We use IBM Cognos for dynamic reporting to drill down to the details such as product category and item level. For example, call centers need data down to the entry level for a transaction. We use the solution to provide sales trends and forecasts as well.
Head of ERP Application and Business Intelligence at Patel Hospital Karachi
Has a user-friendly interface and simple integration
Pros and Cons
- "Previously, we were doing static reporting. Management would request a report, and it would take staff a week or more to provide it. With Cognos, we have dynamic reporting, and it has reduced both reporting and decision making times significantly. With the solution's dashboard, the company's management team has updated records at their fingertips. This means that they can directly access the data they need to make decisions."
- "Data modeling needs to be improved. We use the ETL process, and when we get errors, we then need to identify which structural change is required. The error messaging should be better. They should be descriptive rather than semantic."
What is our primary use case?
How has it helped my organization?
Previously, we were doing static reporting. Management would request a report, and it would take staff a week or more to provide it. With Cognos, we have dynamic reporting, and it has reduced both reporting and decision making times significantly.
With the solution's dashboard, the company's management team has updated records at their fingertips. This means that they can directly access the data they need to make decisions.
What is most valuable?
I like being able to drill down to the details. The forecasting system is a valuable feature as well.
Recently, Python scripting was added, and there will be opportunities to integrate AI into the system to help provide a better experience for management staff when forecasting sales.
What needs improvement?
Data modeling needs to be improved. We use the ETL process, and when we get errors, we then need to identify which structural change is required. The error messaging should be better. They should be descriptive rather than semantic.
IBM should provide more support for Cognos development. It is quite limited in Pakistan.
In the next release, I would like to have a mobile app for Cognos. For instance, Power BI has a mobile app for their solution, and I would like Cognos to do the same.
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What do I think about the scalability of the solution?
On a scale from one to ten, I would rate the scalability of IBM Cognos at seven. We have 25 people who use this solution.
How are customer service and support?
The scope of technical support for Cognos is limited in Pakistan, and I would rate it at eight out of ten.
How would you rate customer service and support?
Positive
Which solution did I use previously and why did I switch?
We previously used Microsoft Power BI, Qlik Sense, and Tableau but had licensing issues with them. We switched to IBM Cognos because it's a mature solution. Also, the user interface and integration are quite simple as compared to those of other solutions such as Power BI. Also, we liked that IBM Cognos has forecasting and data structuring capabilities.
How was the initial setup?
The initial setup was straightforward for me because of my previous experience with Power BI and other solutions. I would rate the setup process at eight out of ten.
I created a prototype based on input provided by process owners. It took about six to seven months to deploy the solution.
What about the implementation team?
I implemented it myself with the help of a reseller. I had two other team members, one who was responsible for ETL generation and the other for the physical database and backup. We have one person who maintains the solution.
What's my experience with pricing, setup cost, and licensing?
On a scale from one to ten where one is low pricing and ten is high pricing, I would rate this solution at eight.
What other advice do I have?
Because of IBM Cognos' design and implementation and because it better engages the user and customer, I rate it at nine out of ten.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company does not have a business relationship with this vendor other than being a customer.

CFO at a consumer goods company with 1,001-5,000 employees
An easy to use solution that provides reports quickly and efficiently
Pros and Cons
- "IBM Cognos is an excellent solution for tax, planning, budgeting, profit and loss statements and balance sheets."
- "It would be good if the solution had conditional formatting."
What is our primary use case?
When we started with the TM1 version of IBM Cognos, we developed budgeting projects, and it was successful. We also completed our first project five years ago using the solution.
IBM Cognos is an excellent solution for tax, planning, budgeting, profit and loss statements and balance sheets. We use it monthly for our tax numbers, and the solution automatically provides them.
The solution can be used for projects focused on employees' wages, contracts, contracted salaries, and additional outcomes.
With IBM Cognos Report Studio, we have a lot of operational information, which helps with sales, inventories, and costs from many different sources.
We have an analytical team, and they complete reports. We shuttle them, and many people in our company get information in Excel and email.
How has it helped my organization?
It has improved our credit department. They can get information quickly about client debts, and we've seen a yield through this solution. In addition, we combine sources like sales and production and have multiple reports that our team receives.
What is most valuable?
The TM1 feature is good because it produces numbers automatically. In addition, it has Super Excel, and there are big groups with a lot of information calculated quickly.
IBM Cognos is easy to use and helps connect with databases and the data from our systems. It is also easy to learn and teach new team members.
What needs improvement?
We started working with Power BI, which we feel will be number one in a couple of years. Even though it still has some improvement, it's a promising tool. All BI tools have similar issues to IBM Cognos.
