- Rich graphics
- Dashboard
It has rich graphics but the processing speed could be improved.
What is most valuable?
How has it helped my organization?
- Trends
- Opportunities
- Automated reporting
What needs improvement?
- Faster implementation
- Processing speed
For how long have I used the solution?
I've used it for six months.
Buyer's Guide
Tableau
June 2025

Learn what your peers think about Tableau. Get advice and tips from experienced pros sharing their opinions. Updated: June 2025.
860,592 professionals have used our research since 2012.
What was my experience with deployment of the solution?
Not really.
What do I think about the stability of the solution?
No issues encountered.
What do I think about the scalability of the solution?
It felt a bit slow.
How are customer service and support?
Customer Service:
Very good.
Technical Support:I haven't needed to call them.
Which solution did I use previously and why did I switch?
We used Cognos BI which was fast but a bit complex.
What about the implementation team?
We implemented it in-house.
What was our ROI?
It's taken us six months to get an ROI.
What's my experience with pricing, setup cost, and licensing?
It cost us US$3,000 for the initial setup.
Which other solutions did I evaluate?
We evaluated it alongside QlikSense, which we also use, and Cognos BI.
What other advice do I have?
Try it alongside QlikSense as depending on user preferences and requirements, either product will do the job.
Disclosure: My company has a business relationship with this vendor other than being a customer. Qlik partner
Business Consultant at a consultancy with 51-200 employees
The ability to quickly pull together data sources into a meaningful display is valuable but there are stability problems on iMacs.
What is most valuable?
For both Tableau Public and Desktop, the ability to quickly pull together data sources into a meaningful (visual) display. Also, the intuitive design and ability to work with increasingly large and real-time data sets.
How has it helped my organization?
Mostly, I focus on the management and operational reporting aspects, enabling businesses to make better decisions at all levels through improved access to data.
What needs improvement?
It's hard to say right now but I can see challenges ahead as the market share and common standards become an issue - if the goal is to replace Excel, then it will be a winner-takes-all type of battle. For clients this may make them delay purchase and adoption.
For how long have I used the solution?
I've used it for around eight months. My hands-on experience is mainly Tableau Public and Desktop trials. Project experience working with people who are expert in Tableau and Alteryx.
What was my experience with deployment of the solution?
Tableau Public crashes on opening on my iMac. So far the web-based tools have worked very well.
What do I think about the stability of the solution?
Tableau Public crashes on opening on my iMac. So far the web-based tools have worked very well.
What do I think about the scalability of the solution?
Not encountered any so far, but this appears to be one of their big selling points.
How are customer service and technical support?
Customer Service:
So far, very proactive. They have a lot of good training resources available online and very fast response from sales team.
Technical Support:It's been very good so far.
Which solution did I use previously and why did I switch?
At my last company I tried to encourage the IT team to adopt these tools, but they were very focused on developing everything themselves. This turned out to be quite an expensive error and I would encourage companies - even those with their own in-house analyst teams - to consider using these tools as a way to quickly build models. They should only consider building models themselves if they know they have a product and solution that justifies it.
How was the initial setup?
So far it's been very easy but I think a large enterprise would need to consider widespread adoption quite carefully so it aligns to the overall IT road-map.
What about the implementation team?
We used a vendor team. What was useful about this in the examples I’ve seen is their ability to demonstrate "quick wins” to get support for wider deployment, and then to train key staff around the organisation to increase the pace of adoption.
What was our ROI?
I’d expect it to pay back within a year if the avoided costs of existing IT platform upgrades is included.
Which other solutions did I evaluate?
We are currently in the evaluation process.
What other advice do I have?
Get some help to evaluate the options and identify the opportunities, find a test case to demonstrate the benefits, engage the IT team early.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Buyer's Guide
Tableau
June 2025

Learn what your peers think about Tableau. Get advice and tips from experienced pros sharing their opinions. Updated: June 2025.
860,592 professionals have used our research since 2012.
Business Manager (Exco level) & Executive Director at a retailer with 51-200 employees
URL to a comparison of "2 BI giants"
I found a comparison at the following URL - thought it might be worth sharing
https://www.experfy.com/blog/qlikview-vs-tableau-re...
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Would be nice to know if the comparison is based on the current levels of both products. The matrix might not include QlikSense functionality?
Nit-picking.... When certain functionality isn't supported / in the product, the score should be '0' not '1'.
Oracle OBIEE v12.x, v11.x SME Administrator at a manufacturing company with 501-1,000 employees
Prototyping is valuable but it can be difficult if you want to present reports as numbers and tables.
