The solution has really helped us with deduplication. We get multiple contacts and leads created by different users. They come down from Salesforce to the solution and we have auto-merge rules that basically deduplicate. The solution merges similar leads and contacts based on the auto-merge rules. We have also benefited a lot with enrichment. We have a source to get contact information like email IDs and phone numbers that are given priority. If they survive, we are able to make effective communication with our clients. Within a month of implementing the solution, we saw good achievements. We realized a lot of contacts that got deduplicated.