Regarding additional features, it would be good if the solution had conditional formatting similar to Excel, where you can conditionally format based on colour. For example, colour scales like green, yellow, and red make it easier to categorize tables, rows or columns by colour. Unfortunately, this feature does not exist in any BI tool.
For how long have I used the solution?
We have been using this solution for seven years. It is deployed on-premises, and we are using version TM1.
What do I think about the stability of the solution?
This solution is stable.
What do I think about the scalability of the solution?
It is a scalable solution. We have about six people on our analytics team and two IT employees. The IT employees maintain a data warehouse and work with SQL where the data comes to Cognos.
We do not need to increase our usage because our analytics team reports and sends all the information to employees, managers, top management and others in the company.
How are customer service and support?
We have not engaged with technical support. We also have our own IT support, and there are no problems.
Which solution did I use previously and why did I switch?
We used Excel before IBM Cognos, and we switched because of the benefit of analytics. Top management also wanted the analytics and created this initiative.
What about the implementation team?
We completed the deployment in-house.
What was our ROI?
We haven't calculated our ROI, but if I were to survey top management or lower management, they would all say they benefit.
What other advice do I have?
I rate this product a ten out of ten. I would advise a new user of IBM Cognos to have good IT support and people.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
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IBM Cognos
June 2025

Learn what your peers think about IBM Cognos. Get advice and tips from experienced pros sharing their opinions. Updated: June 2025.
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Data Engineer at a financial services firm with 10,001+ employees
The solution provides good dashboarding, reporting, and ad hoc reporting
Pros and Cons
- "Dashboarding, reporting, and ad hoc reporting are the valuable features of IBM Cognos."
- "There are a lot of limitations with the out-of-the-box tool."
What is our primary use case?
We use IBM Cognos to help clients with reporting.
What is most valuable?
Dashboarding, reporting, and ad hoc reporting are the valuable features of IBM Cognos.
What needs improvement?
There are a lot of limitations with the out-of-the-box tool.
For how long have I used the solution?
I have been using IBM Cognos for many years.
How are customer service and support?
We have their premier dedicated support. I rate the solution's technical support eight and a half out of ten.
How was the initial setup?
The solution's initial setup is not too bad. We have IBM support if we run into issues.
What other advice do I have?
Overall, I rate IBM Cognos an eight out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Database Administrator at American Savings Bank
A strong reporting tool with good dashboard functionality, but lacking a configurable UI
Pros and Cons
- "The dashboarding offered by this solution is very valuable to us."
- "We would like to see development of the product's UI function, to make it more of a UI tool that can be configured as required."
What is our primary use case?
We use this solution to create and deploy security packages throughout the network, as well as system analysis reporting.
How has it helped my organization?
This solution has provided us with a single control tool, which allows us to easily provide reports for the different sections of our banking environment.
What is most valuable?
The dashboarding offered by this solution is very valuable to us.
We also like data module that comes with this product.
What needs improvement?
We would like to see development of the product's UI function, to make it more of a UI tool that can be configured as required.
For how long have I used the solution?
We have been using this solution for five years.
What do I think about the stability of the solution?
We have found this solution to be stable, but the products performance can be affected by the servers in use, if it is being hosted on-premises.
How was the initial setup?
The initial setup for this solution is straightforward, if the staff involved are experienced with the product. However, the deployment takes time to carry out.
What about the implementation team?
We implemented the solution using our in-house team.
What other advice do I have?
I would rate this solution an eight out of ten.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Director - Metrics & Analytics with 5,001-10,000 employees
Excellent correlation analysis, highly scalable, but more features needed
Pros and Cons
- "The correlation analysis is excellent. It's one of the best that I have used to date."
- "The data uploads that we do, such as Excel files, have a lot of restrictions. If we can make it a bit more user-friendly, allowing us to have more flexibility it would be a great help."
What is our primary use case?
I am using IBM Cognos the analytical pack that is provided, I've used it to do a lot of forecasting, proactive analytics, prescriptive, predictive analytics, and correlation analysis. Additionally, I have developed some leadership dashboards.
What is most valuable?
The correlation analysis is excellent. It's one of the best that I have used to date.
What needs improvement?
The data uploads that we do, such as Excel files, have a lot of restrictions. If we can make it a bit more user-friendly, allowing us to have more flexibility it would be a great help.
In the next release of the solution, It would be a great addition to the analytical tool pack if there were histograms on the fly it would be a benefit. I know there is a workaround on IBM Cognos and I've used that workaround to develop the histograms, but not everyone is that tech-savvy. It would be a great help if we had some of these features, such as histogram, box plots, on the fly.
