Zapier Valuable Features

Dimitris Goudis - PeerSpot reviewer
Airtable developer - Tableau analyst at Freelance

Zapier's interface, for me, is the solution's greatest value proposition. It is designed and developed for people who don't have a clue about what they're trying to do. It has a very user-friendly interface. It is definitely designed for non-technical people. For example, you ask an accountant who only works with Google Sheets to develop automation using Zapier, and the accountant will be able to do it in an hour. So, it is very easy.

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Kalai Periasamy - PeerSpot reviewer
Freelancer - Workflow automation and custom product building at Self-Employed

There are tools that don't connect with n8n or enable integration by default. So it means that I'll have to use Zapier because Zapier luckily has a wide range of integrations, I would say. So for those kinds of use cases, I think it still works, giving it a shot instead of trying to build your own custom integrations using code. 

So that way, it's still worth the money. But if Make or n8n has an integration, I would definitely go ahead with them and not with Zapier.

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Micah Oren Feldkamp - PeerSpot reviewer
Lead Consultant for Cloud Implementations at ZeroClick.ai

The most valuable feature is that Zapier has third-party apps that are already connected to the Zapier platform, so it is easy to authenticate with those apps and start using the API connections. It is very simple to put data from one app into another automatically and that is where Zapier really shines. It also does error handling. If there's an error, you will know exactly what's wrong, how to fix it, and how to rerun it so that you can get back to the baseline. Zapier handles everything under the sun that you would think you need in automation.

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Buyer's Guide
Zapier
March 2024
Learn what your peers think about Zapier. Get advice and tips from experienced pros sharing their opinions. Updated: March 2024.
768,578 professionals have used our research since 2012.
FrankHo - PeerSpot reviewer
Analyst at MSXI

The most valuable feature of the solution stems from the fact that it offers custom in-built functionalities between two software systems.

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HW
Owner at Verve Technologies

The most valuable feature is the wide variety of built-in integrations it offers. In my experience, I haven't come across anything else that provides such a diverse range of connections.

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Poulav Biswas - PeerSpot reviewer
Senior Technical Lead at Coach Foundation

There are a few valuable features, like the stability that it comes with and also the number of features that it offers. I've used other services like Pabbly, but they don't offer similar numbers of applications that Zapier has or allows to integrate with – it's maximum.

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JT
Founder at Defiant CNC

Webhooks are the most valuable feature of Zapier.

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Fabien Sarran - PeerSpot reviewer
Founder at Leadspotion

The most valuable feature of Zapier is it saves me time doing repetitive tasks.

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Abdulrahman Alrasheed - PeerSpot reviewer
CEO at a financial services firm with 1,001-5,000 employees

What's most valuable in Zapier is its simplicity, seamlessness, and smooth plug-in, so you won't need to build code for every action. I'm not a developer, but I can use Zapier, though I've learned from developers how to connect, so it's easier for me to use Zapier.

The solution fits the needs of enterprise-level solutions. My company is more of a small to medium enterprise, and Zapier fits its needs.

The best feature of Zapier is that every third party you could think of is there. It's a cheap place to know all the third parties in the market. webMethods has a similar feature, but it's not as easy as Zapier.

Marketing-wise, Zapier is also better than webMethods. When you Google, you can find Zapier immediately.

Zapier is also great for beginners or people starting to learn about integration and eCommerce, while webMethods is more for integration experts or enterprise-level integrations. Zapier is novice-friendly.

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Max Skupin - PeerSpot reviewer
Automation Engineer at Freelance

The product's most valuable feature is automation. We do not have to deal with any functionality. Another efficient feature is looping. It doesn't incur additional costs for extra steps and requires no coding.

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Kishor Lamdande - PeerSpot reviewer
Zoho Developer at Megnet Limited

Zapier’s most valuable feature is its ability to interconnect applications or devices.

