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Synthesia Reviews

Vendor: Synthesia
4.4 out of 5
Badge Ranked 1
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What is Synthesia?

Synthesia transforms video creation with AI-driven capabilities, offering flexibility in animation and realistic avatars to facilitate high-quality instructional and training content across different languages and formats.

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Synthesia is the #1 ranked solution in top AI Video Generator solutions and top AI Avatars solutions. PeerSpot users give Synthesia an average rating of 8.8 out of 10. Synthesia is most commonly compared to HeyGen: Synthesia vs HeyGen. Synthesia is popular among the large enterprise segment, accounting for 48% of users researching this solution on PeerSpot. The top industry researching this solution are professionals from a manufacturing company, accounting for 16% of all views.
Buyer's Guide
Synthesia
October 2025
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Synthesia mindshare

Product category:
AI Video Generator
As of October 2025, the mindshare of Synthesia in the AI Video Generator category stands at 15.3%, down from 34.7% compared to the previous year, according to calculations based on PeerSpot user engagement data.
AI Video Generator Market Share Distribution
ProductMarket Share (%)
Synthesia15.3%
HeyGen14.5%
Leonardo.Ai9.5%
Other60.7%
AI Video Generator

PeerResearch reports based on Synthesia reviews

TypeTitleDate
ProductReviews, tips, and advice from real usersOct 27, 2025Download
Suggested products
TitleRatingMindshareRecommending
HeyGen0.014.5%0%0 interviewsAdd to research
DeepBrain AI0.05.8%100%0 interviewsAdd to research
 
 
Key learnings from peers

Valuable Features

Synthesia's most valuable features include AI-driven video creation allowing high-quality content production, intuitive editing, and quick text-to-audio conversion with accurate accents. Animation and avatar features enhance aesthetics and creativity, making it easy to modify content without extensive editing. Efficient automation saves time compared to human presenters. Its user-friendliness extends to a wide range of capabilities like role-playing and integrations with generative AI, supporting diverse audiences and improving internal training and messaging.
  • "Artificial Intelligence induced video features are the most valuable."
  • "The application helps our organization with creating video animations and voiceovers."
  • "The product is very good for internal training and internal messaging."

Room for Improvement

Users identify several areas for improvement in Synthesia. The cost is considered high, especially for custom avatars. Users find the video editing and audio integration unintuitive. They desire better lip-syncing and more natural avatar expressions. Issues with accents and voice modulation exist. The process for creating enterprise accounts and the time limit on videos are problematic. Some users also request enhanced technical support and built-in translation. Animation, interactive features, and dual-avatar support would enhance the experience.
  • "They should indulge in better advertising and also voice modulation features for the videos should be introduced."
  • "There could be an option to minimize the character’s expression in the animated videos."
  • "The digital avatars must be refined."

ROI

Users have experienced a clear return from Synthesia, saving significant costs compared to outsourcing video creation. Many highlight the high quality and efficiency of videos produced, enabling content creation in less time and supporting global market access. Institutions found it increased participant numbers in video-based curriculums. Companies appreciated the creative freedom and engagement it provided to users. Evidently, Synthesia enhanced efficiency and engagement, offering a considerable payoff in terms of time and user interaction.

Pricing

Synthesia's pricing for enterprise accounts varies and can be perceived as either fair or costly depending on content needs. Starting around four thousand dollars, expenses decrease with more subscriptions but remain significant. Enterprise plans offer unlimited feature access, though acquiring pricing details can be challenging. Users appreciate the value for money and control it provides, despite some budget concerns. Personal accounts also offer competitive pricing, with costs ranging between three to thirty dollars for specialized packages.
  • "The solution is cost-effective and relatively cheap."
  • "The new pricing is fair and competitive. It compares well to other options on the market. The cost ranges from three dollars to approximately twenty-nine or even thirty dollars, with some specialized packages reaching the thirty-dollar mark."
  • "For what it is, I think Synthesia is priced pretty reasonably, but smaller businesses might be uncomfortable with such a large price tag."

Popular Use Cases

Synthesia is primarily utilized for creating videos in multiple languages and accents. It serves diverse functions such as training materials, instructional designs, AI speech, and presentations. Clients transform written content and PowerPoint slides into videos, produce TikTok and social media content, and create educational materials for large organizations. It supports audio for multimodal learning, research presentations, and multilingual training. Synthesia assists in crafting promotional materials, pitch decks, and automating video creation from slides.

Service and Support

Synthesia's customer service receives mixed feedback. Some users find the technical support team helpful and responsive, rating it around six out of ten. Others note prompt assistance without technical issues. However, there are reports of unresolved issues regarding enterprise accounts. Automated 24/7 bots and abundant resources are available. Initial interactions with the technical team addressed early problems effectively, while some find the tool so user-friendly that they never needed support.

Deployment

Many find Synthesia's initial setup straightforward and user-friendly, even for those not tech-savvy. It requires no installation, being a web-based SaaS, accessible via a browser. Although setup was easy for most, some encountered challenges with the templating system, seeking improvements for better dynamics. Despite needing assistance in a few instances, users appreciated the clear, self-explanatory interface, allowing them to integrate images, videos, and third-party apps seamlessly.

Scalability

Synthesia's scaling capabilities often link budget considerations with higher tiers offering greater functionality. Users report variable experiences, rating scalability between four and ten. Teams deploying it globally find it accommodating, but pricing concerns frequently surface with larger deployments. The enterprise option allows for bigger groups, reducing project fragmentation issues, while others cite speed issues with concurrent access on shared accounts. For smaller teams, its adaptability is effective without encountering notable scaling limitations.

