IBM Cognos vs SQL Server vs Tableau comparison

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Executive Summary

We performed a comparison between IBM Cognos, SQL Server, and Tableau based on real PeerSpot user reviews.

Find out what your peers are saying about Microsoft, Tableau, Oracle and others in BI (Business Intelligence) Tools.
To learn more, read our detailed BI (Business Intelligence) Tools Report (Updated: April 2024).
769,236 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"Report Studio: This is the most powerful and sophisticated tool for professional reporting.""Dashboarding, reporting, and ad hoc reporting are the valuable features of IBM Cognos.""We use the account statement report. When you use an account in HSBC, you receive various types of accounts, such as the stock market, fixed accounts, credit cards, and business accounts. We can create one consolidated report called CCS support, which includes all these accounts. In that statement, we are consolidating all those accounts.""It is a stable product.""IBM Cognos improves the effectiveness of the sales team.""The most valuable feature of IBM Cognos is security. The solution has updated features that other competitors' solutions come out with long after IBM Cognos has had them.""The initial setup is very straightforward.""The solution's initial setup process is easy."

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"It is a very user-friendly solution. It is easy to manage the databases and troubleshoot any issue. It is a perfect solution for the volume or transactions that we need to manage.""The installation is really easy.""We like business integration, database, and analysis.""The SQL Server is low maintenance, it does not require advanced technical skills to maintain or use it as you might in other similar database solutions. You need some knowledge on how to access the solution and how to query it but it is fairly straightforward.""I think just having everything in one centralized set of databases where there is easily managed manageable.""It is stable, and it works okay.""SQL Server's performance is fine.""If we want to expand to other servers and create an extra node, it's expandable."

More SQL Server Pros →

"The solution has a lot of customization when comparing to Microsoft BI.""The most valuable features are the visualizations, the way they show the combination charts.""The most valuable features of the solution are the permission management and the user management.""The use of a storyboard helps the flow of the data visualisation.""Tableau Prep tool for data preparation is a most valuable tool.""Its visualizations are good, and its features make the development process a little less time-consuming. It has an in-memory extract feature that allows us to extract data and keep it on the server, and then our users can use it quickly.""The geospatial maps representation and the visualizations are nice.""The stability seems to be very reliable."

More Tableau Pros →

Cons
"IBM Support can be slow at times, but they can usually deliver in a timely manner.""Chart quality: many other competitors have charts and graphics that look much better and that provide dynamic effects. Cognos doesn't.""We need more predictive analytical functions, not only diagnostic or decryptic analytics.""I would like them to reinclude PowerPlay. One thing that I am missing in the current Cognos is what was formally named PowerPlay. They have basically removed PowerPlay from it, which is something that I fail to understand because it was the most wonderful tool for business intelligence that I've ever used. As far as I know, they don't provide this functionality anymore, so this is one thing that I dislike about Cognos.""The technical support team’s response time is slow and needs to be improved.""The data uploads that we do, such as Excel files, have a lot of restrictions. If we can make it a bit more user-friendly, allowing us to have more flexibility it would be a great help.""This product could use improvement in terms of usability for those with less technical know how.""I would like to have predictive and forecasting capabilities in Cognos. It's one thing to do reporting, and another thing to easily predict or forecast certain data points, which is very important for all the clients."

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"I would like to see better integration between their link server and other platforms, such as IBM.""SQL Server could be improved with cheaper licensing because it's very expensive.""Its security can be improved. When you look at the Windows environment, it isn't the most secure environment. It is exposed to so many attacks. They continuously need to improve the security of the platform on which it sits.""Only one CPU core can be used. Can’t move a database between servers easily. Can’t use triggers.""If this solution could provide an automatic indexing feature it would be very useful.""One thing I don't like about SQL Server is the way they've set up security with users and groups. It just doesn't seem that intuitive to me. Adding some more explanatory information might help some.""SQL Server could improve by providing something similar to an interface or dashboard where a developer can do debugging, this would make a developer's work easier. Additionally, the optimization could be better. If there was an interface showing information needed for the optimization it would help because there can be some data loss making it difficult to optimize the SQL Server.""SQL Server could be more robust than one of its competitors."

