As of August 2025, the mindshare of Upstream MCS in the Mobile Marketing and Advertising category
stands at 1.0%, according to calculations based on PeerSpot user engagement data.
Mobile Marketing and Advertising Market Share Distribution
Product
Market Share (%)
Upstream MCS
1.0%
Braze
21.8%
CleverTap
17.3%
Other
59.9%
Mobile Marketing and Advertising
Learn more about Upstream MCS
Upstream MCS was previously known as MCS.
Upstream MCS customers
Telecom Italia Mobile, T-Mobile, Vodafone, Vodafone Romania