Ranking in Predictive Analytics
12th
Average Rating
7.0
Reviews Sentiment
5.7
Number of Reviews
1
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of October 2025, in the Predictive Analytics category, the mindshare of Alteryx is 14.0%, down from 25.1% compared to the previous year. The mindshare of IBM Predictive Analytics is 2.2%, up from 0.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Predictive Analytics Market Share Distribution
ProductMarket Share (%)
Alteryx14.0%
IBM Predictive Analytics2.2%
Other83.8%
Predictive Analytics
 

Featured Reviews

Theresa McLaughlin - PeerSpot reviewer
Quick development enables seamless data processing despite occasional support issues
There were times when the product would fail during development without an apparent reason. The support structure changed; initially, we received great support, however, it later became less reliable due to licensing issues and a tiered support system. Licensing negotiations were problematic, affecting our product usage. For instance, our licenses were temporarily lost during negotiations when an agreement couldn't be reached.
LE
Good prediction capability for marketing purposes, although it needs to be more flexible
I found it very hard to change the algorithm that is used for prediction and I think that this solution can be more flexible. It looks like more of a black box in some cases and there are few ways to intervene and specify actions. Using IBM Predictive Analytics requires more skill, resources, and training than some other solutions. In the next release of this solution, I would like to see better integration with business solutions so that the data can be more easily accessed.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature of Alteryx is its unlimited handling capabilities."
"It has everything that one needs. Whatever you want to do with the data can be done with Alteryx."
"Data processing is most valuable. It is one of the fastest data blockers out there in the market, which is a fascinating thing about Alteryx."
"The scheduling feature for the automation is excellent."
"I think the most valuable feature for Alteryx in a health facility is that it permits cleaning, organizing, and merging of databases such as Excel and Access."
"Alteryx has made us more agile and increased the speed and effectiveness of decision making."
"I like that I can merge data from different sources into one place."
"The support is very good."
"The most valuable feature is the predictive capability in marketing use cases."
 

Cons

"It should have Linux support. It currently supports only Windows. It does not support any other platform. Its price should also be lower. Their US partner management program is actually unresponsive. One of the reasons why we don't have a formalized partnership plan with them is because their partner management team is atrociously unresponsive. This is something that they need to change."
"The pricing seems high for my current needs. However, considering the benefits, it is easier to justify to management for broader company usage."
"What they're struggling with is it's not as mature as Tableau in the user management area. It was tougher to manage the server part of it right away, especially since the user base has grown."
"It would be great to create the final users' visualization within Alteryx."
"I mostly used it for flat files, but I have many colleagues who reported that to tune a query, in case they want to directly connect to the database, there is no option to optimize the performance of the query, as we have in Informatica."
"We are hoping that the NLP features will also support Chinese characters."
"The principal problem is the pricing. They're expensive products."
"It seems to me that it is not always user friendly."
"Using IBM Predictive Analytics requires more skill, resources, and training than some other solutions."
 

Pricing and Cost Advice

"Alteryx isn't extortionately expensive, but it's not cheap either."
"I rate the solution's pricing as a ten, as it is highly priced."
"The license is really expensive, we cannot afford to have two or three. It takes away all the budget of my area."
"The desktop platform costs $5,000 per year. It's very costly."
"In order to have designers, and, if you want to collaborate, you have to buy a server. If the designer is $5,000, and if you want a server, you have to pay $80,000."
"It's very expensive. I'd rate it a four out of ten in terms of the price. It's great for big companies but not for small companies."
"We have a yearly cost that we pay for the licensing. We do not pay any costs in addition to the licensing fees."
"The pricing is $5000 per year per production license."
Information not available
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Top Industries

By visitors reading reviews
Financial Services Firm
22%
Manufacturing Company
9%
Computer Software Company
9%
Retailer
6%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business31
Midsize Enterprise15
Large Enterprise51
No data available
 

Questions from the Community

What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
One of the differences is that with Alteryx you can use it as an ETL and analytics tool. Please connect with me directly if you want to know more.
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
Alteryx is an extremely easy and flexible data tool, flexible in terms of drag and drop toolset and also has python, R integrations if your team requires this. It can handle over 2 billion rows of...
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
I am not familiar with IBM SPSS Modeler, therefore, I cannot compare these two products. Regarding Alteryx I can say the following: - An excellent desktop tool for Data Prep and analytics. - Featu...
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Overview

Information not available
 

Sample Customers

AnalyticsIq Inc., belk, BloominBrands Inc., Cardinalhealth, Cineplex, Dairy Queen
Getin Noble Bank S.A., North Pacific Bank Ltd., RightShip, California Franchise Tax Board, Consolidated Communications, Coherent Path Inc., Rossmann Supermarkety Drogeryjne Polska Sp. z o.o., Tennessee Highway Patrol, Banco de Prevision Social, Comptel Corp.
Find out what your peers are saying about Alteryx, SAP, Altair and others in Predictive Analytics. Updated: September 2025.
868,706 professionals have used our research since 2012.