More SQL Server Cons →

"The SQL programming functionality needs to be improved.""The performance could be better.""Improvements in schema security and row/column security need to be made.""With Tableau, there is a gap in its ability to handle very large-scale data.""Most of the problems in Tableau Online that I have noticed have to do with performance or weird, inexplicable bugs that I can't pin down. For example, you might try unloading some data, and you'll be waiting for a long time without anything happening.""The data entered into Tableau must be clean. Otherwise, it won't work properly.""The pricing is a bit expensive.""To be the best in the market, Tableau has to improve its user interface and also look into developing implementing the best machine learning algorithms."

More Tableau Cons →

Pricing and Cost Advice
  • "There is need to assess the purchase license accordingly so as to avoid audit penalties."
  • "The pricing and licensing policies are comparatively cheaper than other products in the market ."
  • "IBM Cognos offers competitive pricing similar to other BI vendors in the market."
  • "Pricing should be improved."
  • "The pricing of this product is meant for medium to large-scale enterprises."
  • "It is my understanding that the cost is very low. It's not very expensive."
  • "Cognos is super expensive compared to Tableau ($70/month) and Power BI ($20/month) — I think Cognos is roughly $200 a month."
  • "It is quite pricy. I think Microsoft BI is cheaper. Tableau might also be cheaper, but it also depends on the usage. If you have very many users, Cognos can be a problem. It could be cheaper than Tableau but not for so many users. If you have a few thousand users, Tableau, which is generally quite expensive, can be cheaper than Cognos."
  • More IBM Cognos Pricing and Cost Advice →

  • "The free version is cumbersome to use and maintain. But $5000 for a licence is more expense than the benefit I would get from a licensed version. A licence might be worth the price to simplify management and speed up searches."
  • "​We are a Microsoft shop, so we use Active Directory. That integrates well with this product, but we did look at Oracle. We also looked at IBM. This was the best price point for us for what we were getting.​"
  • "​It has the easiest licensing."
  • "This is a downside of enterprise Microsoft products."
  • "Currently, almost all of my machines are in Azure and I think it is the best way of licensing now (VM+software)."
  • "The price has been going higher and higher. The market is quite price sensitive."
  • "My advice is quite straightforward. If you know the number of users who really and truly need access to the Server then it is a no-brainer. If you do not know, then get the basic package and minimum licenses and start from there. Needless to say, users can develop/use data structures outside and then deploy onto the Server."
  • "The setup cost is high, but it will return every penny."
  • More SQL Server Pricing and Cost Advice →

  • "For big business, Tableau could be expensive as having a lot of Tableau server users (entering with a browser to reports) could be a bit expensive."
  • "Best advice on pricing is to anticipate the desire for more licenses once the results of this product are acknowledged in other parts of your company."
  • "Paying for users you never setup or buying expensive desktop licenses for users who can solve their users with web editing on the server are the two biggest expenses."
  • "Buy 50 at a time. Project your use base every three months, and project your requirements forward."
  • "Tableau can be costly (but this can be indefinable, such as user experience vs. cheaper etc.)"
  • "I wish there was more of a subscription model with the pricing when it comes to Tableau, so you can get all the latest version upgrades/features if you pay monthly/annually."
  • "The cost is high."
  • "Deployment of dashboards to viewers and unit supervisors can be prohibitively expensive."
  • More Tableau Pricing and Cost Advice →

