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We were able to drill down from sales territories to analyze product sales at individual retail outlets by adding more dimensions to the data.

What is most valuable?

Data Visualization & Analytics: In my last project, we used ESRI maps super-imposed with brand sales and sales history. By adding more dimensions to the data, we were able to drill from sales territories to analyze product sales at individual retail outlets. The next phase will be to add age-group demographics to the analytics.

That also describes our Agile approach. Incrementally add dimensions to the underlying data, and add richness to the analytics capability, and it’s a business-driven approach.

How has it helped my organization?

The client is in transition from traditional BI reports to real-time, mobile sales reporting, with a goal of eventually providing predictive analytics. The transition included a move away from IBM Cognos to Tableau, and using IBM Watson for predictive analytics. In this case, Tableau was able to do all the predictive analytics with less development effort and more visual results than Watson Analytics.

What needs improvement?

The trend I see from clients is towards more mobile solutions, more real-time analytics, and the integration of analytics and order entry. E.g. A sales consultant can seamlessly transition from sales analysis to entering an order while on-site. This implies a BPM integration with SAP, Oracle eBusiness Suite, SFDC and others.

The architecture this client was prototyping was an SFDC application with imbedded analytics provided by Tableau delivered to a tablet device. There are several ways to go about this, but the architecture was selected because SFDC was the system of record for all customer information.

For how long have I used the solution?

I have used this solution on and off for about three years, more as Solutions Architect and Project Manager than a full-time developer.

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Tableau
June 2025
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What was my experience with deployment of the solution?

I did not encounter any deployment issues, but a production deployment was outside of the scope of my role.

How are customer service and support?

I know the client ran into several ODBC issues with the interface to Denodo, a data virtualization environment, but I can’t comment because Tableau support was outside of the scope of my role.

Which solution did I use previously and why did I switch?

The client has a large Cognos footprint and they were looking to Tableau as a more agile reporting & analytics tool. For this project, we used Cognos 11 and were experimenting with IBM Watson Analytics. We were able to perform all the analytics they were doing in Watson Analytics, using Tableau.

In prior projects, I have experience with SAP BusinessObjects, SAS and QlikView.

What about the implementation team?

Tableau was installed and configured by an in-house team and it was complete before I arrived on-site.

What was our ROI?

In my experience most (all) enterprise-scale clients have multiple, entrenched BI reporting tools that Tableau will have a tough time to displace. Tableau is most successful when it is introduced at a departmental or subsidiary level in an organization. That’s the starting point, and grow the ‘footprint’ from there. With that background in mind, make the initial pricing & licensing simple for a department to budget for & approve.

What other advice do I have?

IMO, I don’t think any client can isolate an analytics tool and derive an ROI that stands up to scrutiny. I usually start by looking at a company’s annual report and I look for the transformational initiatives. E.g. They want more mobile capabilities, more real-time decision making, etc. I use that as the entry-point for discussion around capabilities, not a discussion of technical features and I look for real-world use cases to develop a solution architecture.

My advice to clients is always: Start with a clear goal in mind, generate some quick wins, and grow the environment from there. The enterprise-scale initiatives are big on vision, but I’ve seen more failures than successes.

The product is definitely a leader in the analytics-lite & data visualization space. Unless a client has a well-defined use case for one of the statistical or predictive analysis tools, Tableau can meet the needs. If the use case for Tableau becomes too complex, then clients can use the ‘R’ extension. I don’t have hands-on experience with that feature.

Disclosure: PeerSpot has made contact with the reviewer to validate that the person is a real user. The information in the posting is based upon a vendor-supplied case study, but the reviewer has confirmed the content's accuracy.
PeerSpot user
PeerSpot user
Technology Lead at a tech services company with 10,001+ employees
Real User
Enables different teams and removes their dependency on the IT team.

Valuable Features

  • Ability to visualize
  • Easy to use for Business Analysts as this would enable different teams and remove their dependency on the IT team

Improvements to My Organization

We suggested this as a solution for multiple teams due to its distinct capabilities.

Room for Improvement

More visualizations can be added.

Real-time reporting capabilities can be improved.