What is most valuable?
- Prototyping
- Visual representation
- Quick for report readers versus tables and numbers in most other similar tools
How has it helped my organization?
As a consultant, the organizations I've been at like the ability to see a visual report. This is can be done fairly quick as opposed to numbers.
What needs improvement?
- Difficulty when moving 'outside of the norm' where 'workarounds' are needed
- Difficult if you want to present reports as numbers and tables
- Free version only available for educational users but not for consultants working in many organizations (and could therefore be introduced to it).
For how long have I used the solution?
2-3 years.
What was my experience with deployment of the solution?
No issues encountered.
What do I think about the stability of the solution?
No issues encountered.
What do I think about the scalability of the solution?
No issues encountered.
How are customer service and technical support?
Customer Service:
Good as there are various methods of finding answers and fixes.
Technical Support:Good again as they have various methods to ascertain answers.
Which solution did I use previously and why did I switch?
I have used many other solutions as a BI consultant including Discoverer, Brio Query, Impromptu, Bus Objects, etc. Tableau seems to be popular right now as, again, the presentation and data model are quite different than the others
How was the initial setup?
It is a straightforward setup.
What about the implementation team?
In-house and via myself.
Which other solutions did I evaluate?
As mentioned in previously, many clients choose Tableau due to its data model and presentation layer.
What other advice do I have?
As a consultant, ALL BI tools use phrases like 'it empowers the end user', 'end users can create reports in minutes', etc. However, in the real world, end users can create SOME reports once middle layers are built, training is given, limitations and security is imposed, etc. For a complete system, IT departments and consultants must install, set up, create initial works and then have SOME power end users involved. NO tool bypasses this and gives all to end users - and if it did, security would be lax.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
BI Analyst/Engineer/Process lead at a insurance company with 1,001-5,000 employees
The future of BI Tools is here with Tableau.
What is most valuable?
1. Data Blending - the ability to blend data from multiple data sources to create the report that is needed.
2. Quick and meaningful visualizations - Tableau's drag and drop features provide on the fly reports that often don't take more than a minute to create.
3. Tableau Server Subscriptions - Gives end users the ability to quickly subscribe to a dashboard.
4. Awesome support! - The Tableau help-desk and server support teams are out of this world. Have a question, shoot them an email and get a response quickly. They also have a phenomonal website (tableausoftware.com) with traning videos, a knowldge base, and plently of Tableau experts to help work through calculations and dashboard building.
How has it helped my organization?
We no longer need to rely on certified report creators to create reports and dashboards. Just connect to data and start building. Plently of free training availble online at tableausoftware.com for first-time users. Allows for independancy from IT.
What needs improvement?
The tool is not perfect, but with each release issues are getting resolved and performance is getting better. There is an awesome "Ideas" page on their website that allows users to submit ideas for improvement and vote on ideas that they would like to see added into any of the Tableau products. Tableau does a great job of moving these ideas from conception to reality.
For how long have I used the solution?
3 years
What was my experience with deployment of the solution?
No
What do I think about the stability of the solution?
No
What do I think about the scalability of the solution?
No
How are customer service and technical support?
Customer Service:
Outstanding!
Technical Support:Outstanding!
Which solution did I use previously and why did I switch?
Our company used Cognos Planner and a few other BI solutions before. Tableau is less expensive and easier to use. An easy choice to make the switch.
How was the initial setup?
Pretty straightforward. Tableau gives great instructions. My only complaint is that they make assumptions on how your company handles security ceritifcates when using SAML. It took us some time to work though SAML configuration, but once we passed this hurdle, everything else was easy to put in place.
What about the implementation team?
The intial server setup was done with an in-house team. When we expended our environment, we brought a vendor in to make sure we were implementing everything occurding to our business needs. The vendor, recommmended by Tableau, was professional and we were able to get the job done quickly.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Financial Analyst at a healthcare company with 501-1,000 employees
We have repeatedly had trouble importing raw data with predetermined structure. Best aspect is the data flexibility.
What is most valuable?
Without a doubt the best aspect of Tableau is the data flexibility. I work with Tableau within the confines of a healthcare organization- which is constantly expanding the metrics, datasets and sources we have to draw from in order to meet the needs of the US government, our physicians and most importantly our patients. With Tableau we have the ability to create a dashboard that displays all of the aforementioned data sources in a way that appears uniform.
How has it helped my organization?