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AliRaza7 - PeerSpot reviewer
Zoho Developer at Techloyce

We can connect Zapier with Zoho CRM for lead generation. I like the tool's drag and drop feature. 

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it_user664608 - PeerSpot reviewer
Project Consultant/Project Manager at a tech vendor with 10,001+ employees

The most valuable feature is the webhook function that integrates to all the applications. Another valuable feature is the advanced integration to Infusionsoft.

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it_user664647 - PeerSpot reviewer
Co-Founder - CTO & Customer Success at a tech vendor with 11-50 employees

The ability to connect web applications to trigger actions in another app after having enriched, formatted, delayed, grouped, and filtered is really valuable for many businesses.

As a SaaS vendor, we need Zapier to create and manage easy automations across the various apps we use "under the wood" for running our business. This helps us make sure that business critical integrations work without requiring the dev team to get involved.

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NS
Growth & Marketing Manager at a transportation company with 11-50 employees

Most valuable is the ability to connect many disparate tools, such as Google Sheets, Trello, Slack, Autopilot, etc.

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HG
Technical Content Writer at a computer software company with 51-200 employees

Its integration capabilities and the kind of automation it provides to the user are fantastic. It has integration with lots and lots of tools. 

The solution is very stable.

Scalability is achievable. 

The solution is a SaaS and does not require a complex setup.

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it_user676344 - PeerSpot reviewer
Quality Assurance Chapter Lead at a marketing services firm with 201-500 employees
  • Ability to easily connect almost any API to another API. We can get synergy that wasn't available before.
  • Ability to use logical functions and multi-step algorithms for these connections, thus we can avoid triggering certain processes or workflows when we don't want to.
  • Customize the web-hook handler which allows us to easily connect our internal applications with all the third-party tools that we use for our business
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it_user669339 - PeerSpot reviewer
Senior Project Manager

I especially use the connection with Salesforce to integrate events from other platforms, such as Acuity Scheduling. Connections are made without code, only by field mapping.

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it_user664644 - PeerSpot reviewer
Partnerships and Tech Marketing Manager at a tech services company with 11-50 employees
  • Requeue
  • Collaborative functionality
  • Wordpress integration
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it_user666717 - PeerSpot reviewer
Your Online Marketing Manager at a tech services company with 11-50 employees

The connection between Facebook lead forms and MailChimp integrations is the most valuable feature.

Furthermore, we started using the integration for Google spreadsheets. It is real handy!

For instance, using a lead campaign for our clients, we gather data, send it to MailChimp to use it in mail-automation campaigns, and also send it to a Google spreadsheet.  The sales team can then follow up on the leads.

Besides this, we send out an email to the people whom it concerns that there is a new lead that requires action on their part.

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it_user669354 - PeerSpot reviewer
Chief Data Officer at a tech vendor with 51-200 employees

The most valuable aspect of this product is its great number of integrations between the systems.

Most of the time, if we want to implement a new system, we can find it associated with Zapier.

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it_user666720 - PeerSpot reviewer
Technical Marketing Manager at a tech vendor with 51-200 employees

The countless integrations that Zapier makes possible are easy to set up and are valuable. As a SaaS provider, we use countless online tools for dashboards, tracking, and other metrics. Of course, those databases need to interact with each other. When there's no standard integration available, Zapier provides the answer.

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it_user664656 - PeerSpot reviewer
Head of Customer Relationship & Operations - Digital Division at a leisure / travel company with 10,001+ employees
  • The concept of creating business rules and workflows without the need to code
  • The great number of Zaps available
  • The ease of creating Zaps
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Sarthak Swain - PeerSpot reviewer
Salesforce Developer at a tech services company with 201-500 employees

Zapier is user friendly and makes it easy to integrate different tools. It has a drag and drop functionality which makes it easy to connect environments. 

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it_user664650 - PeerSpot reviewer
Developer

Zapier interacts with multiple applications and services. The ability to pull in data from a range of services and connect them together into a workflow has allowed us to automate our administrative tasks. We can prototype business tasks into a single process by linking together the tools and apps we use.

