We are using the Salesforce Platform mainly for forecasting and budgeting. We use it for everything related to the customer's data.
Principle Product Manager at a tech vendor with 5,001-10,000 employees
Useful data management, plenty of report filters, but UI could improve
Pros and Cons
- "The most valuable features of the Salesforce Platform are the ability to manage customers' data, many report filtering options, and consolidation."
- "Salesforce Platform could improve the UI and the responsiveness of their servers. The UI needs to be made user-friendly for all users."
What is our primary use case?
What is most valuable?
The most valuable features of the Salesforce Platform are the ability to manage customers' data, many report filtering options, and consolidation.
What needs improvement?
Salesforce Platform could improve the UI and the responsiveness of their servers. The UI needs to be made user-friendly for all users.
For how long have I used the solution?
I have been using the Salesforce Platform for approximately four years.
Buyer's Guide
Salesforce Platform
May 2025

Learn what your peers think about Salesforce Platform. Get advice and tips from experienced pros sharing their opinions. Updated: May 2025.
856,873 professionals have used our research since 2012.
What do I think about the stability of the solution?
Salesforce Platform is highly stable.
What do I think about the scalability of the solution?
The scalability of the Salesforce Platform is good. It can scale up and down to our needs.
We have approximately 1,000 people using this solution in my organization and it is being used daily. Many people in different roles are using the solution, such as sales managers, sales representatives, and system engineers.
How are customer service and support?
I have not used the support from Salesforce Platform.
Which solution did I use previously and why did I switch?
I have not used another solution other than Salesforce Platform in this category.
What about the implementation team?
When there is a need to update the solution I do it and it is simple. We have a team that did the implementation of the Salesforce Platform.
What other advice do I have?
The Salesforce Platform has not gone down in the time we have used it, it is very stable. I would recommend this solution to others.
I rate Salesforce Platform a seven out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.

Channel Sales Director at Quest Software
Scalable CRM used to track customer activities, opportunities and contact information
Pros and Cons
- "We use this solution to track customer activities, opportunities and contact information."
- "The interface could be more user-friendly and offer more customization."
What is our primary use case?
We use this solution to track customer activities, opportunities and contact information.
What needs improvement?
The interface could be more user-friendly and offer more customization.
For how long have I used the solution?
I have used this solution for two years but the company I work for has been using it for many more years.
What do I think about the stability of the solution?
This is a stable solution.
What do I think about the scalability of the solution?
This is a scalable solution.
How are customer service and support?
The technical support for this solution is very good.
What other advice do I have?
I would rate this solution a nine out of ten.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Buyer's Guide
Salesforce Platform
May 2025

Learn what your peers think about Salesforce Platform. Get advice and tips from experienced pros sharing their opinions. Updated: May 2025.
856,873 professionals have used our research since 2012.
Commercial Manager at a computer software company with 1,001-5,000 employees
Easy to use with strong reporting features
Pros and Cons
- "Salesforce's strongest feature is reporting especially. It's also a lot more usable than other platforms I've worked with. It has a great user experience, with the ability to filter and access information in real-time."
- "Salesforce's mobile app could be better. Also, it could integrate more seamlessly with Gmail."
What is our primary use case?
We're using Salesforce to manage sales opportunities and relationships with our final customers. Salesforce can also be used to create a plan of activities for each deal. Salesforce can conduct some sales, budget, and revenue forecasts, and we use that information to predict our budget for the next periods.
What is most valuable?
Salesforce's strongest feature is reporting especially. It's also a lot more usable than other platforms I've worked with. It has a great user experience, with the ability to filter and access information in real-time.
What needs improvement?
Salesforce's mobile app could be better. Also, it could integrate more seamlessly with Gmail.
For how long have I used the solution?
We've been using Salesforce for three or four years now.
What do I think about the stability of the solution?
Salesforce is pretty stable.
What do I think about the scalability of the solution?
Salesforce is pretty scalable. We don't have many users in Brazil, but we haven't seen any problem with performance so far.
