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Abdulrahman Alrasheed - PeerSpot reviewer
CEO at a financial services firm with 1,001-5,000 employees
Real User
It has a simple, seamless, and smooth plug-in, so you won't need to build code for every action
Pros and Cons
  • "What's most valuable in Zapier is its simplicity, seamlessness, and smooth plug-in, so you won't need to build code for every action. I'm not a developer, but I can use Zapier."
  • "Zapier needs more YouTube or video tutorials or more training for people. That would help a lot. In particular, Zapier should have documentation for every connector. Its documentation needs to be more detailed and visual."

What is our primary use case?

We're using Zapier to connect third parties.

What is most valuable?

What's most valuable in Zapier is its simplicity, seamlessness, and smooth plug-in, so you won't need to build code for every action. I'm not a developer, but I can use Zapier, though I've learned from developers how to connect, so it's easier for me to use Zapier.

The solution fits the needs of enterprise-level solutions. My company is more of a small to medium enterprise, and Zapier fits its needs.

The best feature of Zapier is that every third party you could think of is there. It's a cheap place to know all the third parties in the market. webMethods has a similar feature, but it's not as easy as Zapier.

Marketing-wise, Zapier is also better than webMethods. When you Google, you can find Zapier immediately.

Zapier is also great for beginners or people starting to learn about integration and eCommerce, while webMethods is more for integration experts or enterprise-level integrations. Zapier is novice-friendly.

What needs improvement?

A development background is necessary when using Zapier, so it's an area for improvement. To use Zapier, you need to learn more about IT architecture. It's easier to use for people who spend time learning about productivity and know more about data.

Zapier needs more YouTube or video tutorials or more training for people. That would help a lot. In particular, Zapier should have documentation for every connector. Zapier did a great job talking about connectivity, but it needs more documentation on how you can connect ManyChat with PostgreSQL, for example. 

Its documentation needs to be more detailed and visual. Sometimes people want to watch rather than listen or read guidelines.

More integration with third-party software would be great in terms of what I want in Zapier in the future.

I'd rate Zapier as ten out of ten.

I'm a customer of Zapier.

For how long have I used the solution?

I've used Zapier for nearly two or three years.

Buyer's Guide
Zapier
May 2025
Learn what your peers think about Zapier. Get advice and tips from experienced pros sharing their opinions. Updated: May 2025.
857,028 professionals have used our research since 2012.

What do I think about the stability of the solution?

Zapier is a very stable solution, but the problem with it is if your credit card lacks funds, the Zapier team will downgrade your subscription, which impacts your service's stability. I've faced this situation before, and I remember how a lot of data was misplaced, and I had to recover the data, which took a very long time manually.

I tried to make a recovery by batch, but because the license was downgraded, it impacted the number of data. For example, on the free version, you can have up to five hundred data; imagine if you've done thirty thousand data. If your card payment doesn't go through during renewal, Zapier will downgrade your data to five hundred, and the service will stop completely.

What do I think about the scalability of the solution?

Zapier is a very scalable solution.

How are customer service and support?

I have yet to contact the Zapier technical support team.

Which solution did I use previously and why did I switch?

I didn't use a different solution apart from Zapier because it had many connectors, which I liked, so I didn't look for other solutions.

How was the initial setup?

Setting up Zapier didn't take me long because I had the help of a developer. I would have found the process difficult if I had done it all by myself. After the setup, whenever I encounter an issue with Zapier, I know how to solve it without going back to the developer.

What was our ROI?

We're still in the trial period for Zapier, connecting with third parties, but if we continue to use Zapier, we could have a great ROI.

What's my experience with pricing, setup cost, and licensing?

Zapier is a paid service. Its license renews monthly, and Zapier will downgrade your subscription to the free version when your credit card doesn't have funds. That significantly impacts your service because everything halts completely.

Zapier doesn't have any hidden costs. You'll see all pricing information on the website so that you won't be surprised at the end of the month.

What other advice do I have?

