Adobe Campaign vs Siebel Marketing Resource Management comparison

Adobe Campaign

Read 1 Adobe Campaign review

1,073 Views
821 Comparison Views

100% willing to recommend

Siebel Marketing Resource M...

91 Views
77 Comparison Views

Adobe Campaign

Siebel Marketing Resource M...

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between Adobe Campaign and Siebel Marketing Resource Management based on real PeerSpot user reviews.

Find out what your peers are saying about Salesforce, Microsoft, monday.com and others in Marketing Management.

To learn more, read our detailed Marketing Management Report (Updated: May 2024).

Buyer's Guide

Marketing Management

May 2024

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Helped 787,061 peers since 2012

Categories and Ranking

Adobe Campaign

Average Rating

7.0

Number of Reviews

Ranking in other categories

Marketing Management (7th)

Siebel Marketing Resource M...

Average Rating

0.0

Number of Reviews

Ranking in other categories

Marketing Resource Management (3rd)

Market share comparison

As of June 2024, in the Marketing Management category, the market share of Adobe Campaign is 4.5% and it decreased by 37.7% compared to the previous year. The market share of Siebel Marketing Resource Management is 0.5% and it decreased by 72.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Marketing Management

Unique Categories:

No other categories found

Marketing Resource Management

10.0%

Featured Reviews

SM17

Technology Associate at Goldman Sachs

Mar 13, 2024

Though it is good for the analytics part, it needs to be made less complex for users

It was one of the complex products used in our company earlier. My company has stopped using Adobe Campaign, and moved to another marketing software for distribution. I will not be able to comment on the product's email marketing strategy since there might have been upgrades in the tool. My…

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

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Top Industries

By visitors reading reviews

Financial Services Firm

20%

Educational Organization

20%

Computer Software Company

Manufacturing Company

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

What do you like most about Adobe Campaign?

Analytics was a good part of Adobe Campaign.

See all answers

What needs improvement with Adobe Campaign?

The problems we faced with Adobe Campaigns in my company stemmed from the fact that it was very complex software. In my company, it did not allow us to expose APIs to do the stuff we require in our...

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What is your primary use case for Adobe Campaign?

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Comparisons

Microsoft Dynamics CRM vs Adobe Campaign

Compared 32% of the time

Salesforce Marketing Cloud vs Adobe Campaign

Compared 29% of the time

Google Campaign Manager vs Adobe Campaign

Compared 16% of the time

Amazon Pinpoint vs Adobe Campaign

Compared 15% of the time

HCL Campaign vs Adobe Campaign

Compared 8% of the time

More Adobe Campaign Competitors

Salesforce Marketing Cloud vs Siebel Marketing Resource Management

Compared 100% of the time

More Siebel Marketing Resource Management Competitors

Product Reports

Buyer's Guide

Marketing Management

May 2024

Download Adobe Campaign product report

No data available

Also Known As

Neolane Campaign

No data available

Learn More

Adobe

Oracle

Overview

It's a set of solutions that help you personalize and deliver campaigns across all of your online and offline channels.

- Simplify campaign management

Manage your data and monitor the performance of your cross-channel campaigns from one place.

- Deliver engaging email

Use personalized, contextual and real-time email messages to deliver a compelling customer experience.

- Automate campaigns

Use marketing automation to increase your campaign productivity and reduce your time to market.

Oracle's Siebel Marketing Resource Management is a complete solution for planning, budgeting, executing, and measuring the impact of global marketing efforts. It provides a common language, powerful analytics, and business processes based on best practices. Siebel MRM automates key processes, from planning to financial analysis, helping marketing users across the enterprise manage activities more effectively and optimize the use of marketing resources.

Sample Customers

Euromoney Learning Solutions, Cr_dit Agricole Nord-Est, a Synergie GIE regional bank, Renault, HD Supply, Dior, Mercola.com

Hover Automotive India Pvt. Ltd., Southwest Airlines Co., Lawn Tennis Association, Grupo Arcor, BoxFusion, ec4u expert consulting AG, Telekom Deutschland GmbH, SMSA Express Transportation Company Ltd., Smiles S.A.

Find out what your peers are saying about Salesforce, Microsoft, monday.com and others in Marketing Management. Updated: May 2024.

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787,061 professionals have used our research since 2012.

We monitor all Marketing Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.