Awesome collaboration features. Great group meetings, sharing, and using an integrated environment with office tools.
content writing manager at Self-employed
Awesome collaboration features, but the performance speed could be improved when the internet connection is slow
Pros and Cons
- "A complete integrated environment for our business. I get Google docs, Gmail, online space, and calendar where I can easily perform all documentation, storage, and communications online."
- "Google Apps for Business and Skype for Business are the perfect solutions for every business thriving online. It is very easy and inexpensive to get work done with these applications online."
- "The performance speed could be improved when the internet connection is slow."
What is our primary use case?
How has it helped my organization?
All-in-one package for our business needs. A complete integrated environment for our business. I get Google docs, Gmail, online space, and calendar where I can easily perform all documentation, storage, and communications online.
What is most valuable?
Google Apps for Business and Skype for Business are the perfect solutions for every business thriving online. It is very easy and inexpensive to get work done with these applications online.
What needs improvement?
I need more integration features in both Google Apps for Business and Skype for Business. There are certain office productivity features which need to be integrated in them. Also, if possible, some more useful features could be added, and the performance speed could be improved when the internet connection is slow.
Buyer's Guide
Google Workspace
June 2025

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857,028 professionals have used our research since 2012.
For how long have I used the solution?
Less than one year.
What's my experience with pricing, setup cost, and licensing?
We receive value for the price that we pay.
What other advice do I have?
A great innovation from one of the best tech leaders in the industry.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Software Tester at a tech consulting company with 11-50 employees
Google Apps for Business: Useful for When Your business is Already Running
What is our primary use case?
The use case is a small business in the process of developing a content strategy for a website. A common user that is me already has a Google account, searched online for Google Apps for Business, and then decided to take advantage of the variety of resources available for the G Suite.
How has it helped my organization?
I have no nonprofit organization, so it has not improved anything. However, the extra space in Drive is a potential improvement in user experience because most of the people in our organization are using either a Dropbox or Drive space.
What is most valuable?
Since my goal was to extend my analysis, I found the additional Drive and Gmail storage to be very valuable. Next is the interroperability with Microsoft Outlook, which is a feature also used with Hotmail. I figured the 24/7 phone and email support was a must, too for a new business/startup.
What needs improvement?
The Outlook integration or plug-in for current outlook clients is a huge area for improvement. Calendar, contact, all that can be synched needs to be managed too.
For how long have I used the solution?
Less than one year.
What do I think about the stability of the solution?
No, not really. But it was rather extra work to configure the IMAP or POP on a smartphone.
What do I think about the scalability of the solution?
No.
How are customer service and technical support?
Customer Service: I would say that the customer service responded. There was a really fast email response and there were links to educational materials in relation to deployment. Technical Support: Prompt and fixed.
Which solution did I use previously and why did I switch?
No, I did not use a different solution.
How was the initial setup?
The initial setup is complex. It involved browsing, knowledge of IMAP and POP, and the two-step verification was in place, and then I had to consult with the smartphone provider before I access the Google Apps for Business.
What about the implementation team?
I did not implement through a vendor team.
What was our ROI?
I wanted to see if it would help make better use of my Google+ pages for business. I wanted everything to appear seamlessly, and effortlessly painless.
What's my experience with pricing, setup cost, and licensing?
The average day-to-day cost is a little bit extra storage capacity for the browsing on my smartphone, which I normally don't use for the specific tasks.
Which other solutions did I evaluate?
I looked at cloud.google.com, and then I also took another look at blog hosting that provides email and website hosting.
What other advice do I have?
I think the on-boarding could be made more efficient, but that doesn't mean more time.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Buyer's Guide
Google Workspace
June 2025

Learn what your peers think about Google Workspace. Get advice and tips from experienced pros sharing their opinions. Updated: June 2025.
857,028 professionals have used our research since 2012.
Consultant at a tech services company
Users can work anywhere with an internet connection
Pros and Cons
- "There are several online forums and a lot of support materials online."
- "Good performance, even on relatively slow connections; no local apps required."
- "Users can work anywhere with an internet connection."
- "Reduces IT spend, freeing up cash for other areas: sales, marketing, recruitment, etc."
- "Some concerns over security, but there are moves to address this and provide admin tools to secure content and adhere to data protection regulations."
