The MDM solution is capable of integrating multiple systems, so it helped us to solve the purpose of centralizing the depository as well as the standardization of mass data. It takes away all the ambiguity around data integrity issues or all the process challenges which happen when every stage of a process uses a different source as master data.
Product Owner - Data Management at a wholesaler/distributor with 5,001-10,000 employees
Excellent at standardizing mass data and capable of integrating with multiple solutions
Pros and Cons
- "The MDM solution is capable of integrating multiple systems, so it helped us to solve the purpose of centralizing the depository as well as the standardization of mass data. It takes away all the ambiguity around data integrity issues or all the process challenges which happen when every stage of a process uses a different source as master data."
- "When it comes to UI look and feel and user experience, Informatica is not as good as other solutions."
How has it helped my organization?
What is most valuable?
The solution's ability to integrate with different solutions is a big selling point for us. It's also quite powerful and customizable. I really enjoy its match and merge capabilities.
What needs improvement?
When it comes to UI look and feel and user experience, Informatica is not as good as other solutions.
There are some MDM solutions that come with an integrated view, which includes your transactional and master and all other data together and helps you get a 360 view of the object. That's where I think Informatica is not as powerful or as agile in the way other solutions are out of the box.
For how long have I used the solution?
I've been using the solution for 20 years.
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What do I think about the scalability of the solution?
It's quite simple to scale the solution. We have about 30,000 users, but I don't see a limitation on the solution that would stop you from having more.
How are customer service and support?
Technical support is pretty good. It does take time. Some solutions are not fixed, but they have releases and updates that deal with the issues, so, I don't see a lag in support in that sense.
Which solution did I use previously and why did I switch?
In 2010, there were only maybe three solutions: SAP, IBM, and Informatica. Before that, we didn't really have a centralized mass data contract, so it was more of an application grievance. With Informatica, we gained centralization of mass data, and also had governance and quality as part of a data management practice, and I think, at the time, the full package was available with Informatica as compared to other options.
How was the initial setup?
I was not the installer, so I'm unsure of how complex the initial setup was.
What other advice do I have?
We use the on-premises version of the solution.
I would recommend the product, but it depends on your business and other solutions you might already be using. If you're only using SAP, I don't think you'll need Informatica. If you're using Oracle products, you don't even need SAP.
However, if you're looking for an essential repository with very good integration capabilities, want to have a longterm sustainable solution, and you have multiple ESPs, as well as a wider organization setup, then I think Informatica is the best.
I would rate the solution at eight or nine out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Data Quality Manager at a financial services firm with 10,001+ employees
Works well and has a good interface
Pros and Cons
- "I am impressed by the solution's interface."
- "Informatica is very expensive."
What is our primary use case?
Our primary use case for this solution is purely for data quality analysis.
How has it helped my organization?
It took us a while to teach our users how Informatica works and to help them understand. We are still learning together with them because it also took us a while to master the tool. The contractors that come with Informatica are good on the ETL side but not that good on data quality.
What is most valuable?
The features I find most valuable are the mappings and rules. I am also impressed by the solution's interface. I really like this solution, as it works very well.
What needs improvement?
The visualization is very limited. It's not modern age, it's not self-service BI. It only has three levels of granularity on which you can present data and that's not enough. What's more, we had a few problems with the configuration. At times we found it difficult to integrate with other systems, but it turned out that the problem wasn't with the solution but with our firewalls. We had a couple of bugs but they are all fixed now.
Another feature I would also like to see is tagging. At this stage, we can't tag data in the database of the data source with particular data flows. This is a nice feature that other solutions have and that Informatica lacks. We have to analyze and store data in a database and then we have to analyze it again and go through the servers. This takes up double storage. So if the data could be tagged at the database instead, anybody who has access to this data will know if there is a problem with the accuracy or anything else.
For how long have I used the solution?
I've been using this solution for three years now.
What do I think about the stability of the solution?
I don't think the solution is very stable because we have to refresh and restart the server at least once a month, or even more often. We couldn't understand what was causing this, perhaps we have a few bugs. But at times one team will be working and everything will be running, and then the other team will have some access issues. All we could do to fix this was to restart the server and then everything was up and running again.
What do I think about the scalability of the solution?
The scalability is very good. We have about 30 users and this may increase because our organization constantly needs more people, so people see the benefit because it's stable and it gives consistency. We will probably move to big data analytics and purchase their big data applications.
How are customer service and technical support?
To be honest, we didn't really have any major issues yet but the technical support is good and they have a dedicated tech person assigned to us by Informatica to supports us. It works well because if we have a problem that our own IT team can't fix, they use Informatica to help them.
Which solution did I use previously and why did I switch?