Use of Solution

I evaluated it for more than a year. I used it in multiple PoCs for client solutions.

Deployment Issues

I did not encounter any issues with deployment, as such.

Customer Service and Technical Support

Technical support and response is very good.

Initial Setup

Initial setup is not very complex.

Implementation Team

An in-house team implemented the solution.

Other Solutions Considered

We always use multiple solutions for our varied client base. I have used other products before and now as well for clients. Our evaluation always revolves around client requirements like preference to open source, cost of ownership, etc.

Other Advice

This is a good product. Easy to implement and use.

Disclosure: My company has a business relationship with this vendor other than being a customer. We have an alliance with the vendor.
PeerSpot user
Buyer's Guide
Tableau
June 2025
Learn what your peers think about Tableau. Get advice and tips from experienced pros sharing their opinions. Updated: June 2025.
860,592 professionals have used our research since 2012.
PeerSpot user
Data Warehouse Manager at a construction company with 10,001+ employees
Real User
We use it to illustrate trends in cash balances, research grant expenditure trends, and student metrics and performance.

Valuable Features

Valuable features include the various “Show Me” graph options; the ability to do forecasting (which is an area that Tableau needs to continue growing its modeling capabilities); and the immediate responsiveness to adding dimensions/measures and their effect on the visualization.

Improvements to My Organization

We have used Tableau to develop institutional dashboards for the university. We’ve used it to illustrate trends in cash balances, research grant expenditure trends, and student metrics and performance.

Room for Improvement

I’d like to see the forecasting capabilities expanded from an algorithm standpoint to offer different options for multi-variate forecasting. I think they can improve the ability to integrate with web pages. I’d like to see a more secure option for data regarding HIPAA regulations.

Use of Solution

We’ve been using the Tableau solution for over three years. We started out with about 30 users and have grown to over 350 interactors and 50 authors.

Scalability Issues

A strong guide to help determine the scaling up options does not exist; it is still new to third-party support consultants which performance options are the best. I do like the fact that AWS has a one-click solution, but it needs more of a config wizard to better outline what storage/memory impacts choices will produce.

Customer Service and Technical Support

We have experienced less-than-preferable service with the technical support. For a while, it felt like they were experimenting for answers, even with complete log and infrastructure details. Their response time to issues is not acceptable for customers who are paying for core licenses, and they acknowledge that.

Initial Setup

Initial setup was straightforward; the upgrade path is also straightforward.

Implementation Team

We implemented from within our team. We did engage with a consultant about two years later to see how we were doing and discuss the next steps with server admin training. The results were acceptable.

Pricing, Setup Cost and Licensing

Pricing continues to be a sore spot. Desktop licensing discounts in bulk do not exist, which is challenging for a non-profit. Server core licensing is also prohibitive from an expansion standpoint.

Other Solutions Considered

We only went with Tableau based on the feature set and the user base reviews.

Other Advice

There is a lot of competition brewing with other visualization providers that may be at better cost points. Definitely go in and deep dive/experience the other solutions. Though Tableau has a great reputation for ease of use, there definitely is a learning curve to optimize it, and other solutions like Microsoft Power BI and Qlik are making progress.

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
it_user494052 - PeerSpot reviewer
BI & Digital Transformation Consultant at a manufacturing company with 10,001+ employees
Real User
It provides more visually appealing reports for management.

What is most valuable?

In-database analytics is the product’s most valuable feature to me.

How has it helped my organization?

Tableau provides more visually appealing reports for management.

What needs improvement?

- HA feature is missing
- Better scalability

For how long have I used the solution?

I have been using it for three years.

What do I think about the stability of the solution?

I encountered stability and HA issues.

How are customer service and technical support?

Technical support is 9 /10.

Which solution did I use previously and why did I switch?

I previously used MicroStrategy, which is a real BI tool.

How was the initial setup?

Initial setup was complex: report creation, installation, automation, report changes...

What about the implementation team?

An in-house team implemented it.

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
it_user221823 - PeerSpot reviewer
Architect-Technology at a tech services company with 10,001+ employees
Real User
The drag and drop feature that provides self-service analytics with absolutely no coding is the most important feature.