Lastly, the solution could improve by adding some of the user-friendly statistical calculations, such as percentile calculations, median, mode, for calculations.
For how long have I used the solution?
I have been using IBM Cognos for approximately two years.
What do I think about the stability of the solution?
The stability of IBM Cognos is excellent.
What do I think about the scalability of the solution?
IBM Cognos is used on a daily basis and sometimes for the entire day. It is scalable. We have approximately 2,500 users using the solution.
How are customer service and support?
We had an issue with the dashboards and we were in touch with the technical support from IBM to resolve the problem.
On the overall experience with the technical support, I would rate them a four out of five. However, the initial response time could improve.
Which solution did I use previously and why did I switch?
The analytical parts of IBM Cognos are some of the best in the market, it is excellent. I've used Qlik Sense, Microsoft BI, Oracle Business Intelligence, and to some extent Tableau. The second feature that IBM Cognos is excellent with, is the table structure that we can create on the fly. I have had a very good experience with them.
Microsoft BI is much more user-friendly and non-technical personnel can also start working on the Microsoft BI quickly. It would be great if IBM Cognos would also look at doing something on that front, where a non-technical person can also develop some small, very basic dashboard on their own.
How was the initial setup?
The initial setup was a bit complex.
The joins and structures that we had to create were somewhat difficult. I've worked on the OB as well and the RPD constructions that we do on OB are pretty straightforward. If we have some features such as we have in Oracle Business Intelligence, of the RPD structure, it would be a great help for IBM Cognos.
I would rate the complexity a three out of five.
What about the implementation team?
We used support from the vendor for the implementation. It took approximately one and a half months for the process.
For some of the aspects of the solution requires maintenance. One of the features that we were using is the development of interactive and interdependent dashboards. For some reason, this dashboard used to fail when we would get out of the dashboard and close IBM Cognos and come back to IBM Cognos again. That required an upgrade on the application, which we did, but it was still not working. This issue required some maintenance to resolve.
What's my experience with pricing, setup cost, and licensing?
IBM Cognos price is on the higher side of the spectrum. However, with the features that it brings, such as correlation analysis, it's worth the money. They should look at the pricing more clearly because it's a little on the higher side.
What other advice do I have?
My advice to others is to be very particular about the architecture that you are developing because once you deploy it, it's really difficult to change and very complex to change. Once you deploy it and start working on it, and then you realize that something that you had to do, you have not done it right, it's a really complex process to change it.
The second thing I would advise is always to keep on top of the updates that IBM Cognos sends over. Some of the features that you might require in your work environment only come with the updates. You need to upgrade your application and that is when the features would be available.
Lastly, make sure that you explore every bit and piece of the analytical world of application because there are some very good features that the IBM Cognos brings in. It would be great if you explored everything and then start using it.
If the cost is not a problem for the organization, then I would highly recommend IBM Cognos.
I rate IBM Cognos a seven out of ten.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Sr. Data Warehouse Architect at a tech vendor with 10,001+ employees
Stable product but low ease of use and time-consuming support
Pros and Cons
- "I have worked on the features like dashboards and stories, and I do like them a lot."
- "I would like to have predictive and forecasting capabilities in Cognos. It's one thing to do reporting, and another thing to easily predict or forecast certain data points, which is very important for all the clients."
What is most valuable?
Due to the way our product is designed, it has not been possible for us to use Cognos because of one of their issues. When we upgraded to Cognos 11, there was an issue with this version and we are not able to use the dynamic query mode. So essentially, we've not been able to use the dashboards and other kinds of reports in Cognos 11.
In terms of Cognos 11, we primarily upgraded due to the support for Cognos 7 going away. I have worked on the features like dashboards and stories, and I do like them a lot. We haven't been able to use them recently. Most of the reports we've used are upgraded versions of legacy reports.
What needs improvement?
In terms of what could be improved with this product, the speed could be better.
The second thing I feel is lacking in Cognos 11 is usability - ease of use. I find Tableau much easier to use.
I have not used stories and dashboards extensively, but I would like to have predictive and forecasting capabilities in Cognos. It's one thing to do reporting, and another thing to easily predict or forecast certain data points, which is very important for all the clients.
The other thing that should be included in Cognos is Landing Pages. It would be good for the Dashboard Landing Page, if they could make it as easily and attractively as Tableau, that's the only other tool I've used, and theirs is completely visually appealing. The client should want to click and open the Cognos portal to get their data. We have our own product and Cognos is integrated with it. If they're able to get similar data, even if it is not as detailed in our product, they don't have any motivation to go to Cognos. They need to polish their product a little bit to make it more user-friendly and customizable - that would help.
