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Alteryx vs DataRobot vs IBM Predictive Analytics comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Mindshare comparison

As of September 2025, in the Predictive Analytics category, the mindshare of Alteryx is 15.0%, down from 25.1% compared to the previous year. The mindshare of DataRobot is 8.9%, up from 8.1% compared to the previous year. The mindshare of IBM Predictive Analytics is 2.2%, up from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Predictive Analytics Market Share Distribution
ProductMarket Share (%)
Alteryx15.0%
DataRobot8.9%
IBM Predictive Analytics2.2%
Other73.9%
Predictive Analytics
 

Featured Reviews

Theresa McLaughlin - PeerSpot reviewer
Quick development enables seamless data processing despite occasional support issues
There were times when the product would fail during development without an apparent reason. The support structure changed; initially, we received great support, however, it later became less reliable due to licensing issues and a tiered support system. Licensing negotiations were problematic, affecting our product usage. For instance, our licenses were temporarily lost during negotiations when an agreement couldn't be reached.
SagarYadav - PeerSpot reviewer
Automating model comparison speeds up development and reduces timelines
DataRobot is equipped with a GUI-based approach that simplifies the process of feature engineering and model training. It provides AutoML capabilities, which allow for comparing thousands of models and selecting the best-suited one based on business requirements. By automating highly technical aspects like model comparison, DataRobot enhances productivity and reduces project timelines from three months to less than one month.
LE
Good prediction capability for marketing purposes, although it needs to be more flexible
I found it very hard to change the algorithm that is used for prediction and I think that this solution can be more flexible. It looks like more of a black box in some cases and there are few ways to intervene and specify actions. Using IBM Predictive Analytics requires more skill, resources, and training than some other solutions. In the next release of this solution, I would like to see better integration with business solutions so that the data can be more easily accessed.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Predictive models, which are easy to use, and help a lot with fast design and deployment​."
"I like the fact that you can easily blend data from different platforms."
"It is efficient in optimizing our ability to get information."
"The solution offers excellent predicting power. The accuracy and confidence have been great."
"One-stop shop for data preparation, blending, prediction, and optimization in a single workflow."
"Alteryx is so advanced. It's just drag and drop."
"Once we got it in-house, I knew its value."
"The tools are built-in. You just plug and play, drag and drop, once you understand how to use the tools, it is easy."
"It's easy to do MLOps operations. It's a lot easier to manage jobs and see the logs if there's any drift in a model."
"DataRobot is highly automated, allowing data scientists to build models easily."
"DataRobot can be easy to use."
"By automating highly technical aspects like model comparison, DataRobot enhances productivity and reduces project timelines from three months to less than one month."
"We especially like the initial part of feature engineering, because feature engineering is included in most engines, but DataRobot has an excellent way of picking up the right features."
"The most valuable feature is the predictive capability in marketing use cases."
 

Cons

"The screen when you are looking into your workflows and your ETL processes needs to be improved. You cannot manage it very well."
"Its most valuable feature lies in its functionality."
"Alteryx can improve in data science. They have to have more features and components in the data science aspect because they claim to be a data science tool. However, in order to be more competitive, they have to improve on their data science propositions. Thre are other solutions on the market, such as other players in the market, Data2Go or DataIQ, and Alteryx needs to catch up."
"The product could benefit from improved integration with visualization tools or even the inclusion of built-in visualization features."
"The solution is improving continuously. They have, for example, just added automatic insights. If they continue to improve on their overall service offering, that would be ideal."
"The workflow and pipeline need to improve."
"The interface could be improved."
"It's a technical product and those that don't have proper training will have to deal with a steep learning curve."
"If we could include our existing Python or R code in DataRobot, we could make it even better. The DataRobot that we have is specific to an industry, but most of the time we would have our own algorithms, which are specific to our own use case. If we had a way by which we could integrate our proprietary things into DataRobot with a simple integration, it would help us a lot."
"The business departments will love to work with DataRobot because they use the tool to investigate their data, such as targeting what they want to investigate. They don't need any data scientists near them. They can investigate at eye level and bring into the BI tool, or can bring it to the data scientist. Data scientists can use this tool to bring increase the solution to the maximum. All the others can use it, but not to the maximum."
"Generative AI has taken pace, and I would like to see how DataRobot assists in doing generative AI and large language models."
"DataRobot is a UI-based tool, which means it cannot provide all the features I might manually implement through notebooks or Python. In this aspect, I see room for improvement in its functionality."
"There are some performance issues."
"Using IBM Predictive Analytics requires more skill, resources, and training than some other solutions."
 

Pricing and Cost Advice

"Alteryx isn't extortionately expensive, but it's not cheap either."
"The cost of the solution could be reduced."
"The price could be better."
"While it offers extensive features, including predictive analytics, for those who mainly use it for data preparation and blending, the cost can be prohibitive."
"In order to have designers, and, if you want to collaborate, you have to buy a server. If the designer is $5,000, and if you want a server, you have to pay $80,000."
"A designer and scheduler for $13K/year in total is pretty much earning you the money back in time and in other resources."
"I don't know much about the licensing, but there are some additional costs for certain features."
"The desktop platform costs $5,000 per year. It's very costly."
"The price of DataRobot is good because if you take the price of the solution which is approximately $65,000, it is less than a data scientist. There are very few data scientists available."
"We dropped the plan to use DataRobot, because we found the pricing to be on the higher sise. We liked DataRobot a lot, but due to the pricing, we dropped that idea."
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Top Industries

By visitors reading reviews
Financial Services Firm
23%
Manufacturing Company
9%
Computer Software Company
9%
Retailer
6%
Financial Services Firm
14%
Manufacturing Company
11%
Computer Software Company
10%
Retailer
8%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business31
Midsize Enterprise15
Large Enterprise51
No data available
No data available
 

Questions from the Community

What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
One of the differences is that with Alteryx you can use it as an ETL and analytics tool. Please connect with me direc...
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
Alteryx is an extremely easy and flexible data tool, flexible in terms of drag and drop toolset and also has python, ...
What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?
I am not familiar with IBM SPSS Modeler, therefore, I cannot compare these two products. Regarding Alteryx I can say...
What needs improvement with DataRobot?
DataRobot is a UI-based tool, which means it cannot provide all the features I might manually implement through noteb...
What is your primary use case for DataRobot?
In our day-to-day use, I utilize DataRobot to speed up our development process through its GUI capability. Once I set...
What advice do you have for others considering DataRobot?
I would recommend DataRobot because if there is something not included in the UI, I have the freedom to use its Pytho...
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Overview

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Sample Customers

AnalyticsIq Inc., belk, BloominBrands Inc., Cardinalhealth, Cineplex, Dairy Queen
Harmoney, Zidisha, ONE Marketing, DonorBureau, Trupanion, Avant
Getin Noble Bank S.A., North Pacific Bank Ltd., RightShip, California Franchise Tax Board, Consolidated Communications, Coherent Path Inc., Rossmann Supermarkety Drogeryjne Polska Sp. z o.o., Tennessee Highway Patrol, Banco de Prevision Social, Comptel Corp.
Find out what your peers are saying about Alteryx, Altair, SAP and others in Predictive Analytics. Updated: September 2025.
868,183 professionals have used our research since 2012.