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What is AI Audiences?

AI Audiences mindshare

As of January 2026, the mindshare of AI Audiences in the Marketing Intelligence category stands at 0.7%, down from 0.8% compared to the previous year, according to calculations based on PeerSpot user engagement data.
Marketing Intelligence Market Share Distribution
ProductMarket Share (%)
AI Audiences0.7%
Oracle Cloud Infrastructure (OCI)6.8%
Alida5.7%
Other86.8%
Marketing Intelligence

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