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Sergiy Ustenko - PeerSpot reviewer
Marketing Manager at Idealsoft
Real User
Scalable and stable CRM software which offers ease of use and a straightforward setup
Pros and Cons
  • "Easy to use and easy to setup CRM software, with good stability and scalability."
  • "HubSpot CRM integration needs improvement."

What is our primary use case?

An example of our use of HubSpot CRM is for our client based in the UK, e.g. a company with many small offices, which requires us to buy a professional solution such as HubSpot, or another cloud-based solution, as it can be useful for them.

Our clients have employees who work remotely, and employees who work from the main office, which can be difficult, but HubSpot CRM makes it easier and is very useful in that type of situation.

It's also a solution that can be used for marketing purposes.

What is most valuable?

HubSpot CRM is a software that's very easy to use. It's very useful and setting it up is very easy. I can set it up myself without any problem, as it's a web solution. These are the things I like about it.

What needs improvement?

HubSpot CRM integrations could be improved. I'd also like to see better pricing for the paid version of this software.

For how long have I used the solution?

I've been using HubSpot CRM for three years.

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HubSpot CRM
June 2025
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What do I think about the stability of the solution?

HubSpot CRM is a stable product.

What do I think about the scalability of the solution?

I find HubSpot CRM scalable.

Which solution did I use previously and why did I switch?

We have customers we had to switch from other CRM solutions to HubSpot CRM, upon request, or on demand. If our customers ask about a growth CRM that's free to use, we can provide them with HubSpot CRM.

If the customer needs a CRM solution for a large project, or if the customer is from a large company or organization, we can provide Microsoft Dynamics instead.

How was the initial setup?

HubSpot CRM has a straightforward setup.

What's my experience with pricing, setup cost, and licensing?

HubSpot CRM has a free version, and small companies, e.g. our clients with only 10 to 15 employees, like to use solutions which are free.

We're on a yearly subscription with HubSpot CRM. This is the standard for any project in my country. The paid version of HubSpot CRM needs to be priced better.

Which other solutions did I evaluate?

I was able to use other CRM software, e.g. Zoho and SugarCRM.

What other advice do I have?

We have 1000 users of HubSpot CRM in our company. Its deployment and maintenance is handled by 10 technical specialists. We have administrators for it, but no developers, as it is a web solution.

We have not contacted their technical support team.

When our customers ask us about other CRM solutions, e.g. Marketo and HubSpot, we  And we kind of propose other CRM solutions.

HubSpot CRM is a standard resource for small companies which has a very easy setup. It's a standard solution that workers use. I will recommend it to others.

I'm rating HubSpot CRM an eight out of ten, especially because it's used by businesses.

Which deployment model are you using for this solution?

Public Cloud

If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?

Other
Disclosure: My company has a business relationship with this vendor other than being a customer: Partner
PeerSpot user
Arifin-Ritonga - PeerSpot reviewer
Senior Consultant at IIJ Singapore
Real User
A good marketing automation solution, but the initial setup could be faster
Pros and Cons
  • "The ease of having everything in one place is valuable."
  • "The initial setup could be faster as it currently takes a lot of time."

What is our primary use case?

Our primary use case for the solution is marketing automation and managing the leads and opportunities related to our products.

What is most valuable?

The ease of having everything in one place is valuable. We previously used Excel, but with this solution, we have more systemic quality, which is helpful compared to what we used before.

What needs improvement?

The initial setup could be faster as it currently takes a lot of time.

For how long have I used the solution?

We have been using the solution for approximately six months.

What do I think about the stability of the solution?

The solution is stable. I rate it a ten out of ten.

What do I think about the scalability of the solution?

The solution is easy to use for other users in other regions. So, I believe it is scalable. Not only the region in Singapore but also in China and Japan, so many other teams are using it. Approximately 50 people are utilizing this solution in our organization.

How are customer service and support?

I do not have experience with customer service and support.

Which solution did I use previously and why did I switch?

We previously did not use other CRM solutions.

How was the initial setup?

The initial setup is complex as it takes a lot of time.

What about the implementation team?

We implemented it via a consultant.

What's my experience with pricing, setup cost, and licensing?

The licensing fee is charged yearly.

What other advice do I have?