I used IBM InfoSphere before but Informatica is much, much better; gold standard. There is no comparison. The interface and everything else is better.
How was the initial setup?
The initial setup was very complex. It is mainly our own fault because we didn't go for the solution that was recommended by Informatica. We used shortcuts that backfired on us and we've been struggling for a year. In the end, we did exactly what Informatica recommended at the beginning and now everything works fine.
We have an integration team that is responsible for maintenance and deployment.
What's my experience with pricing, setup cost, and licensing?
Informatica is very expensive. But luckily we got enough free licenses, so we are still within limit.
Which other solutions did I evaluate?
Informatica has been the best solution for the past 10 years, but now there are new tools emerging. So maybe we will switch in the future.
What other advice do I have?
I would advise others to go for it because I love it. Maybe there are better tools, but I don't know about them. I would use it in conjunction with Tableau and Google Analytics for visualization. I would also suggest others to follow instructions during the initial setup and not to cut corners. Do the configuration exactly as Informatica suggests.
I love Informatica but I am not sure if it is value for money. Organizations that plan to increase their users may find it worth the money, but smaller organizations may want to use something simpler.
I will rate this solution an eight out of ten. My rating would have been nine if the solution offered tagging and if it was cheaper.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Buyer's Guide
Informatica Intelligent Data Management Cloud (IDMC)
December 2025
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I.T. Specialist - Data Architect - Solution Architect at a government with 10,001+ employees
Mapping designer seems to be easier to use which is a great improvement
What is our primary use case?
Migrate workloads from on-prem. That's the usual scenario for many customers in the past. The question is if IICS could help painlessly.
How has it helped my organization?
Don't know yet. In a trial now. There is much to find out, first and foremost, its performance level when compared with on-prem.
What is most valuable?
Mapping designer seems to be easier to use even when compared with PowerCenter which is a great improvement.
What needs improvement?
The availability of connectors from the get-go, not just waiting for additional, extra ones to be added. That's it.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Product Owner - Data Management at a wholesaler/distributor with 5,001-10,000 employees
It gives you accountability to centralize your data and have it available to different applications.
Pros and Cons
- "The scalability of the solution is excellent."
- "It gives you accountability to centralize your data and have it available to different applications."
- "I think they should work really hard on UI."
What is our primary use case?
Each use case is basically based on two pillars, one is MDM tools (for better consolidated integrated master data) and the second pillar is the e-governance (the quality dimension).
You can build something, you can expose it as a service, which can be consumed by anyone. But there is a good benefit that helps us on boarding new applications, having a seamless connectivity between these. Our center which plays a very good role in ATL, also works well. It has an ADT Meta Data Management business glossary, for filing those kind of components, and it helped us in really maturing from a governance point of view and from an infrastructure set-up point of view.
What is most valuable?
It gives you accountability to centralize your data and have it available to different applications. Its not limited up to specific platform, SAP for example is quite rigid in connecting outside SAP, and within SAP it is fantastic.
What needs improvement?
I think they should work really hard on UI.
For how long have I used the solution?
More than five years.
What do I think about the stability of the solution?
The stability is considered "number one." The agility is much better as compared to others.
What do I think about the scalability of the solution?
The scalability of the solution is excellent.
How is customer service and technical support?
Tech support is good.
How was the initial setup?
The initial setup was straightforward. If you want to use immediate features, it has out-of-the-box features. But, if you want to play around with it, then it can get more complex.
What's my experience with pricing, setup cost, and licensing?
It's expensive, but if you're looking for a stable solution, Informatica is a good one to choose.
Which other solutions did I evaluate?
We looked at Informatica MDM vs SAP (solutions) and Informatica MDM vs Microsoft MDS.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Software Architect at a manufacturing company with 501-1,000 employees
It has become an easy way to exchange information through any cloud application.
Pros and Cons
- "It has become an easy way to exchange information through any cloud application."
- "The biggest challenge I see is the IDE's for the cloud and automization are different."
What is our primary use case?
Our primary use case for this product is two-fold:
- Reporting- If the users want to visualize into a meaningful report then they would pass on that as a requirement to the Informatica team. This goes to the Informatica team, which will then apply the business rules and validation, cleansing or whatever else is needed on top of the data set.
- ETL-There is a lot of information that is required by multiple downsizing applications. So, if the file of information is huge, it does not fit into application integration use case so then Informatica can take a huge set of data and pass it onto several downsizing applications.
How has it helped my organization?
It has become an easy way to exchange information through any cloud application. As the overall solution guidelines that we get from our solution checking, a connection to an outside cloud application cannot be a direct integration.
What is most valuable?
