Our company does business intelligence recording.
System Engineer at a government with 1,001-5,000 employees
The hyperintelligence is the most valuable feature, however data loading and data management are challenging
Pros and Cons
- "The hyperintelligence is the most valuable feature."
- "Preparation, data loading and data management application is challenging with MicroStrategy. It lacks cube-based analytics as it is outdated, meaning there is no memory or fast processing analytics or MMA deployment."
What is our primary use case?
What is most valuable?
The hyperintelligence is the most valuable feature.
What needs improvement?
Preparation, data loading, and data management application are challenging with MicroStrategy. It lacks cube-based analytics as it is outdated, meaning there is no memory or fast processing analytics, or MMA deployment.
For how long have I used the solution?
We have been using MicroStrategy for three years.
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December 2025
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What do I think about the stability of the solution?
MicroStrategy is very stable.
What do I think about the scalability of the solution?
This is a scalable solution. We have 55 business users.
How are customer service and support?
MicroStrategy's technical support is fair.
Which solution did I use previously and why did I switch?
We used SAS prior to MicroStrategy and I preferred SAS.
How was the initial setup?
The initial setup of MicroStrategy is complex. Our organization's structure requires the handling of three environments of the platform, development and production with the corporate technology, production support and the other IT support making it very complicated to get the developed final product live. Deployment took two weeks.
What was our ROI?
There is a ROI from MicroStrategy. The data management and visualization to start the business strategies creates new services. However, you do require an adjustment to policies in order to make a profit.
What's my experience with pricing, setup cost, and licensing?
I am unsure what the licensing costs are for this solution however, development costs are around $100,000 per year.
What other advice do I have?
I recommend other organizations focus on the data processing and data preparation for the platform because it is very challenging.
I would rate MicroStrategy a 7 out of 10.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Fintech Project Manager at a comms service provider with 10,001+ employees
Good reports, easy to install, and is user-friendly
Pros and Cons
- "The simplicity of MicroStrategy is what I like the most."
- "I would like to see the enterprise version available in a demo or as a trial version."
What is our primary use case?
MicroStrategy is used for many uses cases. All BI cases.
For the organization, I am generating reports on revenue, fraud, collection, bad debt, vendors, and customers. I am doing a netting process between them.
I'm currently using MicroStrategy for all of the larger-scale financial treatments.
We use it in many cases for financial reporting.
MicroStrategy is also, used to generate inventory, and asset management reports for the end-users.
What is most valuable?
The simplicity of MicroStrategy is what I like the most. It is more simple than other solutions.
It is very user-friendly.
The tool itself is very simple to use, from file creation to using the tool, generating reports, and making changes.
What needs improvement?
I would like to see the enterprise version available in a demo or as a trial version. It is the companies policy that we are not permitted to use any cloud solution in my company unless it is owned by the company, because we provide cloud solutions for others unless it is not provided. It comes down to enabling R&D for any individual.
It would be helpful to have an Enterprise version for non-enterprise organizations, for people like me who are trying to conduct test studies. As we are self-dependent study persons, my colleagues and I are required to do them.
If I want to do something between myself and my colleagues, I have to go to my company's premises and use the companies resources. They allow us but it is frustrating because I can't do this if I'm doing something personal.
For how long have I used the solution?
I started with MicroStrategy in 2011. I have been working with this solution for ten years.
It can be deployed both on-premises and in the cloud.
We are normally working with the latest version, and we update the solution when they are available.
Versions at the enterprise level are managed by the infrastructure. I only manage my personal desktop.
What do I think about the stability of the solution?
MicroStrategy is a stable solution. It is their strongest point.
The CEO of MicroStrategy usually has his own conference here and comes in personally. We have discussed many features and other topics with him. I believe they are focusing on this. And this is where they excel.
What do I think about the scalability of the solution?
MicroStrategy is a scalable product.
I am not sure how many users there are in the organization, but the organization is very large with thousands of people.