Only two people use Zapier within my company.

One specialist handles the deployment and maintenance of Zapier.

How extensively you use Zapier depends on the volume of registrations. For example, suppose you have a high volume of registrations and a high volume of usage. In that case, it's better to use webMethods or IBM API Connect because Zapier is more for the number of tasks or times you perform the task, so Zapier could become expensive if you have many visitors and many actions happening inside your application or website. My company's volume is lower because my team has been in the trial phase for two years. Still, after the trial, the volume of sales and visitors increase could become high, meaning the usage of Zapier would be higher.

My advice to anyone planning to use Zapier in the future is to go through the same journey I've been where I sat with a developer to understand how things work because you won't find many YouTube guidelines on Zapier.

Which deployment model are you using for this solution?

Public Cloud

If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?

Amazon Web Services (AWS)
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
Kishor Lamdande - PeerSpot reviewer
Zoho Developer at Megnet Limited
Real User
Top 5Leaderboard
Integrates multiple applications and provides good scalability
Pros and Cons
  • "Zapier’s most valuable feature is its ability to interconnect applications or devices."
  • "At the moment, they allow a limited number of apps. I look forward to getting more apps for each package."

What is our primary use case?

We use Zapier for integrating multiple applications.

What is most valuable?

Zapier’s most valuable feature is its ability to interconnect applications or devices.

What needs improvement?

At the moment, they allow a limited number of apps. I look forward to getting more apps for each package.

For how long have I used the solution?

We have been using Zapier for three and a half years. At present, we are using the latest version.

What do I think about the stability of the solution?

I rate the platform’s stability a nine out of ten.

What do I think about the scalability of the solution?

I rate the product’s scalability a nine out of ten. We have four to five administrators and 50 users for Zapier.

How was the initial setup?

The deployment time depends on the tools used for the workflow process. It takes approximately a day to complete.

What was our ROI?

Zapier is worth the investment.

What's my experience with pricing, setup cost, and licensing?

The product is reasonably priced. We purchase its yearly license.

What other advice do I have?

I rate Zapier a nine out of ten. I advise others to use the product for a seamless experience. They can connect many applications without coding.

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
Buyer's Guide
Zapier
May 2025
Learn what your peers think about Zapier. Get advice and tips from experienced pros sharing their opinions. Updated: May 2025.
857,028 professionals have used our research since 2012.
AliRaza7 - PeerSpot reviewer
Zoho Developer at Techloyce
Real User
Top 5
Helps with the lead generation process but needs to improve the filter feature
Pros and Cons
  • "We can connect Zapier with Zoho CRM for lead generation. I like the tool's drag and drop feature."
  • "The solution does not work properly when we apply filters and we get errors."

What is our primary use case?

I use Zapier for the lead generation process. 

What is most valuable?

We can connect Zapier with Zoho CRM for lead generation. I like the tool's drag and drop feature. 

What needs improvement?

The solution does not work properly when we apply filters and we get errors. 

What do I think about the scalability of the solution?

I would rate Zapier's scalability an eight out of ten. 

How was the initial setup?

The tool's setup is easy. 

What's my experience with pricing, setup cost, and licensing?

Zapier's price is good. 

What other advice do I have?

I would rate the solution a seven out of ten. 

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
Max Skupin - PeerSpot reviewer
Automation Engineer at Freelance
Real User
Top 5
Has valuable automation features, but it could support multiple coding languages
Pros and Cons
  • "The product's most valuable feature is automation."
  • "It could support various languages along with Python."

What is most valuable?

The product's most valuable feature is automation. We do not have to deal with any functionality. Another efficient feature is looping. It doesn't incur additional costs for extra steps and requires no coding.

What needs improvement?

One notable concern is the time-out resources assigned to automation when running. It could support various languages along with Python.

For how long have I used the solution?

We have been using Zapier for five years.

What do I think about the stability of the solution?