I rate the solution a seven out of ten. The solution is good, but the initial setup could be more straightforward. I recommend the solution to users considering implementing it, but I advise them to know what they want to manage first and understand the requirements before implementing it.

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
Buyer's Guide
HubSpot CRM
June 2025
Learn what your peers think about HubSpot CRM. Get advice and tips from experienced pros sharing their opinions. Updated: June 2025.
857,028 professionals have used our research since 2012.
Kauthar Yakub - PeerSpot reviewer
Program Manager at Tereta
Real User
Tracks interactions and pipelines, schedules emails, and consolidates client information, but needs the functionality of remembering passwords, so you won't have to input passwords every time
Pros and Cons
  • "What I like most about HubSpot CRM is the ability to track how an interaction goes along the pipeline. I also like that you can use HubSpot CRM to schedule when you want a particular email to go out. Another valuable feature of the solution is having all your client information in a consolidated database."
  • "Right now, HubSpot CRM fills my needs. The solution is good for marketing, and you can schedule when you want your ads and your emails to be sent out to your clients. You can track your client pipeline, you can see who viewed your messages and who hasn't, etc. I feel that HubSpot CRM is adequate for my need, but if the solution has the functionality of not needing to input your password every single time you log into the platform, then that would make it better. If that could be incorporated into the new version of HubSpot CRM, then the solution would go a long way."

What is our primary use case?

We use HubSpot CRM mostly for marketing and ensuring that we have our client database in there. We also use the solution for scheduling meetings and interacting with our clients.

What is most valuable?

What I like most about HubSpot CRM is the ability to track how an interaction goes along the pipeline. I also like that you can use HubSpot CRM to schedule when you want a particular email to go out. Another valuable feature of the solution is having all your client information in a consolidated database.

What needs improvement?

Right now, HubSpot CRM fills my needs. The solution is good for marketing, and you can schedule when you want your ads and your emails to be sent out to your clients. You can track your client pipeline, you can see who viewed your messages and who hasn't, etc. I feel that HubSpot CRM is adequate for my need, but if the solution has the functionality of not needing to input your password every single time you log into the platform, then that would make it better. If that could be incorporated into the new version of HubSpot CRM, then the solution would go a long way.

For how long have I used the solution?

I've been using HubSpot CRM for six months now.

What do I think about the stability of the solution?

HubSpot CRM is a stable solution and it serves me for what I need it for. It serves the requirements of my team and my company.

What do I think about the scalability of the solution?

HubSpot CRM is a scalable solution.

How are customer service and support?

I haven't encountered an issue with HubSpot CRM that required technical support, so I've never contacted support.

How was the initial setup?

The initial setup for HubSpot CRM is very straightforward, and it's user-friendly. The setup process is straight to the point, and you can easily play around with it and just get what you want out of it.

The deployment for HubSpot CRM didn't take that long. My team and I just played around with it for two days before being able to navigate and use it.

What about the implementation team?

We implemented HubSpot CRM ourselves.

What's my experience with pricing, setup cost, and licensing?

I don't have information on HubSpot CRM pricing because I'm part of a team that doesn't handle that area.

Which other solutions did I evaluate?

I evaluated ServiceNow.

What other advice do I have?

I've been using CRM solutions such as ServiceNow and HubSpot CRM.

Three to four people use HubSpot CRM within my company, including the administrator. Each user has different tasks and roles in terms of using the solution.

I'm not aware of how many staff is required for the deployment and maintenance of HubSpot CRM.

My company has plans to increase usage for HubSpot CRM because if you're in the marketing industry, the goal is to always increase to as many companies as possible, so there's a plan to scale beyond the current HubSpot CRM usage my company has.

As HubSpot CRM is a good platform and is easy to navigate, I would recommend it to anybody looking for a CRM solution who wants to have customers in a consolidated database.

My rating for HubSpot CRM is seven out of ten.

Which deployment model are you using for this solution?

Public Cloud
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
William Fernandes - PeerSpot reviewer
VP - Cloud & DevSecOps at LSS
Real User
Easy to use, useful follow-up lead, and beneficial connectors
Pros and Cons
  • "The most valuable features of HubSpot CRM are ease of use, lead generation, and follow-up leads. Additionally, there are a lot of connectors to other solutions, such as Jira and Slack. Whether it's a scrum tool or the ticketing tool, it has a connector."
  • "HubSpot CRM could improve by reducing the price."