Valuable Features:

The drag and drop feature that provides self-service analytics with absolutely no coding is the most important feature. It’s pretty strong in geo-spatial analysis as well.

Improvements to My Organization:

We are a services vendor for this product and our team have grown over 300% in just one year just providing support for this product, among others.

Room for Improvement:

While they continue to make a lot of changes for every version, in the current BI landscape, they need to be more device agnostic, especially to compete with other similar products in the market.

Use of Solution:

I have been using this product for more than three years now. I started with version 8.0. I have been through 8.1, 8.2, 8.3 and then to 9.0, 9.1, 9.2 and 9.3.

Scalability Issues:

With data exploding exponentially, handling huge data that runs into billions of records is still a concern at an enterprise level. Organizations will also have to understand the right use cases, but then affordability would come into picture, where organizations do not want to invest on different tools. They try to make best use of the available tools.

Customer Service:

The customer service has been great from Tableau. They also have different categories defined for premium service.

Initial Setup:

The installation and configuration of Tableau consists of just a few clicks. I don't think it can get better than that.

Implementation Team:

The implementation has been done in-house. In fact, as service providers we implement for others. Once the requirement is frozen and architecture has been decided, implementation is fairly easy and straightforward.

ROI:

The ROI is immediate.

Cost and Licensing Advice:

The price-war has already begun among competing tools. However, I still believe Tableau is fairly priced and there are multiple options.

Other Solutions Considered:

The team I am part of works on different tools, not just Tableau. The tools are chosen based on the use case. Tableau is not the best choice for traditional reporting, which are still in demand.

Other Advice:

Use this tool with the right use cases. Use your creativity to build dashboards. It’s a great tool for data discovery.

Disclosure: My company has a business relationship with this vendor other than being a customer. We are Global SI Partners with Tableau.
PeerSpot user
it_user421155 - PeerSpot reviewer
Solution Engineer - QlikView/Qlik Sense at a consultancy with 10,001+ employees
Real User
It offers storyboarding and a responsive design. It needs to allow for more complexity in data joins and creation.

Valuable Features

  • Ease of creating dashboard objects
  • Variety of dashboard objects
  • Visual appeal
  • Storyboarding
  • Scalability
  • Responsive design

Room for Improvement

It needs to allow for more complexity in data joins and creation. It needs to allow for designers to create objects together on one page instead of each object having its own page before then bringing them all together. They need to offer a personal (i.e., free) edition.

Use of Solution

I have been using Tableau for six months.

Customer Service and Technical Support

Customer service and technical support are very good.

Initial Setup

Initial setup simplicity or complexity depends on the project and the systems already in place. As for the tool itself, initial setup is straightforward.

Implementation Team

I have implemented it in-house and with a vendor team. Business needs need to be fully understood and documented. Most of the issues have always been data related. The development team and the business HAVE to get a full understanding of what the data is, where it is stored, and how it is stored. BUSINESS RULES and a DATA DICTIONARY are a must.

Other Solutions Considered

Among Tableau, QlikView, and Qlik Sense, I prefer QlikView, due to its higher customization capabilities, its associative nature, and its ETL features.

Other Advice

Standardization in design/development is crucial. FULL communication and documentation with EVERYONE is needed. I don’t know how much time has been lost or efforts duplicated because of a lack of all this.

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
PeerSpot user
Senior Business Analyst at a logistics company with 1,001-5,000 employees
Vendor
It has simpler, cleaner and story-telling charts. Tableau requires less lead-time to develop charts and integrated dashboards for predictive analytics.

Valuable Features

Data visualization: Simpler and cleaner charts, easier for users to perform self-service, not so steep learning curve for non-technical users; good integration to big data Hadoop and predictive analysis, well integrated with other ETL tools. Less-technical maintenance cost compared to QlikView, which requires the developer to do more scripting.

Improvements to My Organization

It is easier for users to do self-servicing; simpler, cleaner and story-telling charts; and requires less lead-time to develop charts/dashboard integration with predictive analytics and big data platform Hadoop.