My most valuable features of this solution are that the DI team uses the Informatica Powercenter, which is an automized tool that Informatica provides. For quite some time, they have been using this. So, the cloud products are coming from the same school of thought, which makes it more believable that it can do whatever it is required to do. And, I think that was the primary reason for going with Informatica on Cloud The majority in terms of dating their product promptly is something that is quite apparent.
What needs improvement?
The biggest challenge I see is the IDE's for the cloud and automization are different. They could have made an IDE in such a way that you can write an integration for the cloud. If I had the flexibilty of making that decision later, that would be a great benefit to have.
In addition, another improvement could be if you develop and design your integration without being connected to the server. If you could deploy it anywhere, that would be helpful.
For how long have I used the solution?
One to three years.
What do I think about the stability of the solution?
I think that it is the best in the category.
What do I think about the scalability of the solution?
It is scalable.
How are customer service and technical support?
We have our own team that helps us with support issues. I do not have any experience with the Informatica tech support team.
Which solution did I use previously and why did I switch?
We also have prior experience with IBM Cast Iron.
How was the initial setup?
I was not involved on the initial setup.
What was our ROI?
A product must have: quality, performance,good pricing and scalability.
Which other solutions did I evaluate?
We also considered MuleSoft. We reviewed MuleSoft and found it to be a competitor that has some of the features missing from Informatica. But, it is not completely a perfect competition because it is more into application integration and API management. But, I think that Informatica can aspire to do the same.
We also considered Dell Boomi Atmosphere, but we did not do much research into that particular solution.
What other advice do I have?
The amount of usage that we see in Informatica on Cloud is going to increase. And, correspondingly, the usage of the automized version of Informatica that we use is going to decrease because exchanges are going to be more towards the cloud.
I suggest that someone considering this solution should take a minimilaistic free license, and do a proper analysis of the solution.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Consultant at a tech services company with 1,001-5,000 employees
It has good processes and governance
What is our primary use case?
To create and launch new products/services on telecom security.
How has it helped my organization?
It has good processes and governance.
What is most valuable?
- NPI
- Security
- Governance
- Risk management.
What needs improvement?
- By improving customer service
- Integration solutions development
- Implementation style.
For how long have I used the solution?
Still implementing.
Disclosure: My company has a business relationship with this vendor other than being a customer.
Master Data Analyst at a healthcare company with 10,001+ employees
We can see all our information on a single screen. However, we can't sell the product without an additional layer.
Pros and Cons
- "We can see all our information on a single screen."
- "We cannot sell the product directly with an additional layer."
What is our primary use case?
We are using the product data for building maintenance and item creation, then putting all the structures in for our new e-Catalog launch. It has been performing well.
How has it helped my organization?
- Its key capability is in data maintenance.
- We can maintain all the organizational data in a single software.
- It is nice to learn.
- We can see all our information on a single screen.
What is most valuable?
It is good for centralized data.
What needs improvement?
We cannot sell the product directly with an additional layer.
For how long have I used the solution?
One to three years.
What do I think about the stability of the solution?
It would be more stable if we could merge all the products into a single software.
How is customer service and technical support?
I haven't used the technical support.
How was the initial setup?
I wasn't involved in the initial setup.
What other advice do I have?
We were looking to market this solution, which is how we ended up using it.
Disclosure: My company has a business relationship with this vendor other than being a customer. Partner.
Assistant Consultant at a tech services company with 1,001-5,000 employees
The tool manually checks on applying business rules and helps to implement them
Pros and Cons
- "Address Doctor gives an accurate combination of information provided with a level of returned threshold value."
- "The tool manually checks on applying business rules and helps to implement them."
- "Needs to implement the new workflow with simple steps and a quick visualization with a 360 view of the data."
What is our primary use case?
To cleanse and create standardization third-party data by implementing business rules and Address Doctor.
How has it helped my organization?
- Manually checks on applying business rules,
- The tool helps to implement business rules.
- It helps to get quick results as well.
What is most valuable?
Address Doctor. This is the best feature to gives an accurate combination of the information provided with a level of returned threshold value.
What needs improvement?
To implement the new workflow with simple steps and a quick visualization with a 360 view of the data.
For how long have I used the solution?
One to three years.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
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Product Categories
Data Management Platforms (DMP) Cloud Master Data Management (MDM) AI Data Analysis Data Observability Product Information Management (PIM) Test Data Management Services Integration Platform as a Service (iPaaS) Metadata Management Data Masking Data Integration Test Data Management Data Governance Cloud Data Integration API Management Business-to-Business Middleware Business Process Management (BPM) Data QualityPopular Comparisons
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It has the capability to integrate other data cleansing suites such as Trillium, which need to be configured in landing to staging mappings or we can use Platform staging.