What is our primary use case?

HubSpot CRM is used as a CRM which we use for generating sales leads.

What is most valuable?

The most valuable features of HubSpot CRM are ease of use, lead generation, and follow-up leads. Additionally, there are a lot of connectors to other solutions, such as Jira and Slack. Whether it's a scrum tool or the ticketing tool, it has a connector.

What needs improvement?

HubSpot CRM could improve by reducing the price.

For how long have I used the solution?

I have been using HubSpot CRM for approximately six months.

What do I think about the stability of the solution?

HubSpot CRM is stable.

What do I think about the scalability of the solution?

We have approximately HubSpot CRM 10 users using this solution in my organization. We only use the solution for sales and do not plan to increase usage.

Which solution did I use previously and why did I switch?

I have previously used Bitrix24 and HubSpot CRM is much better.

How was the initial setup?

The initial setup of HubSpot CRM is easy to do. 

What about the implementation team?

We had three people that worked with the HubSpot CRM support to do the implementation.

What's my experience with pricing, setup cost, and licensing?

The price of HubSpot CRM is expensive.

What other advice do I have?

I would recommend this solution to others.

I rate HubSpot CRM a nine out of ten.

Which deployment model are you using for this solution?

Public Cloud
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
VP Product at Medint
Real User
Top 20
Simple learning curve, reliable, and easy to onboard
Pros and Cons
  • "HubSpot CRM's most valuable features are that it is straightforward and it gives us most of the things that we need and it is easy to onboard with it. You don't need specific integrations with IT, which is very good. The learning curve for HubSpot CRM is quite easy."
  • "HubSpot CRM could improve by combining additional functions within the organization, such as operations because it's heavily focused on sales and marketing. This makes sense since that is what it is for, but if had integrations with other solutions or additional dashboards that would be good."

What is our primary use case?

We're working on HubSpot CRM for marketing aspects and sales.

What is most valuable?

HubSpot CRM's most valuable features are that it is straightforward and it gives us most of the things that we need and it is easy to onboard with it. You don't need specific integrations with IT, which is very good. The learning curve for HubSpot CRM is quite easy.

What needs improvement?

HubSpot CRM could improve by combining additional functions within the organization, such as operations because it's heavily focused on sales and marketing. This makes sense since that is what it is for, but if had integrations with other solutions or additional dashboards that would be good.

For how long have I used the solution?

I have been using HubSpot CRM for approximately four years.

What do I think about the stability of the solution?

I have found HubSpot CRM to be stable, I have not had a problem with it.

We do have lots of developers, but they only integrated some of the additional functions we wanted. You do not have to be a technician or IT specialist to implement it. 

What do I think about the scalability of the solution?

HubSpot CRM is salable to a certain extent. However, it does have some limitations.

I have approximately 20 people using the solution in my organization. We do not have plans to increase usage, we use it for the sales team.

Which solution did I use previously and why did I switch?

I previously used Salesforce.

How was the initial setup?

HubSpot CRM implementation is straightforward. You can download it, open an account and start working within a couple of minutes.

What about the implementation team?

I did the implementation of HubSpot CRM myself.

What's my experience with pricing, setup cost, and licensing?

There are a few licensing payment models, such as annual or monthly.  The solution is modular, which means that if you need a specific capability or function within the organization, you can purchase it specifically and you don't have to purchase something that is only utilized by 20 percent of the organization.

What other advice do I have?

I would recommend this solution to others.

I rate HubSpot CRM a nine out of ten.

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
reviewer931026 - PeerSpot reviewer
Vice President Int’l at a computer software company with 201-500 employees
Real User
A stable and scalable solution which allows us to work with multiple clients and contributes to our revenue
Pros and Cons
  • "The solution's greatest value lies in its online capability in terms of web content creation."
  • "The solution's email capabilities could be improved."

What is our primary use case?

We use the solution for tracking sales opportunities as they move through our sales pipeline.

What is most valuable?

The solution's greatest value lies in its online capability in terms of web content creation.

We use the solution for both Marketing Automation and CRM.

What needs improvement?