How are customer service and support?
I have never contacted technical support.
Which solution did I use previously and why did I switch?
We are also using Qlik, and Progress on another project.
We use many solutions. We generate a large number of reports from the data warehouse and populate them into tables. In addition, I'm creating some reports and views, as well as self-service BI reports in some cases, for the end-user.
Aside from the enterprise, we have two projects with Oracle and SQL databases for inventory and asset management.
How was the initial setup?
The initial setup is very simple. It is very user-friendly, very easy.
What's my experience with pricing, setup cost, and licensing?
The personal version is completely free, but the enterprise version requires a company profile or a company email account, and I have to pay for it. If I am trying to do a test study or test case at an enterprise level, I am not able to do it on my own, I would have to use my company's resources, which is a bit costly.
There is no subscription, I am using the free version.
What other advice do I have?
Tableau and MicroStrategy are certified in our environment.
I use it both on my own and in my organization. Tableau and MicroStrategy are both certified and deployed in the organization.
I would recommend MicroStrategy over Tableau.
I would rate MicroStrategy a nine out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Buyer's Guide
MicroStrategy
December 2025
Learn what your peers think about MicroStrategy. Get advice and tips from experienced pros sharing their opinions. Updated: December 2025.
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Data Architect at a computer software company with 1-10 employees
Platform is manageable for end users, especially when dealing with less complex data
Pros and Cons
- "If you have data, it is not that complex. It's manageable even for end users."
- "I wouldn't recommend it if you have no data warehouses; for example, you would need to find a lot of knowledge to transform the data in MicroStrategy itself. So that could be quite challenging."
What is our primary use case?
I just maintain the platform and develop the reports.
What is most valuable?
MicroStrategy does have just standard reporting on them. Not more than that. A few mobile reports.
Learning curve:
From the end-user perspective, it depends on how the report is designed. It's very easy to handle, like a regular website.
For end-users developing self-service, the handling itself is easy as well, but the end-user has to have some knowledge of data, I mean data wrangling and stuff like that. Otherwise, you wouldn't know what to do. It's the same, like in Excel, for example.
For developers, if someone already has some knowledge of data warehousing, it's not a big problem. It's just another content that you can learn.
What needs improvement?
I wouldn't recommend it if you have no data warehouses; for example, you would need to find a lot of knowledge to transform the data in MicroStrategy itself. So that could be quite challenging.
For how long have I used the solution?
We have MicroStrategy in place for a couple of years, actually more than 15.
What do I think about the stability of the solution?
It's quite stable, actually. We don't have a lot of issues with the platform. So it's good.
What do I think about the scalability of the solution?
The data volume is not a problem because we have data warehouses. We only point to data warehouses where we have the data stored.
So it's actually the distinct count of current users that would be necessary to scale up. But we don't have to cope with that right now.
How are customer service and support?
We did have some issues over the years. One or two issues a year. We changed servers to the Unix platform. We had some troubles there. It was actually hard to find someone who has Unix experience with MicroStrategy. Because most of the staff had good knowledge with Windows, but not with Unix. So this was actually quite challenging. Once we had all the issues closed, it was stable then. But it took at least a few weeks.
Which solution did I use previously and why did I switch?
We have different products like Oracle. We are trying to harmonize and switch to only one technology.
We are not developing something. We are just defining the target architecture. And after that, we will create a project for the transformation.
How was the initial setup?
We already have a lot of experience, so for us it's not a hassle.
What about the implementation team?
I was part of the in-house deployment.
Not for all the deployments, but for the reports that we develop, we deploy them.
What other advice do I have?
I wouldn't recommend it if you have no data warehouses; for example, you would need to find a lot of knowledge to transform the data in MicroStrategy itself. So that could be quite challenging.
If you have data, it is not that complex. It's manageable even for end users. But most of the time, some source systems have a lot of tables. And so if you have to make some matrices, you need to know what to do and how to do it. So you need a little bit of experience. It really depends on which source systems you're reporting from and which users you have.