Before we built a data platform using Tableau we were unable to align our employees around their data. We had a few dozen data sources representing important areas of focus for our operations teams. It was unreasonable to expect our operational leaders to consistently monitor the results of these different reports. Our hope was to build a platform everyone could access, that would be a one stop shop for reliable answers to important business questions; Tableau gave us that ability and made it affordable.
What needs improvement?
While Tableau is flexible it doesn't deal well with data that comes in a predetermined organization- i.e. data cubes. Our team has repeatedly had trouble trying to import raw data if it had any predetermined structure.
For how long have I used the solution?
Two years.
What was my experience with deployment of the solution?
No, it was pretty seamless.
What do I think about the stability of the solution?
The issues we have encountered have been largely due to our own server structure, not Tableau itself.
What do I think about the scalability of the solution?
On the contrary, Tableau gave us the ability to manage larger volumes of data.
How are customer service and technical support?
Customer Service:
7/10.
Technical Support:7/10.
Which solution did I use previously and why did I switch?
No, not for this purpose.
How was the initial setup?
Very straightforward- we were live with access in a few days, though it took a few months to build our more polished dashboards.
What about the implementation team?
Our decision support team handed deployment, in house.
What other advice do I have?
You will need a team comprised of programmers, developers, user experience specialists and customer service representatives.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Engineer-Product Development with 5,001-10,000 employees
Compared to OBIEE, Tableau is more visually appealing and has less performance issues.
What is most valuable?
Ease of use, In-Memory data storage, native connectors for different DB’s and many more
How has it helped my organization?
We're a service based company and we most of the times get adhoc requests for implementing reporting. Since Tableau helps us create rich and meaningful visualizations in a short time frame, it’s helping us improve our business.
What needs improvement?
ETL functionality to be incorporated and Server to be improved in terms of including more features in Web Authoring, Quick steps in replacing data source connection credentials etc.
For how long have I used the solution?
I’ve been using Tableau for 2.5 years.
What was my experience with deployment of the solution?
- Tableau Desktop: No
- Tableau Server: Not meeting the hardware requirements
- Otherwise, deployment is smooth.
What do I think about the stability of the solution?
No. Just that hardware requirements need to be met.
How are customer service and technical support?
Customer Service:
Excellent
Technical Support:Excellent
Which solution did I use previously and why did I switch?
I’ve used OBIEE. When compared to Tableau, visualizations are not visually appealing and I also had performance issues.
How was the initial setup?
Straight Forward in both Tableau Desktop and Server.
What about the implementation team?
In-house team
What was our ROI?
I cannot say a specific number, but lots of projects are using Tableau for their reporting solutions.
What's my experience with pricing, setup cost, and licensing?
We’d bought 10 licenses initially and cost was discounted by $100 per license. No day-to-day cost but, we’ll need to pay maintenance of $500 per year.
Which other solutions did I evaluate?
Qlikview, Pentaho.
What other advice do I have?
People should use Tableau because it is fast and visualizations will be rich.They can reduce the resource cost as reports can be done by a small team and does not require too much technical expertise.
Disclosure: My company has a business relationship with this vendor other than being a customer. Tableau partner
Sr. Tableau Architect at a financial services firm with 1,001-5,000 employees
Valuable: Actions, Paramaters, Maps. Needs Improvement: Dashboard Version Control, Report Bursting
What is most valuable?
Actions, Story Dashboard, Parameters, maps
How has it helped my organization?
Self service tool and ease of implementation
What needs improvement?
Dashboard Version Control, Report Bursting, More capabilities on maps.
For how long have I used the solution?
I'm currently using Tableau Desktop and Server 8.2. I've been using Tableau for 7 years.
What was my experience with deployment of the solution?
No issues with deployment.
What do I think about the stability of the solution?
Sometimes have issues with stability which are dependent on network bandwidth, latency and user logon from multiple browsers
What do I think about the scalability of the solution?
No issues with scalability.
How are customer service and technical support?
Customer Service:
3.5 (1-5 5 Being highest)
Technical Support:3.5 (1-5 5 Being highest)
Which solution did I use previously and why did I switch?
Business Objects. I switched to Tableau because of self service capabilities and quick turnaround on dashboard development.
What about the implementation team?
In house (I installed and configured server set up)
What was our ROI?
4 (1-5 5 being highest) Financials can’t be disclosed.
What's my experience with pricing, setup cost, and licensing?
$60K
What other advice do I have?
Best Visualization and analytics tool
Disclosure: My company does not have a business relationship with this vendor other than being a customer.

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Updated: June 2025
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Another good tool to look at is Yellowfin BI. Runs beautifully on an iMac