Try our new research platform with insights from 80,000+ expert users
it_user669333 - PeerSpot reviewer
Social Media Program & Live Chat Program Manager at a tech services company with 201-500 employees
Consultant
The Zendesk, MailChimp, and Formstack integrations are valuable. Technical support is fantastic.

What is most valuable?

The Zendesk, MailChimp, and Formstack integrations are valuable.

How has it helped my organization?

It allowed us to bridge marketing tools and support tools for transparency and better process management.

What needs improvement?

The visual display of connections, say, in a process map; not really high priority, more of a nice to have.

For how long have I used the solution?

I have used Zapier for four years.

Buyer's Guide
Zapier
May 2025
Learn what your peers think about Zapier. Get advice and tips from experienced pros sharing their opinions. Updated: May 2025.
857,028 professionals have used our research since 2012.

What do I think about the stability of the solution?

We did have stability issues, at one point every week. This was 3 years ago.

What do I think about the scalability of the solution?

We have not had scalability problems.

How are customer service and support?

Technical support is fantastic; top notch. One of the co-founders took time to look into one of our problems.

How was the initial setup?

Setup is fairly straightforward. It is a pretty intuitive UX.

Which other solutions did I evaluate?

We didn’t evaluate alternative solutions.

What other advice do I have?

Create a QA environment and play with the triggers to your heart’s content. Intentionally try to break the zaps.

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
it_user666711 - PeerSpot reviewer
Salesforce and Database Coordinator at a real estate/law firm with 11-50 employees
Vendor
Allows us to connect RingCentral to Salesforce for accurate counts of sales rep call totals.

What is most valuable?

The ability to link Google Sheets to Salesforce is the most valuable feature.

How has it helped my organization?

Zapier allows us to accurately connect RingCentral to Salesforce, allowing us to get accurate counts of sales rep call totals.

What needs improvement?

Sometimes, it is hard to work with leads and some custom objects through Zapier.

For how long have I used the solution?

I have been using Zapier for one year.

What do I think about the stability of the solution?

We have not had stability issues so far.

What do I think about the scalability of the solution?

We have not had scalability issues.

How are customer service and technical support?

Technical support is very bad. But, thankfully, not needed often.

Which solution did I use previously and why did I switch?

No previous automated solution was available.

How was the initial setup?

It was a very difficult setup, and the company does not help. You have to figure it out by yourself through trial and error.

What's my experience with pricing, setup cost, and licensing?

It is expensive, but worth it if you use multiple online platforms.

Which other solutions did I evaluate?

We did not evaluate alternatives.

What other advice do I have?

It requires substantially experienced, in-house data operations staff for management of Zapier.com.

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
Buyer's Guide
Zapier
May 2025
Learn what your peers think about Zapier. Get advice and tips from experienced pros sharing their opinions. Updated: May 2025.
857,028 professionals have used our research since 2012.
Growth & Marketing Manager at a transportation company with 11-50 employees
Real User
A message posted to a particular Slack channel can become a to-do with the tool Trello.

What is most valuable?

Most valuable is the ability to connect many disparate tools, such as Google Sheets, Trello, Slack, Autopilot, etc.

How has it helped my organization?

One way it improved how we function is that a message posted to a particular Slack channel can become a to-do with the tool Trello. We also take alerts from Autopilot and use that to trigger a Slack message for our sales team to follow up with a particular customer. We also connect an Excel sheet with a Trello card for our car inspections. There are many uses for operations, marketing, and sales.

What needs improvement?

There are no areas for improvement that I can think of.

For how long have I used the solution?

I have used Zapier for 18 months.

What do I think about the stability of the solution?

A few times our zaps would get turned off.

What do I think about the scalability of the solution?

We have not had scalability issues.

How are customer service and technical support?

I rate support very high; excellent customer support.

Which solution did I use previously and why did I switch?

We did not have a previous solution.

How was the initial setup?

Setup is fairly straightforward.

What's my experience with pricing, setup cost, and licensing?

It costs $45.83 for Professional.

Which other solutions did I evaluate?

We did not look at other solutions that I am aware of.

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
it_user669351 - PeerSpot reviewer
Energy Consultant / Content Marketing Specialist at a recruiting/HR firm with 11-50 employees
Vendor
Provides automatic connections between CRM and the email system. Customer service could be better.

What is most valuable?

Automatic connections between CRM and the email system is the most valuable feature.

What needs improvement?

I had to disconnect it, because it was not working right. Our CRM system is not well-known, so I think that was part of the problem.