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    Comparison Review
    Anonymous User
    Questions from the Community
    Top Answer:It depends on the Data architecture and the complexity of your requirement Some great tools in the market are Qlik… more »
    Top Answer:We use the account statement report. When you use an account in HSBC, you receive various types of accounts, such as the… more »
    Top Answer:Compared to Tableau and PowerBI, the IBM interface is easier to use. However, the drag-and-drop functionality isn't as… more »
    Top Answer:SQL Server is fairly priced because it has various editions, depending on the number of users, servers, or core packs… more »
    Top Answer:SQL Server has helped my organization through partitioning to distribute the workload, as it splits them up into smaller… more »
    Top Answer:My company connects through SQL Server authentication. We have company Windows accounts, but we do not want to connect… more »
    Top Answer:Both tools have their positives and negatives. First, I should mention that I am relatively new to Tableau. I have been… more »
    Top Answer:Tableau is easy to set up and maintain. In about a day it is possible for the entire platform to be deployed for use… more »
    Top Answer:The platform's most important feature is predictive analysis.
    Ranking
    Views
    9,140
    Comparisons
    5,304
    Reviews
    13
    Average Words per Review
    449
    Rating
    8.2
    Views
    32,173
    Comparisons
    24,063
    Reviews
    31
    Average Words per Review
    410
    Rating
    8.4
    Views
    26,131
    Comparisons
    22,454
    Reviews
    13
    Average Words per Review
    537
    Rating
    8.7
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    Also Known As
    Cognos, Cognos Analytics, IBM Cognos Analytics
    Microsoft SQL Server, MSSQL, MS SQL
    Tableau Desktop, Tableau Server, Tableau Online
    Learn More
    Overview

    IBM Cognos Business Intelligence provides a wide range of tools to help you analyze your organization's data. IBM Cognos BI allows businesses to monitor events and metrics, create and view business reports, and analyze data to help them make effective business decisions.

    IBM Cognos applies techniques to describe, summarize, and compare data, and draw conclusions. This allows users to see trends and discover anomalies or variances that may not be evident by simply reading data. Data sources that contain information from different areas of a business can be stored in separate packages. Users can see only information that they have been granted access to, based on their group or role.

    IBM Cognos BI consolidates the following business intelligence functions into a single web-based solution:

    • IBM Cognos Insight: Create personal and managed workspaces for data analysis. Using these interactive workspaces, you can share insight results with managers. Cognos Insight supports write-back, and you can also use these workspaces to capture and integrate management goals, commitments, and forecasts.

    • IBM Cognos Workspace: With IBM Cognos Workspace, you can create rich, interactive workspaces using IBM Cognos content as well as data from external sources. You can view and open your favorite workspaces and reports, edit content in your workspaces, and share your workspaces via email.

    • IBM Cognos Analytics: IBM Cognos Analytics utilizes built-in AI and intuitive searches which helps users to quickly create the visualizations and a wide range of reports. Cognos Analytics provides cognitive and managed self-service, enabling you to gain insights from controlled and trusted data.

    • IBM Cognos Report Studio and IBM Cognos Query Studio: Easily create structured and query reports. IBM Cognos allows users to create application and report templates. In addition, report authors can reuse report objects to apply filters, fields, and styles to reports. Users can set the language of the user interface and report content according to the user's native language.

    • IBM Cognos Event Studio: Receive notifications of events that occur within your organization in real time. Event Studio enables the creation of agents that detect the occurrence of business events, failures, or anomalies, based on the change of specific events or data conditions. Notification can be sent via email, publication in the portal, or by triggering reports.

    • IBM Cognos Connection: This is the Web portal for IBM Cognos BI and is the central area for accessing all the IBM Cognos functions. In the web portal, users can schedule and distribute reports, create tasks, administer the server and the access permissions, and more.

    Reviews from Real Users

    IBM Cognos stands out among its competitors for a number of reasons. Two major ones are its powerful analysis tool and its reporting capabilities.

    Prasad B., a senior software engineer at a financial services firm, notes, “The product is a very good reporting tool and is very flexible. It allows for the users to get a scheduled report. We can receive automated reports as well. They are easy to schedule on a weekly or monthly basis. It is very fast. I mean in means of report output, it's very fast compared to the actual clients involved.”

    SQL Server is a relational database management system (RDBMS) by Microsoft. The product's main purposes are to store data and retrieve it as requested by other software applications - on the same computer or on another computer across a shared network. The solution is built on top of Structured Query Language (SQL), which is a standardized programming language used for relational database management.