Stability

Synthesia demonstrates high stability, with users frequently rating it between eight and ten. Despite some video generation issues, process delays, and occasional downtime, many find it reliable. The stability aspect is praised, although improvements in customer support availability and tutorials for updates are suggested. Users report video content processing as smooth and productive while noting advancements in avatar realism. For specific applications, it is deemed an excellent tool, except for some customer-facing uses due to lip sync concerns.
These insights are based on the in-depth reviews provided by peers to help you make a better buying decision.
Download our Synthesia Buyer's Guide for additional reliable information.

Review data by company size

By reviewers
Company SizeCount
Small Business9
Midsize Enterprise4
Large Enterprise2
By reviewers
By visitors reading reviews
Company SizeCount
Small Business46
Midsize Enterprise38
Large Enterprise77
By visitors reading reviews

Top industries

By visitors reading reviews
Manufacturing Company
16%
Comms Service Provider
10%
Computer Software Company
8%
Retailer
7%
Educational Organization
6%
Financial Services Firm
6%
Government
6%
Healthcare Company
5%
Outsourcing Company
4%
Insurance Company
3%
Media Company
2%
Energy/Utilities Company
2%
Legal Firm
2%
Real Estate/Law Firm
2%
Recreational Facilities/Services Company
2%
University
2%
Construction Company
2%
Consumer Goods Company
2%
Logistics Company
2%
Transportation Company
2%
Newspaper
1%
Performing Arts
1%
Renewables & Environment Company
1%
Wholesaler/Distributor
1%
Leisure / Travel Company
1%
Marketing Services Firm
1%
Pharma/Biotech Company
1%
Hospitality Company
1%

Compare Synthesia with alternative products

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Learn more about Synthesia

Synthesia leverages AI to streamline video production, making it easy to convert written content into dynamic video formats. It features rapid text-to-audio conversion with regional accents and HD video quality. The platform supports efficient role-playing and distribution of training materials with straightforward editing capabilities. While users highlight areas for customization improvements and pricing concerns, its pronunciation library and integration with AI tools like ChatGPT enhance its versatility. However, some encounter challenges with avatar realism, audio quality, and limited interactive features.

What are Synthesia's most valued features?
  • AI Flexibility: Enables diverse animation styles and avatar options.
  • HD Video Quality: Delivers sharp and detailed visual content.
  • Realistic Avatars: Provides life-like representation in videos.
  • Text-to-Audio Conversion: Offers rapid processing with regional accents.
  • Ease of Use: Simplifies editing and distribution of content.
  • Pronunciation Library: Improves clarity and communication in videos.
  • Generative AI Integration: Enhances capabilities with tools like ChatGPT.
What benefits should users consider when evaluating?
  • Efficiency: Streamlines video creation processes saving time and resources.
  • Creativity: Encourages innovative use of video content for training and marketing.
  • Versatility: Supports multilingual and diverse formats for global reach.
  • Role-playing Support: Facilitates training with realistic scenarios.
  • Time Savings: Quickens content generation through automation.

In industries like corporate training, educational material production, and marketing, Synthesia is employed to create instructional videos, pre-call briefs, and promotional content. It aids in automating video pipelines from slides, providing a dynamic approach to internal communication and audience engagement.

Related questions

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Product Categories

Product Categories
AI Video Generator
AI Avatars

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Synthesia Reviews Summary
Author infoRatingReview Summary
Technical Content Developer at Snowflake Computing3.5We automated video creation from Google slides using Synthesia, finding its automation feature invaluable. Improvements are needed in voice rendering and testing workflows. It boosted our on-demand curriculum engagement but requires smarter language processing to enhance pronunciation and context understanding.
Learning Experience Designer at a tech vendor with 1-10 employees4.5I use Synthesia for creating multilingual training, valuing its creativity and engagement. Improvements could include a built-in translator for efficiency. Despite its slightly robotic sound, the platform has saved time and received positive feedback, showing a solid return on investment.
AI video Editor at a tech services company with 11-50 employees4.5I've used Synthesia to create training and social media videos for clients, appreciating its flexible animation features compared to rigid alternatives. However, I'd like more affordable custom avatar options and improved customer service for timely video review during testing.
Sr. E- learning developer at Caresyntax4.5I use Synthesia to create videos and find its AI feature most valuable, though the video aspect needs improvement. I switched from Adobe Suite due to Synthesia's AI capabilities and have seen a return on investment.
Cultural and Quality Manager at Openreach5.0I create educational materials for a large organization, utilizing Synthesia for its ease and ability to deliver flawless videos without post-production. Although accents and expressions need improvement, it's intuitive and eliminates challenges faced with traditional methods.
Instructional Designer at a tech services company with 501-1,000 employees4.5I used Synthesia to create learning videos for our customers and partners. It offers excellent pronunciation capabilities, though it needs improvements in its video editor and timeline UI. Despite this, the ROI has been high compared to WellSaid Labs.
Head of Evangelism at a tech vendor with 51-200 employees4.5I evaluated Synthesia for internal training projects and found it efficient for saving time, thanks to its digital actors and integration with AI tools. However, I hesitate to use it for customer-facing projects due to unnatural digital actor mannerisms.
Instructional Designer IV at SOLERSrg4.0I used Synthesia for training courses, appreciating its avatars but finding its timeline management and audio integration lacking. Despite updates, it's less intuitive than D-IB, which, although simpler, had more authentic-looking avatars. Improvements in user guidance are needed.