For how long have I used the solution?
I have been using Cognos for about 15-16 years.
What do I think about the stability of the solution?
Product stability-wise, I do find Cognos stable. We have faced some issues with memory in our client environments wherein if the client has created a custom report, it may not be optimized. In such cases, the memory gets utilized and the Cognos server goes down. A simple restart does resolve the issue, but that's still an issue if the client has a production server which is using Cognos. These kind of issues are among the biggest pain points we have. Other than that, Cognos has been fairly stable for us.
How are customer service and support?
I am not very satisfied with the technical support that they offering. It's a very time-consuming process. The biggest problem that I see with Cognos is not the product itself, but the support of the product. That's where we always face issues, because whenever we contact IBM support, it's a very long and difficult process to get that thing resolved.
How was the initial setup?
The setup is slightly complex for us because Cognos is basically integrated with our company's product.
So what happens is, we have our product and Cognos is a separate product, a reporting tool for that product. Whenever we release a new version of Cognos, we have to make a sort of handoff from our product to Cognos and we need to create some Custom Namespaces and do other Custom Roles. So for us, the setup is complicated.
But I have installed Cognos out of the box once, as well, and it was very easy. I did face an issue in an early in version 11.0.1, that whenever Cognos started and set up everything, a lot of times RAM use was an issue, even though the system had quite a lot of RAM. But if the system RAM was allocated to the standby memory, then Cognos did not get it. That used to be an issue. However, that issue has been resolved in subsequent versions.
What other advice do I have?
On a scale of one to ten, I would rate Cognos a 7.
I do like the product. I think there is room for improvement. Cognos has started taking steps towards improvement like new solutions such as Tableau, however, there is still quite a way to go. Cognos's framework model requirement does restrict everything. If you want to make any changes to existing reports, it is a tedious process to add some new tables or change joints or things like that, to make it part of the data model. That's one of the main issues that we had. But other than that, I'm quite happy with the product.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Resp offre IBM Cognos, Lyon at Talan
Good stability and suitable tool for large enterprises
Pros and Cons
- "It is a stable product."
- "The solution's support could be better."
What is our primary use case?
I have used the solution for business intelligence across various commercial sectors, including banking, finance, luxury goods, etc.
What is most valuable?
The solution's most valuable feature is scalability.
What needs improvement?
The solution's support needs improvement. Also, they should add better administrative tools.
For how long have I used the solution?
We have been using the solution for 25 years.
What do I think about the stability of the solution?
It is a stable product. I rate it an eight for stability.
What do I think about the scalability of the solution?
We have 3000 end users of the solution as our customers. I rate its scalability a nine.
How are customer service and support?
The solution's technical support could be better.
How would you rate customer service and support?
Neutral
How was the initial setup?
I rate the solution's initial setup process as a five. It takes a year to complete.
What's my experience with pricing, setup cost, and licensing?
The solution is averagely priced. I rate it as a five for pricing. We have to pay extra to buy third-party administrative tools.
What other advice do I have?
It is a good tool for a multinational enterprise. I rate it as an eight.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company has a business relationship with this vendor other than being a customer:
Head of Data Architecture at a financial services firm with 10,001+ employees
Solution with plenty of valuable features and great tech support
Pros and Cons
- "The three IBM Cognos features I find the most valuable are Dynamic Cubes, PowerPlay, and Watson."
- "I would like to see the introduction of mapbooks for supporting some geographical information."
What is our primary use case?
Our primary use cases for IBM Cognos are operational and other reports.
What is most valuable?
The three IBM Cognos features I find the most valuable are Dynamic Cubes, PowerPlay, and Watson.
What needs improvement?
I would like to see the introduction of mapbooks for supporting some geographical information. IBM Cognos could be improved with some analytical solutions that could help us make predictions.
For how long have I used the solution?
I have been using IBM Cognos for five years, I think.
What do I think about the scalability of the solution?
We have 700 individuals using the solution and plan on increasing that number.
How are customer service and support?
I think the IBM Cognos tech support is good.
How was the initial setup?
I don't know what the initial setup was like because I wasn't with the company at that time.
What's my experience with pricing, setup cost, and licensing?
I can't say much about the licensing costs because I am not privy to that information. However, I do know we are sharing a global license.
What other advice do I have?
On a scale of one to 10, with one being the worst and 10 being the best, I would give IBM Cognos a nine for overall performance.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company does not have a business relationship with this vendor other than being a customer.

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