In our case, with our purpose and the skills we have, I would rate it an eight out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Data Engineer at a tech services company with 51-200 employees
Useful for creating daily-check dashboards, managing queues with scheduled updates, and performing data-related tasks and procedures
Pros and Cons
- "It's useful if you need to create dashboards that you check every day. Also, we can create a queue, but it will be updated every day with scheduled updates."
- "We had some problems with customer service and support."
What is our primary use case?
It's useful if you need to create dashboards that you check every day. Also, we can create a queue, but it will be updated every day with scheduled updates. We use MicroStrategy as an architect to call some tasks and procedures to update data or delete data.
I am the user to check data in dashboards.
What is most valuable?
It's a good tool.
What needs improvement?
There is room for improvement in customer support.
Another area of improvement is stability of this solution.
For how long have I used the solution?
I've been using MicroStrategy for one year.
What do I think about the stability of the solution?
I would rate the stability an eight out of ten. Sometimes Power BI is better than MicroStrategy.
What do I think about the scalability of the solution?
I would rate the scalability an eight out of ten. We have a small team, so we have around two end users using this solution. We use the solution regularly.
How are customer service and support?
We had some problems. We have technical support for my clients because it's a big company. So, our technical service connected to the technical service of MicroStrategy, and they decided how to fix some problems. For example, we needed to add the time sort MicroStrategy to update the end date of the full time, top dates view from a specific time.
Which solution did I use previously and why did I switch?
We evaluated Oracle BI and Power BI.
What was our ROI?
We saw a return on investment.
What's my experience with pricing, setup cost, and licensing?
It is not an expensive solution. We need to pay for a license.
What other advice do I have?
Overall, I would rate the solution an eight out of ten.
Which deployment model are you using for this solution?
Public Cloud
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Vice President of Data Engineering Practice at a tech vendor with 5,001-10,000 employees
User-friendly, integrates well with data warehouse systems, but lacking support
Pros and Cons
- "The most valuable features of MicroStrategy are user-friendliness and integration with the different data warehouse systems."
- "MicroStrategy should improve migration automation. Additionally, I would like there to be better partnership support."
What is our primary use case?
MicroStrategy is used to receive all the reports from their customers who are logging into their website, such as customers purchasing products online.
What is most valuable?
The most valuable features of MicroStrategy are user-friendliness and integration with the different data warehouse systems.
What needs improvement?
MicroStrategy should improve migration automation. Additionally, I would like there to be better partnership support.
For how long have I used the solution?
I have used MicroStrategy for approximately six months.
What do I think about the stability of the solution?
The stability of MicroStrategy is good.
What do I think about the scalability of the solution?
MicroStrategy could improve its scalability. When comparing the scalability options to other solutions they are not very good. The licensing is one of the reasons it is not as scalable as it could be.
One of my clients has approximately 1,000 users using this solution.
How are customer service and support?
The responsiveness of their support can improve. There needs to be more support for system integrators.
I rate the support from MicroStrategy a three out of five.
How would you rate customer service and support?
Neutral
How was the initial setup?
The initial setup of MicroStrategy is straightforward.
I rate the ease of setup of MicroStrategy a four out of five.
What's my experience with pricing, setup cost, and licensing?
The price of MicroStrategy is reasonable.
What other advice do I have?
I rate MicroStrategy a six out of ten.
Disclosure: My company has a business relationship with this vendor other than being a customer. Integrator
Data Analysis and Visualization BI Team Leader at a retailer with 10,001+ employees
Very good solution for mobile
Pros and Cons
- "MicroStrategy's solution for mobile is very good."
- "It would be good if it had greater analytics so we could build these visualizations by ourselves with scripts."
What is our primary use case?
Create and share reports and dossiers, included mobile application
How has it helped my organization?
It is first full BI solution in our company, desighnted and administrated by BI department wo internal companyes
What is most valuable?