It is a stable platform. However, when automation fails, they could provide information about the reasons for failure. We have run automated tests again in debug mode with the same data. I rate the stability a seven out of ten.

What do I think about the scalability of the solution?

I rate the platform's scalability a five out of ten.

How was the initial setup?

It is an easy-to-deploy product with free trials available.

What other advice do I have?

The users are willing to work around issues and assist with replacements related to custom firmware and existing software. It demonstrates a proactive and problem-solving mindset. The users prefer integration rather than retraining or retracing to maintain a seamless workflow. However, it is expensive. 

Automating this process through Zapier eliminated the need for repetitive copying and pasting, freeing valuable time for more meaningful and strategic activities. The integration with Python has helped with efficient visual-based data manipulation.

I rate it a seven out of ten.

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
Sarthak Swain - PeerSpot reviewer
Salesforce Developer at a tech services company with 201-500 employees
Real User
Powerful tool used to connect Salesforce to a number of different tools
Pros and Cons
  • "Zapier is user friendly and makes it easy to integrate different tools. It has a drag and drop functionality which makes it easy to connect environments."
  • "The user interface for Zapier could be improved. It also takes some time to sync the data between different environments."

What is our primary use case?

We use Zapier to integrate Salesforce with other tools that we use within our organization. 

What is most valuable?

Zapier is user friendly and makes it easy to integrate different tools. It has a drag and drop functionality which makes it easy to connect environments. 

What needs improvement?

The user interface for Zapier could be improved. It also takes some time to sync the data between different environments. 

For how long have I used the solution?

I have used this solution for one year. 

What do I think about the stability of the solution?

This is a stable solution. 

What do I think about the scalability of the solution?

This is a scalable solution.

How was the initial setup?

The initial setup is straightforward. 

What about the implementation team?

We consulted a third party to implement this solution. 

What other advice do I have?

This is a very good solution and I would recommend using it for integrations. There are other similar tools which have the same functionality but I have not used those so I would recommend Zapier. 

I would rate this solution an eight out of ten. 

Which deployment model are you using for this solution?

Public Cloud
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
reviewer1595568 - PeerSpot reviewer
Technical Content Writer at a computer software company with 51-200 employees
Real User
Easy to integrate with great automation and lots of tools
Pros and Cons
  • "The solution is a SaaS and does not require a complex setup."
  • "The pricing of the solution is quite expensive."

What is our primary use case?

We primarily use the solution for a Google Sheets integration.

What is most valuable?

Its integration capabilities and the kind of automation it provides to the user are fantastic. It has integration with lots and lots of tools. 

The solution is very stable.

Scalability is achievable. 

The solution is a SaaS and does not require a complex setup.

What needs improvement?

The pricing of the solution is quite expensive. 

For how long have I used the solution?

I've been using the solution since I've been in this company - for maybe two years. It's my understanding we were using it before 2016.

What do I think about the stability of the solution?

The stability is great. There are no bugs or glitches. it's reliable. It doesn't crash or freeze. 

What do I think about the scalability of the solution?

The solution scales well. A company can expand it if it needs to. 

Since you can integrate most of your tasks, the scalability is there. You don't have to manually do it yourself. Zapier does it for you. There are immense possibilities to scale your business through Zapier.

In our organization, maybe around six to seven people have access to this product.

We might increase usage, although right now, that is not the plan. 

How are customer service and support?

I cannot say whether we have contacted technical support or not. So far, we haven't been in any situations where we feel difficulties or complexities. While we might have contacted them as an organization, I personally have never needed to. Therefore I can't speak to how helpful or responsive they are. 

Which solution did I use previously and why did I switch?

Before Zapier I don't know if we uses a different cloud data integration solution or not.

How was the initial setup?

It's a SaaS product. We don't have to install it on any device.

There is no technical team needed for the installation as there is no such installation required.

What's my experience with pricing, setup cost, and licensing?

The cost of the solution is high. It's a bit costly as compared to Tableau or other solutions that are available in the market.

