Novus Loyalty vs Prime Cloud by Loyalty Prime comparison

Novus is an Offers & Loyalty platform, all set to develop the most technically proficient, easy-to-use, and affordable loyalty platform for the modern retailer. Combining the power of technology & expertise, we’re creating a loyalty journey for varied industries wherein we’re a proven name in empowering sales and elevating brand value through a loyalty program structured to customer retention. Novus offers smart campaign management, customer segmentation, marketing automation and so much more to cover every loyalty touchpoint. The platform features 4 main modules including an offers platform, a well-equipped loyalty engine, a rewards & management platform, and an integrated benefit of analytics/business intelligence.

Prime Cloud by Loyalty Prime is an award-winning loyalty management software best suited for companies with 500+ employees. 

The Prime Cloud is the heart of a modern loyalty program, allowing for much more than simple earn and redemption processes. It provides all necessary business rules and maximum flexibility for managing high performing loyalty programs. Multiple APIs provide ease of integration to front-end channels, campaign management and other IT systems. Intuitive user interfaces allow for seamless workflows and maximum performance towards reaching business targets.

Since 2014, Loyalty Prime has helped multiple B2B and B2C businesses drive customer engagement, optimize customer retention, and increase customer lifetime value.

All this thought their all-in-one, powerful SaaS platform combined with deep expertise in designing, managing, and tracking successful customer loyalty programs.