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it_user272106 - PeerSpot reviewer
Graduate Assistant with 1,001-5,000 employees
Real User
Jul 14, 2015
It helped us realize our goal of maintaining a distinct (golden) record for better decision making and reporting, but we used to face some Java application problems using it.

What is most valuable?

It allows you to build your own rules to identify the golden records as part of master data management.

How has it helped my organization?

It helped my client, a technology company, to identify a unique customer and remove the redundant customer information. For example, a customer might be linked with a product to the organization directly, indirectly or as a retailer. Informatica MDM helped us realize our goal of maintaining a distinct (golden) record in our database for better decision making and reporting purposes.

For how long have I used the solution?

I've been using it for 15 months.

What do I think about the stability of the solution?

In general, it is good. We used to face some Java application problems, approximately two issues a month.

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Informatica Intelligent Data Management Cloud (IDMC)
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What do I think about the scalability of the solution?

As the data keeps growing, we have to clear temporary storage space. Otherwise, we encountered issues in starting the batch jobs.

How are customer service and support?

Customer Service:

3.5/5.

Technical Support:

3.5/5.

What about the implementation team?

I worked as a vendor for one of my clients. As I heard recently, the contract is still on, so I think we are doing pretty well.

What other advice do I have?

I used this product almost 18 months ago. Informatica is one of the renowned names in Enterprise Information Management and there has been some changes for their MDM product. I would suggest you check their recent upgrades and take an informed decision.

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
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it_user270351 - PeerSpot reviewer
MDM Customer Portfolio Manager at a pharma/biotech company with 10,001+ employees
Real User
Jul 11, 2015
It eliminates the need to run a full tokenization process during the match and merge process, but Informatica's internal testing should have caught many of the bugs we found.

What is most valuable?

The improved interface (IDD), eliminating the need to run a full tokenization process during match & merge process allowing 24x7 access to on-line users, and its better interface in console.

How has it helped my organization?

In the previous version, over 5,000 users of our on-line customer maintenance application were unable to use the application for approximately 12 hours every weekend while the match & merge function was run. Since upgrading, the overall time to execute M&M has decreased and the on-line users are able to add, update & search for customer records 24x7.

What needs improvement?

We experienced several basic issues with the product that required daily meetings with Informatica product specialists. Several Emergency Bug Fixes (EBFs) were required to fix the issues. It was felt that the vendors internal testing should have caught many of these issues and not been found by a customer.

For how long have I used the solution?

I've used it for six years.

What was my experience with deployment of the solution?

Deployment was very smooth due to extensive planning between the development and application support teams. A two week outage was planned and communicated. However the overall outage lasted only eight days. Running the Readiness scripts in production for several weeks before deployment, eliminated this step from the deployment process, and corrected data issues. Also, deployment activities ran faster in production environment than they did when performing upgrade steps in other environments (Dev, Val & POC).

What do I think about the stability of the solution?

Several issues were encountered in production that required immediate remediation that were not found during the 10 week QA cycle. After four weeks that system is stable and the operations team is able to complete daily & weekly cycles without issue.

What do I think about the scalability of the solution?

There were very few changes to the database, and the same number of customers were being processed. A HealthCheck by Informatica was performed before starting the process to assure that the existing infrastructure was adequate for the new version.

How are customer service and technical support?

Customer Service:

Overall it's very good. Once a point person was assigned by Informatica, all the issues were consolidated into a single tracking spreadsheet that was reviewed daily. Tracking tickets were still submitted, but we did receive expert attention to resolve issues quickly.

Technical Support:

Very good. Although, most technical support is off-shore, and there were issues with working time that prevented internal staff from interacting with off-shore experts.

Which solution did I use previously and why did I switch?

No – just a long over due upgrade from 9.0.1 to 9.7.1.

How was the initial setup?

The upgrade process is straightforward, and well documented. This process was executed multiple times as different environments were being built. By the time the production environment needed to be upgraded, it was almost standard. A separate Proof-of-Concept (POC) environment was developed to allow the developers to “play” with the new version and test functionality.

What about the implementation team?

A combination of in-house and a vendor team. It was difficult to find anyone who had expertise with 9.7.1, so both teams learned during the project. The vendor team (Wipro) did have Informatica MDM experience in various version that allowed them to contribute to the design of the upgraded system.

What's my experience with pricing, setup cost, and licensing?

We have a global license which was outside of the cost of the upgrade project.

Which other solutions did I evaluate?

No other options were evaluated.

What other advice do I have?

The upgrade is straightforward if you currently have Informatica implemented. Don’t wait too long to upgrade, we waited five years between upgrades, and will not do so again. If this is you first MDM implementation, spend as much time forming data governance program as you do on the technical piece. The major vendors in the MDM space (Informatica, IBM, SAP & Oracle) have similar functionality. Informatica has been slowly integrating their legacy ETL product into the former Siperian product to make a very robust product.

