The solution is very feature-rich out of the box. 

It's highly customizable and configurable. 

The way you can build workflows and business rules is very powerful. It enables us to now have a workflow throughout the organization, where people get their approval on changes that have been made on either one specific product or a class of products, or a group of products. 

The business rules are used to improve and manage data quality, and also enable having relations between products. For instance, when they are compatible or when they are sold together heavily, we can use the information for cross-sell and upsell purposes. 

It's powerful and it's stable. 

The match engine is very good and the BPM solution is very good as well. We have a lot of bad data incoming and we need to check this kind of data and we need to place this strange data to data stewards, to organize, to approve. The match engine and the BPM solution are very good and are satisfying us right now.

It's easy to set up.

The scalability is good.

It's very user friendly, and we can do everything in one place.

Stibo STEP MDM also provides very good documentation, which gives a good picture of the complete product and helps with training as well.