How are customer service and support?
Technical support isn't something that you really need for day-to-day activities. We usually don't need that.
How was the initial setup?
I have an internal team that works with Salesforce to set it up for our customers. And they have set up the solution for us as well. So I don't know how hard it was to set up. For us end-users, it was pretty easy, but I don't know for them.
What other advice do I have?
I rate Salesforce nine out of 10.
Which deployment model are you using for this solution?
Private Cloud
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
AWS North America Alliance Lead at a computer software company with 501-1,000 employees
Provides visibility to opportunities, and the keyword search makes it easy to find things
Pros and Cons
- "The keyword search helps me in finding stuff quickly. So, I don't have to click around a lot."
- "Their reporting needs to be improved. It should be easier. I don't know how, but it needs to be easier."
What is our primary use case?
We are using it for forecasting, customer contacts, and that kind of sales stuff.
I assume it is in the cloud because that's Salesforce's model. They have their own private cloud.
How has it helped my organization?
It has provided visibility to opportunities.
What is most valuable?
The keyword search helps me in finding stuff quickly. So, I don't have to click around a lot.
What needs improvement?
Their reporting needs to be improved. It should be easier. I don't know how, but it needs to be easier.
For how long have I used the solution?
I have been using this solution for probably a decade.
What do I think about the stability of the solution?
It is very stable. There are no performance issues.
What do I think about the scalability of the solution?
It handles my needs well. We have hundreds of users all across our company. It is being used extensively in our organization. That's how we run our sales here. We have a support desk to take care of its maintenance.
How are customer service and support?
I have not contacted their technical support.
What other advice do I have?
I would rate Salesforce Platform a nine out of 10. If reporting was easier, I would probably rate it a 10 out of 10.
Which deployment model are you using for this solution?
Private Cloud
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Other
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Lead at Aligned Automation
Very flexible, reasonably priced and scalable
Pros and Cons
- "A very flexible solution."
- "UI needs to be more intuitive and user friendly."
What is our primary use case?
We're using Salesforce to get some data for one of our clients - Excel filters. I'm a solution lead and we are customers of Salesforce.
What is most valuable?
Compared to other CRM applications, Salesforce is very good and you can set it up in the cloud. It's very flexible.
What needs improvement?
The UI needs to be improved. As developers, we can manage it, but for end users it's not very attractive in the workshop. It needs to be more user friendly and more intuitive.
For how long have I used the solution?
I've been using this solution for two years.
What do I think about the stability of the solution?
In terms of scalability, I think it's one of the best applications to come out recently.
What do I think about the scalability of the solution?
The solution is very easy to scale.
How are customer service and technical support?
I think the response time could be improved. We generally wait 24-48 hours for a response, which is quite a long time.
How was the initial setup?
The initial setup was relatively straightforward. Implementation was done in-house with assistance from Salesforce. Maintenance is really just the batching and updates. We have around 500 users in the company.
What's my experience with pricing, setup cost, and licensing?
The pricing is okay and the cost varies depending on your requirements and number of users.
What other advice do I have?
I definitely recommend this product and rate it eight out of 10.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
DevOps Engineer at Apptegy
Provides a preferred method of backing up data
Pros and Cons
- "The solution provides a preferred method of backing up data."
What is our primary use case?
Salesforce Platform can be used with Amazon.
What is most valuable?
The solution provides a preferred method of backing up data.
I also consider the interface to be a valuable feature.
What needs improvement?
We have yet to encounter any areas of the solution in need of improvement.
What's my experience with pricing, setup cost, and licensing?
The licensing is on an annual basis. It is expensive. The license is the only fee we incur.
What other advice do I have?
We do not have plans to migrate.
I rate Salesforce Platform as a nine out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Process Specialist - Operational Excellence at a government with 51-200 employees
Flexible, highly scalable, and reliable
Pros and Cons
- "One of the main features of the solution is it is flexible."
- "The reporting needs improvement and the dashboard could have more components added."
What is our primary use case?