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
Buyer's Guide
Informatica Intelligent Data Management Cloud (IDMC)
December 2025
Learn what your peers think about Informatica Intelligent Data Management Cloud (IDMC). Get advice and tips from experienced pros sharing their opinions. Updated: December 2025.
879,371 professionals have used our research since 2012.
PeerSpot user
Enterprise Architect at a tech services company with 10,001+ employees
Real User
Jun 30, 2015
It's flexible and intuitive, but workflow and the UI needs some improvement.

What is most valuable?

Overall product management, flexibility, intuitiveness and governance.

What needs improvement?

Workflow & UI

For how long have I used the solution?

2 Years

How are customer service and technical support?

4/5

Which solution did I use previously and why did I switch?

I used IBM PIM before, I switched because of customer centricity, enriched out of box product data management features in Informatica PIM.

How was the initial setup?

Straightforward

What about the implementation team?

Vendor team

Which other solutions did I evaluate?

Yes, STEP, Oracle PIM

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
it_user157974 - PeerSpot reviewer
Software Engineering Team Lead with 1,001-5,000 employees
Real User
Oct 23, 2014
Simple to use and results are always correct but data source need to be increased to support new markets.

What is most valuable?

I use AddressDoctor to validate address on a e-commerce site (based on WebSphere Commerce) for a company lead on food production. It is simple to use and results are always correct. Options used to configure validation request and details provided in result, such as which field is changed and why.

How has it helped my organization?

I'm not involved in this aspect, but reports underline delivery failure decreased.

What needs improvement?

Nothing, according to me only data source need to be increased to support new market, like eastern Europe.

For how long have I used the solution?

Since 2012, when new site version was released. 2011 if you consider also build time.

What was my experience with deployment of the solution?

No problem during deployment; only some issue during development to fit AddressDoctor model whit OOB one.

What do I think about the stability of the solution?

No.

What do I think about the scalability of the solution?

No.

How are customer service and technical support?

Good, response is fast and detailed.

Which solution did I use previously and why did I switch?

Yes, switch was decided by client because previous system is not reliable like AddressDoctor and it doesn't support market where client is.

How was the initial setup?

Complex to adapt data model provided using web service and e-commerce one. Furthermore, I developed two different result management (for customer service and for end user) to fit business requirement.

What about the implementation team?

I implemented it.

Which other solutions did I evaluate?

Yes, previous versions of address validation (QAS).

What other advice do I have?

Pay attention to configuration. Correct configuration can help implementation and reduce integration time.

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
it_user153075 - PeerSpot reviewer
Sr technical consultant at a tech services company with 501-1,000 employees
Consultant
Sep 21, 2014
We needed to verify addresses to see which are deliverable and which need corrections

Valuable Features

Address correction batch mode and suggestion list

Improvements to My Organization

Billing/customer contact departments used to verify all addresses manually, it used to take weeks. Now that we run all the addresses through AddressDoctor, we know what is a deliverable address and what is not, and we see the suggestion list for the addresses which are not deliverable. Great in reducing human effort and errors.

Room for Improvement

Suggestion list and batch mode

Use of Solution

5 months

Deployment Issues

None

Stability Issues

None

Scalability Issues

None

Customer Service and Technical Support

Customer Service: 8/10Technical Support: 8/10

Initial Setup

A little complex, in configuring the suggestion list in the admin console and content management.

Implementation Team

Vendor, very goo knowledge and experience.

Pricing, Setup Cost and Licensing

I know it reduced a lot human effort which in turn means savings but I don't know the exact figure.
Disclosure: My company has a business relationship with this vendor other than being a customer. Informatica partner
PeerSpot user
it_user152814 - PeerSpot reviewer
Consultant at a wellness & fitness company with 1,001-5,000 employees
Vendor
Sep 17, 2014
The initial set up and configuration is fairly straight forward, which is one of the strengths of this product.

What is most valuable?

  • Matching, merging and survivorship
  • Maintaining cross reference and merge history information

How has it helped my organization?

A lot of my pharmaceutical clients had to implement an Aggregate Spend application to track how much money they are spending on their prescribing physicians. This was need to comply with the Sunshine Act and their was a need to uniquely and unambiguously identify these physicians. The Informatica MDM tool provided a very robust and cost effective solution to implement a single view of physicians.

What needs improvement?

The major area of improvement is its GUI front end. The out of the box solution call Informatica Data Director is not at all user friendly, it is a data stewardship tool. A user friendly and feature rich front end will be a great improvement.

For how long have I used the solution?

I've been using it for over eight years.

What was my experience with deployment of the solution?

Only minor issues which can usually be resolved by the Informatica Support team.

What do I think about the stability of the solution?

Never when the implementation and sizing guidelines were followed.

What do I think about the scalability of the solution?

Never when the implementation and sizing guidelines were followed.

How are customer service and technical support?