I've seen situations where there are individual users and they prefer to keep it on a monthly basis, however, our organization uses it under a yearly subscription. Companies, based upon the users, can increase or decrease the users as per their requirements.

Which other solutions did I evaluate?

There's a tool called Tableau that is similar.

What other advice do I have?

I would highly recommend Zapier to people - especially if they want to scale their business or they want to automate most of their tasks. Zapier is highly recommendable.

I'd rate them at a nine out of ten overall. 

Which deployment model are you using for this solution?

Public Cloud
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
reviewer1466271 - PeerSpot reviewer
Founder & CEO at a tech services company with 11-50 employees
Real User
Streamlines our system-to-system task automation at the scale we need
Pros and Cons
  • "We find it effortless to set up. We really don't have to do anything other than finding the application in the Zapier catalog. And as long as the application has been re-integrated into Zapier, they're able to then just provide the connection details and hook it up."
  • "System-to-system is fine, but when it comes to system-to-user, where Zapier is helping to communicate to a user, that's a one-way communication. If that user has to perform some action on that notification, the action isn't handled by Zapier. So there's no way to orchestrate that and it's very cumbersome."

What is our primary use case?

Zapier is more on the notification side. We're doing work for a last-mile logistics company which deals with vegetables, meaning that it's farm to table. They're trying to eliminate storage and they want to make it as fresh as possible to the table itself.

They have their GPS-enabled vehicles, and sometimes trucks, picking it up. So they have to track them all. They have to track all vehicles, whether it's their own or third-party, all the way, for all exceptions, and then suitably handle it.

They also have the delivery sites and there are a lot of exceptions that happen. They use another third party called Bookam for last-mile delivery tracking.

Again, a lot of exceptions happen that are not tracked by Bookam, so we take care of the exceptions. Those events come to us, and through Zapier we then process them all.

It's third-party tracking events, with GPS events on one side, all of which are tracked by the applications. We take the events from them and push it into Zapier for orchestration, and from there on we alert the right parties.

How has it helped my organization?

With Zapier we are easily able to set up a custom notification and event-tracking service in only a few hours as opposed to several days. It has really cut down on the time needed to get up and running with the day-to-day operations in our line of work. 

What is most valuable?

We find it effortless to set up. We really don't have to do anything other than finding the application in the Zapier catalog. And as long as the application has been re-integrated into Zapier, they're able to then just provide the connection details and hook it up.

One thing about being able to select the particular event: If we want to track activity from any third-party application, and then perform some actions on it, whether it is going in and putting something in some database or doing some communication, like an email or whatever. We are able to do so and integrate very easily. So we integrate with Twilio, we integrate with Google Mail, Google SMTP, and then we also integrate with CRM applications, and so on.

So it's an event-orchestrated thing. We're able to very easily pick the events that we want, which is very straightforward, and then be able to perform different actions, some communication, and information and data actions, on that event.

We are able to do that in almost a few hours as opposed to several days. This is what's so exceptionally powerful for us.

What needs improvement?

The only thing that we find that could be better is system-to-user task automation. That's actually where we come in and what gives us work.

System-to-system is fine, but when it comes to system-to-user, where Zapier is helping to communicate to a user, that's a one-way communication. If that user has to perform some action on that notification, the action isn't handled by Zapier. So there's no way to orchestrate that and it's very cumbersome.

If they're able to move Zapier in that direction, with two-way communication between the users and Zapier, it will be very powerful.

For how long have I used the solution?

I have been using Zapier for two and a half years. 

What do I think about the stability of the solution?

It's a very stable product. The logging is comprehensive and it also has reliable logging applications for all the different states of everything that is logged, which is excellent for troubleshooting issues.

What do I think about the scalability of the solution?

It's possible to scale, but we have not gone too far with it. Given how Zapier is being used currently, I definitely think it's a very scalable product for the volumes that we want. I don't see a problem there.

How are customer service and technical support?