Room for Improvement

Enhance standard reporting like QlikView (scheduled reports, notifications etc.); for MNCs, the server version license is not cheap; and row-level security: every user needs a DB account, which can give a hacker more opportunity to attack via more DB accounts.

Use of Solution

I have used Tableau for two years.

Deployment Issues

I had a deployment issue: No version control means you can't roll back to earlier versions once overwritten/published.

Customer Service and Technical Support

I rate technical support 8/10.

Initial Setup

Initial setup was straightforward.

Implementation Team

An in-house team implemented Tableau.

ROI

Tableau seems to have easier user acceptance than QlikView because of the simpler charts and big data integration, increasing the possibility of helping an organization transform from reactive analysis to predictive analysis.

Pricing, Setup Cost and Licensing

Server versions are not cheap and pretty similar for both Tableau and QlikView in terms of price. I don't see a big difference; it really depends on your organization's need.

Other Solutions Considered

I also evaluated MS BI and QlikView. Compared with MS BI, I find Tableau and QlikView have stronger visualization; intuitive data insights; less development lead time - MS BI requires creating OLAP cubes, which takes more time; clearer and simpler charts; and intuitive data mapping/insights.

Other Advice

If you have more developers/technical people and want to do more standard reporting without Hadoop, go for QlikView; if you have more business users with some SQL knowledge and would like to do predictive analytics, and integration with big data platform Hadoop, go for Tableau.

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
BI Specialist at a educational organization with 501-1,000 employees
Real User
It has a Sense-Me tool that indicates the most appropriable graphic to use with the selected dimension and measure information.

What is most valuable?

It can build in-memory data with an easy-to-use interface, connecting numerous data sources and linking referenced tables/origins. It also has an awesome Sense-Me tool that indicates the most appropriable graphic to use with selected information (dimensions and measures) and, in my opinion, works like a charm!

How has it helped my organization?

It shows us our client’s profile, our best services and what areas are not satisfying the target. Also, it gives us a better sense of market needs, using non-structured data (like social media, government data).

What needs improvement?

It needs a more robust way to connect and share the "big-data" origin. It also needs an easy-to-develop interface for creating new charts and tools in business dashboards.

For how long have I used the solution?

Version 8: 10 months, Version 9: 1 month.

What was my experience with deployment of the solution?

I have not encountered any deployment, stability or scalability issues.

How are customer service and technical support?

Tableau has incredible consulting people and comprehensive support professionals, solving and clarifying any questions.

Which solution did I use previously and why did I switch?

We used (and continue to use) SAP Business Objects 4.1 Edge (and all the embedded tools...). We acquired the SAP BO licenses to initialize our business intelligence project. But, our bigger problem is using lot-and-not-linked tools to generate insights. Some of our needs are only answered by Explorer, another only by Dashboard Design (Xcelsius – and it’s so old...), another only by Lumira (and can’t be viewed on LaunchPad – The Web-Portal of BO - forcing users to install the app on their machines without mobile support).

How was the initial setup?

Tableau is an easy-to-install tool, like Next-Next-Finish!

What about the implementation team?

We installed it by ourselves, only viewing the vendor’s documentation to make sure we’re using the correct parameters. It is a good way to start; always see what the vendor’s site has in their documentation area.

What was our ROI?

Our employees no longer have to search for information in many systems and/or use a web search; they can just go to the BI platform and do a lot of analysis by just clicking. So, with this time savings, our ROI is more than 100% - a lucrative investment.

What's my experience with pricing, setup cost, and licensing?

Before looking at the pricing/licensing, research all of the employees’ needs. Make a matrix with their needs and the available BI platforms on the market, checking which platform addresses the way your business way-to-do. Then, determine which users will use the platform to see information, to create information and to build information.

What other advice do I have?

Just test before you buy. All BI platforms have a lot of functionalities and, also, a lot of needs.

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
Buyer's Guide
Download our free Tableau Report and get advice and tips from experienced pros sharing their opinions.
Updated: June 2025
Buyer's Guide
Download our free Tableau Report and get advice and tips from experienced pros sharing their opinions.