I cannot say that MicroStrategy is a very good solution because it's not simple for the administrator. It is very simple for the users, though. In version 11, we had a lot of bugs and a lot of problems. But in 2020 we migrated to a new version, MicroStrategy 2020, and now we have no problem with this solution and it works very well.
In my opinion, Power BI and Microsoft servers are more powerful and cheaper than MicroStrategy. But only MicroStrategy has a solution for mobile phones. Actually, not only MicroStrategy, but MicroStrategy's solution for mobile is very good.
For example, all our top directors and board members only use the mobile version. Of course, we have some problems between iPhone and Android versions. It's not simple to build one report for two mobile decisions. Of course MicroStrategy works perfectly on an iPhone, but with Android we have some problems because there are different Android versions and mobile phones.
So now we don't want to migrate to something else, so we will stay with MicroStrategy, and our plan is to migrate to the cloud version or update to MSTR 2021 Enterprise solution.
What needs improvement?
In terms of what could be improved in MicroStrategy, it does not have enough variance of visualization for building dashboards, etc. and I need to buy a custom visualization from different companies. It would be good if it had greater analytics so we could build these visualizations by ourselves with scripts or if more visualization options will be added in future updates.
For how long have I used the solution?
3 years totaly and 1 year on version 2020
What do I think about the stability of the solution?
We haven't had any bugs with the latest version of MicroStrategy.
What do I think about the scalability of the solution?
We have limitations with MicroStrategy, but the limitations are from our servers because we have a lot of users, and a lot of reports, and of course we need the most ability from the system and from servers because we need to have a lot of memory and a lot of CPU. For example, every Monday at 9:00 in the morning, all our users, maybe 300 users, are running a lot of reports. It's not good for the system, but the system works. At the moment it is very hard for the servers, but MicroStrategy is a very stability system.
I don't have any down times. Of course, our decision to migrate to the cloud version is because I don't want to administrate the servers. It's not my problem. I want to administrate only MicroStrategy for users and reports.
How are customer service and technical support?
I have not had any contact with tech support. We have our own team within our company for maintenance because we have one ticket to date that is open with the support team and we don't have answers for one week. I don't understand what's happening at times. But through this I can review the report or receive my problem. So of course I want to have an answer immediately.
Which solution did I use previously and why did I switch?
Did you previously use a different solution and if so, why did you switch?
What's my experience with pricing, setup cost, and licensing?
MicroStrategy is comparable to Power BI, Tableau or Qlik. There is no big difference.
But there is a difference in price, in cost. With MicroStrategy I need to buy licenses for the users only once. Whereas for Power BI, I need to pay every year or every month.
What other advice do I have?
I really recommend the Power BI, but if I were to go to another company, and change my work, today I would want to continue working with MicroStrategy. I really recommend it.
At the moment, we have received some cases to log in with MicroStrategy for education. It is a big plus of MicroStrategy's that we have this possibility. MicroStrategy sites have a great education part, with a lot of meetings, a lot of video, etc...
On a scale of one to ten, I would give MicroStrategy a 10.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Senior MicroStrategy Architect at a computer software company with 1,001-5,000 employees
Good dashboard features and excellent technical support
Pros and Cons
- "The dashboard features and functionalities that come through the MicroStrategy Suite are the most valuable. It can be used by end users with minimum knowledge of the product. They can run a report or create a dashboard on their phones, which is kind of cool."
- "It crashes multiple times for even small changes that I make on the fly in the dashboard. After doing all the necessary changes, the MicroStrategy desktop or even the web version kicks the users out, and all the changes are lost. This functionality is buggy in MicroStrategy. It is hard to keep track of all the changes that I have done before. I don't want to make copies of each change that I have made because I would end up creating a hundred dashboards. It is not feasible in a real environment. I haven't worked on integrating MicroStrategy with the cloud. I am not sure how it behaves in the cloud, but I have heard from a few of my friends that there are some hiccups when you kind of sync to the cloud through MicroStrategy."