What is our primary use case?
Email and suite of productivity tools for business users. It can be a good alternative to MS Office 365. A lots of add-ons available to add full CRM functionality and a variety of tools to help run your business.
How has it helped my organization?
- Fast to set up and easy to use for most users.
- Mail and drive work well on mobile.
- Good performance, even on relatively slow connections; no local apps required.
- Users can work anywhere with an internet connection.
- Reduces IT spend, freeing up cash for other areas: sales, marketing, recruitment, etc.
What is most valuable?
- Great mail client with fast search and a lot of storage.
- Drive storage makes it easy to share documents and collaborate with co-workers and others outside the organisation.
- Google forms are great for questionnaires and surveys.
- Good integration with Android devices.
What needs improvement?
Some concerns over security, but there are moves to address this and provide admin tools to secure content and adhere to data protection regulations.
For how long have I used the solution?
More than five years.
What do I think about the stability of the solution?
G Suite is generally rock solid, but there are inherent risks with any cloud solutions. Internal hardware, networks, and communications are more likely to be points of failure than Google's own infrastructure.
What do I think about the scalability of the solution?
G Suite is mostly used by SMEs, but with Google's infrastructure and new enterprise features, there is no reason why G Suite could not be adopted by the largest companies.
How is customer service and technical support?
There are several online forums and a lot of support materials online. G Suite administrators on paid-for subscriptions get access to support by telephone, email, or chat.
How was the initial setup?
There can be some complication if migrating from other providers. A lot of online training materials are available and there are many independent vendors and consultancies that can help with it.
What about the implementation team?
Our in-house team is experienced in installing and configuring G Suite in a variety of scenarios. There are many reputable vendors who can provide setup, migration, training, and/or support depending on your requirements.
What was our ROI?
There are several areas where a G Suite implementation can reduce costs: lower license fees than some competing products, reduced hardware, and IT support costs.
There are also other benefits that can provide a competitive advantage, e.g., improved productivity (with appropriate training), increased collaboration (with correct use of tools), flexible working - work from home or remote locations, easy to scale - fast onboarding of new employees, and ability to add and remove licenses, as required.
What's my experience with pricing, setup cost, and licensing?
G Suite and Microsoft Office 365 offer products with similar functionality at several different price points. Zoho offer a more extensive range of products and attempts to provide all the applications required to run most small and medium-sized businesses.
Careful consideration should be given to the different licensing options and provisions should be made for additional applications that may be required for your particular business. As with all cloud solutions, bandwidth is key and budget should include a provision of sufficient bandwidth to support the required number of users. Traffic management tools may be required for larger setups and should be included in any pricing calculations.
Which other solutions did I evaluate?
G Suite competes with Microsoft Office 365 and the Zoho suite of applications, which provides solutions for virtually all business activities including Sales, Marketing, HR/Recruiting, Accounts, Project Management, Customer Support, and more. Each has its own strengths and can be great solutions for different types and sizes of businesses.
What other advice do I have?
G Suite can be an excellent solution for many organisations, but there are several factors to consider before implementing any cloud-based solutions. It is best to get expert advice before committing to any particular vendor's product suite. Whatever solution you decide on, make sure you invest in training to get the most from the products. There are no magic bullets, but well trained users will be your best business investment whatever applications you decide to use.
Disclosure: My company has a business relationship with this vendor other than being a customer: We provide cloud solutions including G Suite, Microsoft Office, and Zoho One.
CEO at Shivaami Cloud Services Pvt. Ltd.
We can have Common Files shared among users.
Valuable Features
- Gmail
- Docs
- Hangout
- Calendar
Improvements to My Organization
- Weekly meetings through Hangout across the branches
- Common Files shared among users
Room for Improvement
It needs better Enterprise controls.
Use of Solution
We've used it for seven years.
Deployment Issues
Mainly migration issues from IBM Notes.
Stability Issues
There were no issues with the stability.
Scalability Issues
We've had no issues scaling it.
Customer Service and Technical Support
Customer Service:
It's good.
Technical Support:It's good.
Initial Setup
It's very straightforward.
Implementation Team
We did it in-house.
ROI
It's justifiable.
Pricing, Setup Cost and Licensing
The price is attractive as India enjoys a special price.
Other Solutions Considered
There were no other options looked at.