This solution can be used for managing customer relations.
What is most valuable?
One of the main features of the solution is it is flexible.
What needs improvement?
The reporting needs improvement and the dashboard could have more components added.
For how long have I used the solution?
I have been using the solution for three years.
What do I think about the stability of the solution?
I have found the solution to be stable.
What do I think about the scalability of the solution?
The solution is scalable and it is one of its best features.
How are customer service and technical support?
The technical support has been fine.
What other advice do I have?
I would recommend this solution to others.
I rate Salesforce Platform a nine out of ten.
Which deployment model are you using for this solution?
Public Cloud
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Solution Consultant at a tech services company with 1,001-5,000 employees
Easy to scale, good reporting, but they need more data quality
Pros and Cons
- "The reporting capabilities are pretty user-friendly."
- "They should provide access to data quality tips and tricks to make it better."
What is our primary use case?
I sell competitive solutions, and I am an end-user of the Salesforce Platform, which is our CRM. We use this solution to keep track of customers, prospects, and associated contacts.
What is most valuable?
The reporting capabilities are pretty user-friendly.
What needs improvement?
They should provide access to data quality tips and tricks to make it better.
For how long have I used the solution?
I've been at my current job for five years, and I've been using it for that time. I have also used salesforce at other companies as well.
We are using the latest version, it's called Lightening.
What do I think about the stability of the solution?
It's a stable solution. We have not had any issues with the stability of the Salesforce Platform.
What do I think about the scalability of the solution?
It is easy to scale. It is, of course, the original software as a service.
We have 300 users in our organization who are using this solution, who are mainly Sales and Sales Management.
How are customer service and technical support?
I haven't used technical support. We have our own first-line support for our company. I've never had to actually reach out to Salesforce themselves.
Which solution did I use previously and why did I switch?
Previously, I hadn't used any other solution. I have used Salesforce at this job and at my previous two jobs.
How was the initial setup?
I was not a part of the initial setup, it was already in place and done for me.
What other advice do I have?
The solution is good.
It's only as good as the company that you are working for, who sets it up, and that monitors it and dates it. This is one of the biggest challenges with customer relationships.
Management Software such as the Salesforce Platform ensures data quality.
The tool can be great, but if you don't enter enough accurate data and keep it up to date then the CRM tool functionality cannot be leveraged.
I would advise having a data quality manager for this solution. If you're going to be using it to manage sales over time and for marketing efforts, if you don't have up-to-date complete information in there, then you don't get the value out of the solution.
I would rate Salesforce Platform a seven out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.

Buyer's Guide
Download our free Salesforce Platform Report and get advice and tips from experienced pros
sharing their opinions.
Updated: May 2025
Product Categories
PaaS Clouds Mobile Development Platforms Rapid Application Development Software Low-Code Development Platforms No-Code Development PlatformsPopular Comparisons
ServiceNow
Microsoft Azure
Amazon AWS
Microsoft Power Apps
Red Hat OpenShift
Pega Platform
Oracle Cloud Infrastructure (OCI)
Google Cloud
Oracle Application Express (APEX)
SAP Cloud Platform
OutSystems
Pivotal Cloud Foundry
Buyer's Guide
Download our free Salesforce Platform Report and get advice and tips from experienced pros
sharing their opinions.
Quick Links
Learn More: Questions:
- Do you build applications using low-code or pro-code builders on Salesforce Platform?
- Which edition of Salesforce Platform do you use, and it is worth the price?
- Who do you recommend Salesforce Platform to and why?
- Possible to move Salesforce to Cloud Foundry without refactoring?
- How would you choose between Microsoft PowerApps and Salesforce Platform?
- How does Salesforce Platform compare with Azure?
- Which solution has better workflow management, Salesforce Platform or Pega BPM?
- Looking for a cost comparison evaluation for PaaS platforms
- When evaluating a Platform as a Service (PaaS), what aspects do you think are the most important to look out for?
- Pros/cons of Rackspace vs. other leading vendors?