    The product is tied to Transact-SQL (T-SQL), which is an implementation of SQL from Microsoft that adds several proprietary programming extensions to the standard language. SQL Server is built similarly to other RDBMS products, as its structure is a row-based table that connects related data elements in different tables to one another. One of its most important components is the SQL Server Database Engine, as it controls data processing, storage, and security. Beneath the Database Engine is the SQL Server Operating System, which is used for memory and I/O management, locking data to avoid unneeded upgrades, and job scheduling.

    The solution has four editions with different sets of services and tools. They include:

    • SQL Server Developer
    • SQL Server Expression
    • SQL Server Standard 
    • SQL Server Enterprise

    The first two are available for free and are typically utilized by smaller companies, as they work with fewer functions and storage. The second two editions are generally used by bigger organizations and enterprises and offer more features.

    The solution has several functions through which users can facilitate different data-related processes. These include:

    • Aggregate functions: These functions are used to calculate one or more values and return a single value.

    • Window functions: Window functions calculate an aggregate value based on a group of rows and return multiple rows for each involved group.

    • Date functions: These functions allow clients to handle data and time data efficiently.

    • String functions: Through the string functions, SQL Server processes an input string and returns a string or numeric value.

    • System functions: The system functions of the product return objects, values, and settings.

    SQL Server Services

    SQL Server has a wide range of add-on services that provide additional benefits beyond database management. These services include:

    • Machine learning: SQL Server machine learning services allow users to do machine learning and data analytics within the product.
       
    • Service broker: This feature is a part of the database engine and offers messaging and message queuing for applications on the platform.

    • Replication: This feature consists of transaction replication, merge replication, and snapshot replication. 

    • Analysis: SQL Server Analysis Services (SSAS) adds online analytical processing (OLAP) and data mining capabilities to SQL Server databases.

    • Reporting: This feature supports the development of custom reporting applications.

    • Notifications: This feature generates data-driven notifications which are sent to subscribers of Notification Services.

    • Integration: This SQL Server feature provides capabilities for data integration, data import, and data warehousing.

    • Full-text search: Through this feature, users can utilize specialized indexing and query for unstructured text stored in the solution.

    • Visual studio: This feature supports data programming with SQL Server.

    • Azure Data Studio: This is a cross-platform query editor that can be downloaded and used alongside SQL Server.

    SQL Server Benefits

    The solution has many benefits for users. These include the following:

    • The platform ensures a consistent experience across other platforms while being fast and agile.

    • Through the built-in intelligence features, users can understand their data better.

    • The solution has enterprise-level security, which ensures the smooth and safe performance of users' data.

    • SQL Server offers the ability to retrieve large amounts of data quickly and efficiently.

    • The product installation process is fairly easy, and it offers a user-friendly interface.

    • SQL Server offers improved data storage and retrieval functions through frequent upgrades.

    • The solution reduces the risk of database server attacks, since it is not an open-source database.

    Reviews from Real Users

    A president at a consultancy evaluates SQL Server as a veteran solution with critical log shipping feature

    Harkamal S., a user at a manufacturing company, rates SQL Server with a high mark because it is a stable, scalable, and easy-to-deploy solution that pretty much covers everything.

    Tableau is a tool for data visualization and business intelligence that allows businesses to report insights through easy-to-use, customizable visualizations and dashboards. Tableau makes it exceedingly simple for its customers to organize, manage, visualize, and comprehend data. It enables users to dig deep into the data so that they can see patterns and gain meaningful insights. 

    Make data-driven decisions with confidence thanks to Tableau’s assistance in providing faster answers to queries, solving harder problems more easily, and offering new insights more frequently. Tableau integrates directly to hundreds of data sources, both in the cloud and on premises, making it simpler to begin research. People of various skill levels can quickly find actionable information using Tableau’s natural language queries, interactive dashboards, and drag-and-drop capabilities. By quickly creating strong calculations, adding trend lines to examine statistical summaries, or clustering data to identify relationships, users can ask more in-depth inquiries.