Other Advice
Go for it and use it effectively. Do take change management from Google.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Deployment Engineer at a tech services company with 1,001-5,000 employees
Excellent for Small Business, flexible, powerful, value for money.
Pros:
Work on any device, with same functionality and view. True real-time collaboration. Integrated domain. Perfect for Small Business. Excellent value for money. Deployment simple and straightforward. Support is good, plenty of good forums, KBs, how to videos also.
Cons:
Requires internet connection. Functionality little limited, compared to offline standard competitor apps, but this is getting better.
I considered Office 365, including using trial, but it lacks the flexibility and still requires purchase of local licences. Not as scalable, due to need to change from base plan to whole different plan but without migration path. GApps is totally scalable and flexible.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Good Article, provides valuable knowledge. I agree with Author on certain areas that the apps developed through this platform are platform independent i.e works on various platforms the way its developed. Need good technical knowledge to develop the apps through this platform.
Infrastructure Expert at Independent Consultant
It helps us to design and development our company intranet.
Valuable Features:
- Standard and custom design pages
- Easy maintenance
- APIs
- Videos
- Other Google services
Improvements to My Organization:
It helps us to design and development our company intranet.
It also allows us to manage technical activities and to develop e-learning applications.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Independent Consultant at a tech consulting company with 51-200 employees
There is a decent amount of information online about administering Google Apps, but more would be helpful.
What is most valuable?
- Very easy to administer
- Most users find it easy to use
- It's free for many non profit organizations
How has it helped my organization?
It was much easier and cheaper for us than most email solutions as we didn’t have to worry about anything except setting up users.
What needs improvement?
People who are used to Outlook hate it but I’m not really sure what should be improved, as that is feedback that I got. I would love to see threading handled in a more “classic” inbox way. As far as I know, that’s everyone's biggest complaint about Gmail, and in most respects, Google Apps for Education email is just like Gmail.
For how long have I used the solution?
I've used it for over two years.
What was my experience with deployment of the solution?
No issues encountered.
What do I think about the stability of the solution?
It was extremely reliable.
What do I think about the scalability of the solution?
No issues encountered.
How are customer service and technical support?
Customer Service:
It's non-existent.
Technical Support:There is a decent amount of information online about administering Google Apps, but more would be helpful.
Which solution did I use previously and why did I switch?
Google Apps was the only email solution we used.
How was the initial setup?
It was very simple.
What about the implementation team?
We implemented it in-house.
What was our ROI?
If we hadn’t had this product, we wouldn’t have had email. I’m sure someone has figured out that email in a business actually has negative ROI, but we’re all going to keep using it anyway.
What's my experience with pricing, setup cost, and licensing?
It was almost zero as we paid nothing for the licenses, and the setup cost was only a few hours of our time.
Which other solutions did I evaluate?
No we didn't as we were looking for a free and lightweight option, and Google Apps satisfied both.
What other advice do I have?
If switching, practice with one unimportant mailbox first. If you’re starting afresh, just follow the instructions.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
The standard GMail interface can be a little bit annoying. The newest Google mail solution "Inbox" is very nice and includes the threading capabilities everyone has complaints about.
I believe Google Apps for Business includes SO much more than email though!
You have a whole plethera of Apps to help you and your organizaqtion such as Google Drive, Calendar, Analytics, Adwords, Webmaster Tools, Blogger, and Sites to name only a few!
Also there is a great training program for Google Apps for Business that walks you through setup and deployment. You can also get certified. check out this link:
apps-admin-course.appspot.com
Thanks!
Jamie Privett
Hi-Tech USA
Hi-TechUSA.com
Software Tester at a tech consulting company with 11-50 employees
It does the job, and it looks nice on a smartphone.
Google Apps for Business is actually pretty useful. It opens doors to new possibilities and allows you to make immediate decisions related to the needs of your business apps. I have been using Google for a while, and only lately have I begun learning more on how to integrate what I already am working on with the features of Google Drive, Google Public Data Explorer and Google Analytics.
I used it with mobile in 2013 for a few months, and it was really quick to set up. I just had to spend about a month learning the new features and then decided that perhaps I would be better off starting out with the three other apps mentioned above.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Do you know if I can access my Google Apps account from another program? Thank you.

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Great Article