What is our primary use case?
I work for different clients. Its deployment depends on the clients. For the most recent project that I worked on, it is deployed on-premises.
What is most valuable?
The dashboard features and functionalities that come through the MicroStrategy Suite are the most valuable.
It can be used by end users with minimum knowledge of the product. They can run a report or create a dashboard on their phones, which is kind of cool.
What needs improvement?
It crashes multiple times for even small changes that I make on the fly in the dashboard. After doing all the necessary changes, the MicroStrategy desktop or even the web version kicks the users out, and all the changes are lost. This functionality is buggy in MicroStrategy. It is hard to keep track of all the changes that I have done before. I don't want to make copies of each change that I have made because I would end up creating a hundred dashboards. It is not feasible in a real environment.
I haven't worked on integrating MicroStrategy with the cloud. I am not sure how it behaves in the cloud, but I have heard from a few of my friends that there are some hiccups when you kind of sync to the cloud through MicroStrategy.
For how long have I used the solution?
I have been using this solution for close to eight years.
What do I think about the stability of the solution?
It is stable to a certain extent, but after some time, it kicks the user out of the activity that the user was doing in MicroStrategy.
How are customer service and technical support?
Their technical support is excellent. Technical support has been tremendous, especially for MicroStrategy.
The user base for MicroStrategy is huge, and you have multiple platforms to post your question. I get a reply by the end of the day.
How was the initial setup?
Being an admin, it was an easy task for me. If you are not an admin and you are just a user or an architect, the initial setup is not that easy as compared to other tools.
What's my experience with pricing, setup cost, and licensing?
They can improve its licensing. It is a bit expensive as compared to Microsoft and other tools.
What other advice do I have?
I would rate MicroStrategy an eight out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Northern Europe IT Business Intelligence Manager at a recruiting/HR firm with 10,001+ employees
Good technical support but quite technical and needs better integration capabilities
Pros and Cons
- "The technical support is quite good."
- "The solution's reports are not very flexible."
What is most valuable?
The technical support is quite good.
We have a global scale business, where we're doing reporting on a global scale. We also have local businesses, where the countries have to report in their own local data warehouse and so on. They can all use MicroStrategy, however, I would say that MicroStrategy is a very good fit for global reporting. Their reports are excellent and thorough.
For global reporting, it's something that we're going to keep to report to senior management on a global level across all the 50 countries.
What needs improvement?
The user has to have SQL knowledge and SQL skills.
What I think it could be very useful to have is quick measures, where it automatically brings you, let's say, three default calculations. It will be very useful and it will be very, very important maybe for the future for Power BI to have more additional quick measures there. Instead of the user having to think about, "okay, how am I going to calculate this measure? How I'm going to meet this measure?" If you already have a list of all the measures there in the quick measures, it'll make the life of the end-user much easier.
The solution is lacking some of the interactions that Tableau or Power BI offers. They have visualization points. They have good process cubes and a semantic layer on that point. However, I think they are missing the parts of user-friendliness.
There needs to be better integration with other platforms. You can connect to several sources, but then you cannot integrate it into the suite that maybe Microsoft offers or other products offer. That said, everything depends on where your company wants to drive the business in the future.
The end-user interaction is lacking. It's not as intuitive as Power BI is, or, in certain cases, Tableau is on virtualizations.
It's not interactive. There's a lot of filters on the page.
The solution's reports are not very flexible.
Using this solution means that a company will need to find people with special skills. It's very difficult. When you're trying to find someone with a skill maybe in Tableau, Power BI, or Sapio, it's much easier because there are a lot of people like that in the market. Even if you're looking for a data scientist, it's very difficult to find a suitable candidate due to the fact that they have to have skills in MicroStrategy. If you don't have a resource that really understands the tool, then it will lose the purpose.
The solution should be re-designed so there is less coding and more drag and drop functionality.
For how long have I used the solution?