    Tableau has many valuable key features:

    • Tableau dashboards provide a complete view of your data through visualizations, visual objects, text, and more.
    • Tableau provides convenient, real-time options to collaborate with other users and instantly share data in the form of visualizations, sheets, and dashboards. 
    • Tableau ensures connectivity to both live data sources and data extraction from external data sources as in-memory data. This gives users the flexibility to use data from more than one source without any restrictions. 
    • Tableau gives many data source option, ranging from spreadsheets, big data, on-premise files, relational databases, non-relational databases, data warehouses, and big data, to on-cloud data. 
    • Tableau has a lot of pre-installed information on maps, such as cities, postal codes, and administrative boundaries. 
    • Tableau has a foolproof security system based on authentication and permission systems for data connections and user access. Tableau also gives you the freedom to integrate with other security protocols.

    Tableau stands out among its competitors for a number of reasons. Some of these include its fast data access, easy creation of visualizations, and its stability. PeerSpot users take note of the advantages of these features in their reviews:

    Romil S., Deputy General Manager of IT at Nayara Energy, notes, "Its visualizations are good, and its features make the development process a little less time-consuming. It has an in-memory extract feature that allows us to extract data and keep it on the server, and then our users can use it quickly.

    Ariful M., Consulting Practice Partner of Data, Analytics & AI at FH, writes, “Tableau is very flexible and easy to learn. It has drag-and-drop function analytics, and its design is very good.

    Sample Customers
    More than 23,000 leading organizations across multiple industries use Cognos. Some examples of Cognos customers include BMW Financial Services, Quinte Health Care, Troy Corporation, Michigan State University, and GKN Land System.
    Microsoft SQL Server is used by businesses in every industry, including Great Western Bank, Aviva, the Volvo Car Corporation, BMW, Samsung, Principality Building Society, Wellmark Blue Cross and Blue Shield, and the Catholic District School Board of Eastern Ontario.
    Accenture, Adobe, Amazon.com, Bank of America, Charles Schwab Corp, Citigroup, Coca-Cola Company, Cornell University, Dell, Deloitte, Duke University, eBay, Exxon Mobil, Fannie Mae, Ferrari, French Red Cross, Goldman Sachs, Google, Government of Canada, HP, Intel, Johns Hopkins Hospital, Macy's, Merck, The New York Times, PayPal, Pfizer, US Army, US Air Force, Skype, and Walmart.
    Top Industries
    REVIEWERS
    Financial Services Firm14%
    Computer Software Company11%
    Insurance Company8%
    Healthcare Company8%
    VISITORS READING REVIEWS
    Educational Organization58%
    Financial Services Firm7%
    Computer Software Company5%
    Government5%
    REVIEWERS
    Financial Services Firm18%
    Computer Software Company13%
    Manufacturing Company10%
    Comms Service Provider5%
    VISITORS READING REVIEWS
    Educational Organization42%
    Financial Services Firm9%
    Computer Software Company8%
    Manufacturing Company5%
    REVIEWERS
    Financial Services Firm13%
    Computer Software Company12%
    University7%
    Healthcare Company7%
    VISITORS READING REVIEWS
    Educational Organization35%
    Financial Services Firm11%
    Computer Software Company8%
    Manufacturing Company6%
    Company Size
    REVIEWERS
    Small Business23%
    Midsize Enterprise15%
    Large Enterprise61%
    VISITORS READING REVIEWS
    Small Business8%
    Midsize Enterprise61%
    Large Enterprise31%
    REVIEWERS
    Small Business41%
    Midsize Enterprise21%
    Large Enterprise38%
    VISITORS READING REVIEWS
    Small Business13%
    Midsize Enterprise48%
    Large Enterprise39%
    REVIEWERS
    Small Business32%
    Midsize Enterprise18%
    Large Enterprise50%
    VISITORS READING REVIEWS
    Small Business14%
    Midsize Enterprise40%
    Large Enterprise47%
    Buyer's Guide
    BI (Business Intelligence) Tools
    April 2024
    Find out what your peers are saying about Microsoft, Tableau, Oracle and others in BI (Business Intelligence) Tools. Updated: April 2024.
    769,236 professionals have used our research since 2012.