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it_user660624 - PeerSpot reviewer
Director of Marketing Operations at a tech vendor with 201-500 employees

Zapier's ability to connect disparate systems is incredibly valuable. It saves tons of development time as you're able to point and click instead of building a customized integration between your different solutions.

The variety of Zaps is great. The fact that they have customizable ones, e.g., WebHooks, to build your own for missing Zaps, is also a huge perk.

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it_user660594 - PeerSpot reviewer
Cofounder & COO at a marketing services firm with 11-50 employees

The number of connected apps allows Zapier to be my one stop shop when setting up automation processes.

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it_user666723 - PeerSpot reviewer
Digital Marketer at a tech services company with 1-10 employees

As a marketer, the most valuable features are automation of the following:

  • Content curation
  • Client onboarding
  • Gathering qualitative data using surveys
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it_user660618 - PeerSpot reviewer
Senior System Executive at a tech services company with 201-500 employees

The included actions that satisfy our requirements are very useful.

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SR
Founder & CEO at a tech services company with 11-50 employees

We find it effortless to set up. We really don't have to do anything other than finding the application in the Zapier catalog. And as long as the application has been re-integrated into Zapier, they're able to then just provide the connection details and hook it up.

One thing about being able to select the particular event: If we want to track activity from any third-party application, and then perform some actions on it, whether it is going in and putting something in some database or doing some communication, like an email or whatever. We are able to do so and integrate very easily. So we integrate with Twilio, we integrate with Google Mail, Google SMTP, and then we also integrate with CRM applications, and so on.

So it's an event-orchestrated thing. We're able to very easily pick the events that we want, which is very straightforward, and then be able to perform different actions, some communication, and information and data actions, on that event.

We are able to do that in almost a few hours as opposed to several days. This is what's so exceptionally powerful for us.

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it_user669360 - PeerSpot reviewer
Salesforce Administrator / Salesforce Business Analyst at a tech vendor

I like the ability to connect one system to another, whereas that wasn’t previously possible without a custom integration.

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it_user666711 - PeerSpot reviewer
Salesforce and Database Coordinator at a real estate/law firm with 11-50 employees

The ability to link Google Sheets to Salesforce is the most valuable feature.

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it_user660636 - PeerSpot reviewer
Digital Marketing Specialist at a tech services company with 11-50 employees

Its integrating feature, especially Facebook Lead Ad Forms to Gmail integration, is the most valuable feature of this product.

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it_user669351 - PeerSpot reviewer
Energy Consultant / Content Marketing Specialist at a recruiting/HR firm with 11-50 employees

Automatic connections between CRM and the email system is the most valuable feature.

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SR
Founder & CEO at a tech services company with 11-50 employees

The most valuable aspect of this solution is that it is very intuitive and has a very flat learning curve.

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it_user674127 - PeerSpot reviewer
Customer Education Manager at a tech vendor with 51-200 employees

We integrate with Zapier, allowing our users to use their services. So, it's important that I am up-to-date on how we can use Zapier to integrate with other platforms.

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it_user676350 - PeerSpot reviewer
Manager, Marketplace Success at a recruiting/HR firm with 11-50 employees

The webhooks allow me to create my own integrations.

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it_user669333 - PeerSpot reviewer
Social Media Program & Live Chat Program Manager at a tech services company with 201-500 employees

The Zendesk, MailChimp, and Formstack integrations are valuable.

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it_user666714 - PeerSpot reviewer
Sr Customer Solutions Expert at a tech vendor with 201-500 employees

Webhooks and multi-step zaps are the most valuable features. We can use custom code (JavaScript and Python) to build custom features into the platform.

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Buyer's Guide
Zapier
March 2024
Learn what your peers think about Zapier. Get advice and tips from experienced pros sharing their opinions. Updated: March 2024.
768,578 professionals have used our research since 2012.