Customer service could be better. When I asked questions about how to connect it again, I was told it could not be done. I know that is not correct, because Zapier does have connections with our email system.

For how long have I used the solution?

I have used this solution for a few months and then I disconnected it.

How is customer service and technical support?

The technical support is low.

How was the initial setup?

The setup was only complex because I had to use WebHook.

Which other solutions did I evaluate?

We did not look at other solutions.

What other advice do I have?

I am sure it is a great product, if you have someone who understands your email system to advise you accordingly.

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
it_user666714 - PeerSpot reviewer
Sr Customer Solutions Expert at a tech vendor with 201-500 employees
Vendor
Webhooks and multi-step zaps are the most valuable features.

What is most valuable?

Webhooks and multi-step zaps are the most valuable features. We can use custom code (JavaScript and Python) to build custom features into the platform.

How has it helped my organization?

For example, in Pipedrive, you do not get a notification when a deal is added via a web form. With Zapier, you can do that. (This feature is being implemented in Pipedrive in the near future, but right now Zapier has a good workaround.)

What needs improvement?

Right now, Zaps only run once. Also, you cannot do automations in bulk.

For how long have I used the solution?

I have used Zapier for about two years.

What do I think about the stability of the solution?

We only had a a stability issue once where Zapier had downtime. Other than that, it’s been working fine.

What do I think about the scalability of the solution?

Zapier is good for small businesses, but it’s not reliable enough for large enterprise businesses where you need to automate business critical services.

It’s good for simple stuff, such as when a deal gets to a specific stage. It automatically adds a new activity. Notifications sync with different cloud services.

How are customer service and technical support?

I would give technical support a rating of 10/10.

Which solution did I use previously and why did I switch?

Zapier was my first trigger-based automation platform.

How was the initial setup?

The first time setup was a little bit confusing. However, I was able to get the hang of it within a couple of days of experimenting.

What's my experience with pricing, setup cost, and licensing?

It’s a cheap option if you want to automate more than three or four automation flows. However, it is expensive if you simply want to automatically get notifications from your service.

Which other solutions did I evaluate?

There were no other options that I knew of at the time. Now there are good alternatives, such as Automate.io, APIANT, and Flow XO.

What other advice do I have?

Check out Zapier apps. It gives you many more options to play around with in Zapier.

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
it_user666723 - PeerSpot reviewer
Digital Marketer at a tech services company with 1-10 employees
Consultant
Provides automation of content curation and client onboarding.

What is most valuable?

As a marketer, the most valuable features are automation of the following:

  • Content curation
  • Client onboarding
  • Gathering qualitative data using surveys

How has it helped my organization?

  • We use it for social media curation, sales funneling, and client onboarding automation.
  • We also use it to gather qualitative data from our audience via Typeform integration.
  • Internally, it helps us with team productivity and collaboration.
  • Curation of top articles for social media marketing has never been easy. Our team can now seamlessly collaborate using Pocket to Buffer integration. Through Zapier, we are able to vet all content before they get shared on social media platforms.
  • As an SaaS business, client onboarding is a crucial part of our workflow. Zapier makes it a lot easier for us to create sales (Pipedrive) to CRM (Autopilot) integrations, as well as setting up the necessary push notifications (Slack), so all team members get constant updates about what’s happening.
  • This allows the team to be more transparent and accountable as everyone knows who’s doing what and everyone is on the same page.

What needs improvement?

Some integration isn't available. I think the expansive list of software that they support just reflects Zapier’s commitment to doing great work.

Zapier has also been very proactive and they really listen to what their users want.

For how long have I used the solution?

I have been using Zapeir for seven months.

What do I think about the stability of the solution?

I haven’t experienced major stability problems. There were a few instances when a trigger-action did not fire or there was a delay. During these instances, however, I would just retest the step and it was fine.

What do I think about the scalability of the solution?

Our database is not that large. So far, we haven’t encountered any scalability issues, even though we’re gradually scaling.

How are customer service and technical support?

I haven’t had the need to contact support, as the use of Zapier has been straightforward.

Which solution did I use previously and why did I switch?

Zapier has been "top-of-mind" when an automation tool is mentioned.

How was the initial setup?

The initial setup was very straightforward.

What's my experience with pricing, setup cost, and licensing?

We are a startup, so getting the starter plan was the most practical option for us.

Which other solutions did I evaluate?

We didn’t look at any alternatives.

What other advice do I have?

Zapier is a powerful tool. It’s really up to the users to maximize its capability and use it with as many Zapier hacks (for both marketers and developers) as possible.

