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Microsoft App-V vs VMware ThinApp [EOL] comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft App-V
Average Rating
8.6
Reviews Sentiment
7.5
Number of Reviews
9
Ranking in other categories
Application Virtualization (2nd)
VMware ThinApp [EOL]
Average Rating
9.0
Number of Reviews
3
Ranking in other categories
No ranking in other categories
 

Featured Reviews

SN
Technical Lead on Virtual Desktop at Orange
Legacy software is maintained effectively, offering cost savings and integration flexibility
I believe there is no room for improvement in Microsoft App-V since it is officially at the end of life. Microsoft does not negotiate extensions for their end-of-life solutions. It has been a great tool over the years, but the company has managed to write most applications to bring them up to date, many written from scratch or as web-based applications. It's highly likely that we will decommission the Microsoft App-V solutions next year, keeping backups for a period until the new applications stabilize. I'm confident that once they transition to newer versions, they will phase out Microsoft App-V just like they do with operating systems. When Microsoft decides to close a version, such as Windows 10-22H2 or 21-H2, it happens. Paying for extended support is costly and, in the end, not worth it. Organizations must think of alternatives, possibly leaning towards MSIX, although MSIX doesn't support very old software used on Windows XP or 2000, which raises doubts about what can truly be improved. It's clear they won't introduce anything new; they will only provide security patches as they approach the end-of-life timeline.
it_user769638 - PeerSpot reviewer
Associate Operations at a financial services firm with 10,001+ employees
Streamlines checking our app after pushing an update, which helps cut costs
In the past we used multiple servers to load-balance the application and when we pushed updates to the application we would need to check it on all servers. But when it comes to VMware ThinApp we can do it on a file server or Isilon share and this helps cut costs and create a healthy environment. If we publish an application in Citrix through a server we should have more capacity. On multiple occasions, some applications need updates so at that point we need to disable the servers. But in this case there is no need for disabling user sessions, they can use it and we can do just gpupdate to update all servers in a row.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It is very easy to use from an administration point of view."
"The most interesting and powerful feature for us is the fact that we can upgrade any kind of app instantly."
"I appreciate the process of being able to change or review my answers."
"From my experience with Microsoft App-V, the feature I liked the most is the streaming."
"It is easy to scale. You can quickly deploy additional instances. Rollbacks are easy because there is an automatic backup every hour. Deploying the application is straightforward and efficient."
"I would recommend Microsoft App-V for its simplicity and efficiency."
"The most valuable feature of Microsoft App-V that I found is the possibility to bring old software back to life and publish it for users to do their jobs using those applications."
"Microsoft App-V is a simple, very good working product that just works."
"A great solution to get started with app virtualization, app mobility and deployment"
 

Cons

"There is definitely room for improvement with Microsoft App-V, especially in terms of enhancing troubleshooting resources and user guidance."
"The reporting features could be improved."
"Regarding improvements in Microsoft App-V, I would appreciate seeing the successor, MSIX, work better, as nothing is going to be implemented anymore since it is end of life by the end of the year."
"If it were possible to integrate App-V with a cybersecurity solution then we could implement a documentation registry, which would be useful."
"The process was streamlined but didn't make our work simple. We encountered an issue with the person responsible for designing the website."
"Microsoft App-V is more suited for legacy software usage, and trying to make it work in that context usually feels tricky and unreliable."
"The downside is that Microsoft bought this product and they are going to discontinue it in 2026. This is worrisome for us."
"Microsoft App-V has been slow, and users experience delays when launching applications, which presents significant challenges."
"There are some functional areas Thinapp could be improved. Perhaps including application specific or hardware specific virtual drivers"
 

Pricing and Cost Advice

"Clients do not pay licensing fees."
"The pricing of this product is competitive."
Information not available
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Top Industries

By visitors reading reviews
Financial Services Firm
17%
Healthcare Company
8%
Manufacturing Company
7%
Government
7%
Educational Organization
10%
Computer Software Company
10%
Comms Service Provider
8%
Energy/Utilities Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business4
Large Enterprise5
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Microsoft App-V?
Regarding pricing, I believe flexibility would help retain customers. Costs could be more adaptable to meet varying budgets.
What needs improvement with Microsoft App-V?
There is definitely room for improvement with Microsoft App-V, especially in terms of enhancing troubleshooting resources and user guidance.
What is your primary use case for Microsoft App-V?
I have been using Microsoft App-V for quite some time, and I can describe my use cases, which include various applications that enhance productivity.
Ask a question
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Also Known As

App-V, MS App-V
ThinApp
 

Overview

 

Sample Customers

The University of Texas at San Antonio (UTSA), GDDKiA, P&V, Etisalat Lanka, Hellenic Petroleum
Delhi International Airport, Telus Communications Company, Mansfield District Council, St Edmunds College, Sydney Adventist Hospital, ITSAM, Hertz International, Bank of Tokyo-Mitsubishi UFJ Ltd. , ASVZ, Appenzell Ausserrhoden Informatik, MTF, Stadt Hattingen, €sterreichisches Verkehrsbªro AG, DER Reisebªro GmbH & Co OHG, Thomas-Krenn.AG, BFI Wien, Metal One Pipe & Tubular Products Inc., NTT Neomeit
Find out what your peers are saying about Citrix, Microsoft, Parallels and others in Application Virtualization. Updated: March 2026.
884,873 professionals have used our research since 2012.