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IBM Marketing Operations integrates planning, budgeting and resource management into a single environment to foster collaboration, track and reduce costs and accelerate time to market. The solution is tightly integrated with IBM Campaign and enables your organization to collaborate, share insights and automate marketing program development and approval processes. Involve resources from outside agencies too. Increase return on investment by accelerating decisions, eliminating redundancies and identifying enhancement opportunities across the marketing program ecosystem.
Connect your existing platforms to surface clear analytics and actionable insights about your prospects and what they care about. Website visitors expect a relevant experience – deliver it with website personalization.
Our lightweight technology allows you to create dynamic content on any owned assets in less than 30 days. No customized, complicated IT implementation required!
We provide a flexible platform to get your content campaigns up and running quickly that's able to grow as you grow — across your website and across your channels.
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