The organization has been using the solution for a long time. I've been in this company for a year. However, even before my time, they' were still using MicroStrategy. They may have used the solution for eight years or more.
What do I think about the stability of the solution?
On the point of the semantic layer, yes, they are very strong on the question of stability. However, you need to have people that specialize in SQL, that really are specialized in MicroStrategy, that they really understand how the tool works.
What do I think about the scalability of the solution?
The company bought 40,000 licenses. Globally they are using the product. On the sales report, everything is being done in MicroStrategy. We are trying to change the approach because we also to centralize the data somehow. Due to that, we're actually trying to minimize the usage, not to increase it.
We will reduce the volume of licenses in the future.
That said, we're a sizeable company, and in order to grow, you really just need more licenses, therefore, in that sense, it can scale well.
How are customer service and technical support?
From my understanding, from my colleagues who use MicroStrategy, the technical support is fine. We've been satisfied with their level of service.
Which solution did I use previously and why did I switch?
The companies that I worked previously were using Power BI and Tableau and Sapio as business intelligence tools. Currently, I'm largely focused on MicroStrategy.
How was the initial setup?
I'm not aware of how the process went in the organization. I only began working in the organization one year ago, and this solution was already embedded in the company.
What I'm trying to do is to switch some of the things from MicroStrategy to Power BI in the organization, due to the fact that MicroStrategy may fit for some points, but it's not intuitive for your typical end-user customer.
Which other solutions did I evaluate?
I'm trying to evaluate what MicroStrategy can do and possibly what Power BI can do. I think Microsoft has a strong point, maybe, on the semantic layer side, whereas Power BI has a strong visualization and transformation part. The question now is if the two tools can coexist. Let's say if you can connect Power BI directly to the semantic layer of MicroStrategy and drive the reporting capabilities from there. That would be an option for the business and something we're looking into.
In Power BI, you have, for example, a performance analyzer. It means that the user can switch the visuals. MicroStrategy doesn't have that and neither does Tableau. It's something really only specific to Power BI. Let's say that you have a bar chart. You, as an end-user, can change it to a tonal chart. You can format the end report as you like and save it as a bookmark, so everything you open the report you see it as your view.
What other advice do I have?
We have a business relationship with the solution.
At the moment, the company is using the 2019 version of the solution. We may plan to move to the 2020 version, however, I don't know when this will happen.
The company I work for uses MicroStrategy and Power BI quite a bit, although I have used other BI tools in the past.
Of course, the company is considering a move more towards Power BI. I was hired by the company to introduce Power BI to the organization. But at the same time, there are some strong values in them continuing to use MicroStrategy. So the question is now, to try to understand where the two tools can coexist. From my perspective, in an organization, the solution always has at least two business intelligence tools. They should not only have one. It depends on the business needs in the future.
The only compellation between Power BI and MicroStrategy is that on the MicroStrategy part has a strong semantic layer on it. The disadvantage is that the user has to have SQL knowledge and SQL skills. Where in Power BI, it's very inclusive, I'd say, for the end-user. He doesn't have to have SQL knowledge, he can just maybe have an understanding of Excel and so on, and he can create several connectivities to different sources and build the thing.
While mostly this solution is on-premises, if we move to Power BI, it will be on the cloud.
The ideal situation for us would be if you could combine the Power Query from Power BI, the integration visuals from Power BI, and the personalization of the visuals from Power BI into MicroStrategy, then maybe that can work for MicroStrategy.
They have a good data module. There's still a lot of SQL there. I think they should start to think maybe to adjust to zero-code or no coding. They should introduce drag and drop functionality, and maybe more quick measures compilations instead of doing a lot of things in the backend SQL. They should do something on a design front. It really needs to be more intuitive for the end-user, and drag and drop would help with that.
I'd rate the solution overall five out of ten, simply because you do need to be quite specialized din order to use it effectively.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company has a business relationship with this vendor other than being a customer. Partner
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