Customer Service: Customer service is very timely and consists of very capable and competent staff.Technical Support: Technical Support is very timely and consists of very capable and competent staff.

Which solution did I use previously and why did I switch?

I was implementing the Siebel UCM product before while working for Oracle. I had to switch because my client opted for the Informatica/Siperian MDM solution. I have been implementing this product ever since.

How was the initial setup?

The initial set up and configuration is fairly straight forward, which is one of the strengths of this product.

What about the implementation team?

I have implemented this solution with vendor teams as well as in-house ones. A rigorous Vendor Selection process including reference checks are a must if using a vendor to ensure successful implementation. I prefer to work with in-house teams so that it becomes a great learning process for everyone who will have to enhance, maintain and support the MDM application.

What was our ROI?

In most of the implementations we used relative implementation costs rather than ROI and the Informatica MDM solution is very cost effective.

What's my experience with pricing, setup cost, and licensing?

It varies by the size of the projects based upon number of sources, data volumes and quality, complexities, etc.

Which other solutions did I evaluate?

Most of my clients go through a Product Evaluation and Recommendation phase during their MDM implementation and the other options usually evaluated are solution offerings from IBM, Oracle, SAP, SAS, Trillium, etc.

What other advice do I have?

Always start by forming a robust Data Governance organization to ensure implementation of good data quality standards, policies and processes.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
PeerSpot user
Senior IT Application Specialist at a tech company with 10,001+ employees
Real User
Top 20
Sep 11, 2014
We started with Firstlogic then switched to Informatica for it's ease of use.

What is most valuable?

Data cleansing and address validation are the most valuable features. Also the web services which can be called on the fly. Data Duplication plays a very important role.

How has it helped my organization?

It has improved the customer data management where we had the incorrect addresses and data cleansing. Also in finding the duplicates so as to ensure the customer data is not duplicated.

What needs improvement?

Asia pacific region address validation needs to be improved.

For how long have I used the solution?

3 years

What was my experience with deployment of the solution?

None

What do I think about the stability of the solution?

None

What do I think about the scalability of the solution?

None

How are customer service and technical support?

Customer Service: 4 out of 5Technical Support: 4 out of 5

Which solution did I use previously and why did I switch?

We previously used Firstlogic as a data quality tool. We found that Informatica is more feasible and user friendly than Firstlogic.

What about the implementation team?

In-house.

Which other solutions did I evaluate?

Yes. Trillium.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
it_user845028 - PeerSpot reviewer
it_user845028Staff Software Engineer at a tech services company with 10,001+ employees
Real User

Hi There,

You make learning and reading addictive. All eyes fixed on you. Thank you being such a good and trust worthy guide.

Thank you for your helpful sugestions Informatica IDQ training USA.
I tried the option IS_EXPR_VAR and it is treating the string as a expression.
But my requirement is that I have this expression logic changing for each record.
so I need to lookup for each record, fetch the logic and set this to mapping variable.
But when i try to set it , it gives me below error.

Excellent tutorials - very easy to understand with all the details. I hope you will continue to provide more such tutorials.

Best Regards,
Kevin

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it_user150897 - PeerSpot reviewer
Data Analyst / Data Integration at a comms service provider with 51-200 employees
Vendor
Sep 8, 2014
Solid Integration tool. GUI is poor and needs improvement.

What is most valuable?

IDQ integration with Power Centre Designer Repository. On the fly you can move your IDQ artefacts to Power Centre Designer. Later you can use them in a workflow and for scheduling etc.

How has it helped my organization?

Improved Data Quality, after we run the IDQ session which we customize for each client (Developed custom business rules in IDQ).

What needs improvement?

GUI is poor in IDQ

For how long have I used the solution?

Over a year

What was my experience with deployment of the solution?

No

What do I think about the stability of the solution?

No

What do I think about the scalability of the solution?

No (Depends upon your design and architect)

How are customer service and technical support?

Customer Service: Customer service is OKTechnical Support: Technical support is OK

Which solution did I use previously and why did I switch?

Earlier we used ODI and IDPQ, but the new client wants the development in Informatica.

How was the initial setup?

It was a ittle complex, as there are post installation services you need to create in Informaitca Administrator.

What about the implementation team?

In house team (I was part of the team as an Informatica Administrator and IDQ Developer)

What was our ROI?

Better data quality

Which other solutions did I evaluate?

IBM Data Stage, IBM Information Analyzer and IBM Quality Stage (More cost Centric). Oracle ODI (Oracle Data Integrator) and ODPQ (Oracle Data Quality and Profiling).

What other advice do I have?

Informatica Data Quality is a solid Integration tool.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
Buyer's Guide
Download our free Informatica Intelligent Data Management Cloud (IDMC) Report and get advice and tips from experienced pros sharing their opinions.
Updated: December 2025
Buyer's Guide
Download our free Informatica Intelligent Data Management Cloud (IDMC) Report and get advice and tips from experienced pros sharing their opinions.