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
it_user664608 - PeerSpot reviewer
Project Consultant/Project Manager at a tech vendor with 10,001+ employees
Vendor
The most valuable feature is the webhook function that integrates to all the applications.

What is most valuable?

The most valuable feature is the webhook function that integrates to all the applications. Another valuable feature is the advanced integration to Infusionsoft.

How has it helped my organization?

It can do many things. But for this use case, we had summer school classes for sale.

We needed to have student purchases and detailed information about their children pop up from our CRM database (Infusionsoft) to a Google Sheet document that everyone could see.

We needed each different class to pop onto a different sheet so the teachers could then start preparing for the students.

We webhooked (HTTP posted) information from Infusionsoft straight to Zapier and it redirected information into Google Sheets.

What needs improvement?

I think it’s brilliant because the webhook feature allows you to basically send information from any application and connect to all the most common applications on the market.

The possibilities are great and the limitations are very small.

The only frustrating thing was the support. Most applications have a chat or call center function for support. Zapier did not have this function, which meant you had to send a case and wait up to 2-3, or sometimes even 4 or more days, for a reply.

For how long have I used the solution?

I have used Zapier for three or four years.

What do I think about the stability of the solution?

I have found it to be very reliable for the things I have done. As an IT project manager, I use Zapier for many use cases with all of my clients.

What do I think about the scalability of the solution?

Zapier is a good solution to use when you have no other alternative or when you can’t afford a solution that involves high priced coding.

When companies are small, they need to save on costs where they can. This is a great solution to use until they have enough money to purchase better solutions that they can afford.

How are customer service and technical support?

I have used their support for many projects. I would give them a rating of 5/10. It was average. Like I said, without the on-demand chat or call-in function, it is still behind the curve of most SaaS companies.

Which solution did I use previously and why did I switch?

I used other types of solutions like MyFusion Helper or PlusThis, which are great for connecting my database system “Infusionsoft” to other systems.

But, in some cases, these applications are limited in where they can connect to Infusionsoft.

Zapier has a myriad of connections. I still use other applications to connect to my CRM database tool, but if I can’t find a good one, I will use Zapier, because it usually connects.

How was the initial setup?

If you’ve never used a third-party plugin to connect applications before, it can seem confusing. But after doing one or two Zaps, I have found it fairly easy for a tech-savvy person to figure it out. There are some functions that are more difficult to leverage, which will require an average person to seek help.

What's my experience with pricing, setup cost, and licensing?

I think it all depends on how many transactions or tasks you’re sending through Zapier. You’ll definitely want to make sure it’s satisfying your needs. For some, they might be able to use the free version with only 100 tasks a month.

Which other solutions did I evaluate?

I evaluated MyFusion Helper and PlusThis.

What other advice do I have?

Zapier can usually do what you want to do. You sometimes just don’t know how to do it. Make sure you ask if you’re confused.

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
it_user664644 - PeerSpot reviewer
Partnerships and Tech Marketing Manager at a tech services company with 11-50 employees
Consultant
Some of the valuable features are requeue and collaborative functionality.

What is most valuable?

  • Requeue
  • Collaborative functionality
  • Wordpress integration

How has it helped my organization?

The time saved on messaging frequency and scheduling.

What needs improvement?

Some colleagues don’t find the chat/email channels that intuitive. I would really like a Slack integration for this. I would also like to know:

  • Comparative visibility of other times
  • Retrospective reports on best time vs. worst time
  • Percentage of max reach CS achieved for us on messaging on the requeue. In this way, the algorithm can be ‘proven and trusted’ more.

For how long have I used the solution?

I have used Zapier for two years at two employers.

What do I think about the stability of the solution?

We have not had stability problems.

What do I think about the scalability of the solution?

We have not had scalability problems.

How are customer service and technical support?

I would give technical support a rating of 9/10.

Which solution did I use previously and why did I switch?

We used to use Hootsuite where impressed CS had wider integrations than just social networks. So the blog plugin, for example, was convincing enough to justify the cost.

The calendar gives the department greater visibility on its output. Drag-and-drop scheduling was also attractive

How was the initial setup?

The setup was not complex.

What's my experience with pricing, setup cost, and licensing?

It is not cheap and there are other similar offerings (Nelio), but requeue is a time saver.

Although, as above, it would be nice to see an efficiency report on how well the algorithm did for us. Maybe even a prediction when we set up a fixed time for a post. CS advises us to put it later/earlier and how many more views we could get.

Which other solutions did I evaluate?

We didn’t look at other alternatives.

What other advice do I have?

It’s not totally "set and forget". Don’t spend your saved time watching the dashboard, but it will save you time.

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user