I don't think we've had any issues with technical support. The only problems that we have had were more about clarifications, for which we called on maintenance staff. And I believe we didn't have a problem with that, nor did we need to use live support at all.

How was the initial setup?

Everything was very straightforward. The first deployment itself was a couple of days. And then every time we have new requests coming in, they're doing it in a day or two. With all the testing and everything, it takes a couple of days, maximum.

What about the implementation team?

We are a small organization with about four or five people working with Zapier. We are the integrators, and we also do a few other things also that Zapier is not able to do. We address some of those gaps in our own implementation.

What's my experience with pricing, setup cost, and licensing?

It's very straightforward licensing. There's only one cost you have to pay, and if you want a relevant pricing plan, I think you have two or three different models or packages which include the number of notifications or Zaps, as they call it, that you can program.

Which other solutions did I evaluate?

Before we started using Zapier exclusively we also tried Microsoft Flow (now called Microsoft Power Automate). And there was one more product that we looked at. I don't know if it was Appian or something similar.

Microsoft Flow is definitely one of the solutions that we looked at, but Zapier was much more comfortable for us to use. I think Microsoft Flow had a lot more features, but we didn't need them.

What other advice do I have?

I definitely recommend Zapier if your use case is very similar to ours, meaning that it's a bit of task automation between system-to-system. It's a great product.

And if you want to do any unidirectional communication to users, it's also a great product. But if you want to try and push a notification and then get something back from the user, then it's got shortfalls, and you will need to do something more than just use Zapier.

I would rate Zapier an eight out of ten.

Which deployment model are you using for this solution?

Public Cloud
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user
PeerSpot user
Technical Marketing Manager at a tech vendor with 51-200 employees
Vendor
We can make segments with users that show specific behaviour on the platform.

What is our primary use case?

We use Zapier to make connections between our tech tool stack. Google sheets, Hubspot, Totango, Slack, Promoter.io are some of the tools we connect.

How has it helped my organization?

Digging further into the tool integrations, we can use the data from one tool we use, connect it with Zaps to another tool to execute data-driven actions.

One example is the user behaviour on our SaaS-platform.

We can make segments with users that show specific behaviour on the platform. With Zapier, we can connect them to mailing tools for delivering specific, targeted content. This means no more mass mailing.

What is most valuable?

The countless integrations that Zapier makes possible are easy to set up and are valuable. As a SaaS provider, we use countless online tools for dashboards, tracking, and other metrics. Of course, those databases need to interact with each other. When there's no standard integration available, Zapier provides the answer.

What needs improvement?

In the past years, I've seen Zapier improve a lot in the user interface and in the amount of possible integrations.

I would like to have more integration with lesser known, local tools. Zapier serves all widely used global apps, but not all well-known local applications.

For how long have I used the solution?

Three to five years.

What do I think about the stability of the solution?

Not all Zaps work perfectly the first time. However, most of the time it is the third-party application that is producing the errors. Some Zaps with custom fields are not easy to integrate on the first try.

How are customer service and technical support?

I only contacted support once, but from that experience, I can say that there was a fast analysis of the problem and a technically skilled support team.

Which solution did I use previously and why did I switch?

I never tried a different solution. Zapier is the best known integrator with good pricing. It is probably the market leader in its sector. This builds a lot of trust. I see no need to look in the market to compare it with other tools.

How was the initial setup?

There's no real setup involved. Only the different integrations need a setup, which is really supported and guided by Zapier. It's hard to do anything wrong.

What was our ROI?

The ROI can't be calculated.

What's my experience with pricing, setup cost, and licensing?

Regarding the pricing, start with a basic plan and go forward from there.

If you don't need a lot of integration, Zapier will cost virtually nothing.

Even going to the business plan, it's pretty cheap and you'll get a lot out of it. Only upgrade when you reach your limit of Zaps.

What other advice do I have?

Try the free version first, just to build and test your Zap. You have nothing to lose!

Disclosure: My company does not have a business relationship with this vendor other than being a customer.
PeerSpot user