The solution's email capabilities could be improved. While these do exist, there are other platforms which offer much more robust capabilities when it comes to emailing.

For how long have I used the solution?

We have been using HubSpot CRM for around eight years.

What do I think about the stability of the solution?

The stability is rock solid. I have never had an issue in this regard. 

What do I think about the scalability of the solution?

The solution is absolutely scalable and allows us to work with multiple clients. 

How are customer service and support?

Except in respect of the initial purchase, I have had very little interaction with tech support. But, I found the experience to be completely positive. They were easy to work with.

How was the initial setup?

I would not characterize the initial setup as exceedingly difficult. We are talking more about an issue of configuring it to one's workflow and processes.

The deployment took around six months.

What about the implementation team?

We worked with a partner who assisted us in setting up the solution.

What was our ROI?

The solution accounts for a significant portion of our lead generation or revenue. So, it is a very critical element of our business. It is very good and directly responsible for helping us acquire new clients.

What's my experience with pricing, setup cost, and licensing?

I do not recall the particulars of the licensing fees. 

What other advice do I have?

The solution is deployed in the cloud. 

There are half a dozen users making use of the solution in our organization. 

Those who are considering implementing the solution are advised to document their processes beforehand. 

I rate HubSpot CRM as an eight out of ten. 

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
Hardy-Jonck - PeerSpot reviewer
Managing Director at AgileWorks Information Systems
Real User
Top 5
Has many available features that match out pipeline
Pros and Cons
  • "It has nice features and matches our pipeline. Even in the free version, all of the features are available."
  • "The only problem with HubSpot at the moment is the pricing models."

What is our primary use case?

We use the solution for the typical CRM features. 

What is most valuable?

It has nice features and matches our pipeline. Even in the free version, all of the features are available. 

What needs improvement?

The only problem with HubSpot at the moment is the pricing models. They seem catered to large first-world countries like the UK, Europe, and the Americas. 

For how long have I used the solution?

I have been using this solution for four years. 

What do I think about the stability of the solution?

The solution's stability is a nine out of ten. 

How was the initial setup?

The initial setup is very simple. 

What other advice do I have?

HubSpot is not ugly and is user-friendly. It is nice to work with and delivers what is promised.

Overall, I rate the solution an eight out of ten. 

Which deployment model are you using for this solution?

On-premises
Disclosure: My company has a business relationship with this vendor other than being a customer: Partner
PeerSpot user
reviewer2114706 - PeerSpot reviewer
Client Manager at a tech services company with 1,001-5,000 employees
Real User
A good CRM that helps manage relationships with smaller customers but is difficult to set up
Pros and Cons
  • "When we cannot dedicate a lot of time to each of these, in terms of research and support, it helps us automate some small things and provides opportunities."
  • "We wanted to discover a list of clients that spend an average amount with us, and we just don't have that answer at this time. There just aren't enough answers being provided for the questions we have, and that's a real downside."

What is our primary use case?

We primarily use the solution as a CRM.

What is most valuable?

The usefulness of the product depends on the segment. When we have large customers, we have dedicated a lot of resources to supporting them. However, we have a huge amount of small customers. When we cannot dedicate a lot of time to each of these, in terms of research and support, it helps us automate some small things and provides opportunities. While, for large customers, we can be more hands-on, with smaller customers, we can step back a bit and use software instead of people. 

What needs improvement?

We need a lot more information. Right now, we'd like to ask more questions, and it is not available. We wanted to discover a list of clients that spend an average amount with us, and we just don't have that answer at this time. There just aren't enough answers being provided for the questions we have, and that's a real downside.

The initial setup was difficult, and we are still doing configurations. 

How was the initial setup?

I was not around for the initial setup as I was not around at the outset of the solution in our company. However, my understanding was that it was very hard at first. We are not yet fully configured even today. There are still little things missing here and there. People can get confused as some information may be available for one customer and not another. It's complicated as it's not necessarily standard information we are collecting. 

What was our ROI?

I'm not sure if we have witnessed an ROI at this time. 

What other advice do I have?

While I love CRMs and understand the power they can bring, I am not happy with HubSpot. We still aren't getting the answers we need. We're still trying to work with them to get our CRM sorted out properly.

I'd rate it, overall, at a six out of ten. 

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
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Updated: June 2025
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