Our core business is to make mathematical models for production and solutions. We don't develop or use software. The data comes with the Excel format stored in SQL and we write complex queries about the data and run it in our models. Our data is not sensitive and it's a matter of having a server for storage. I'm a software engineer.
software engineer at a university with 11-50 employees
Great programming facility with good problem solving capabilities; very efficient
Pros and Cons
- "The solution is efficient and easy to use."
- "SQL Azure is efficient and very easy to use, the programming facility is very good and the solution is great at solving problems."
- "Lacks some tools on the SQL Server for data virtualization."
- "SQL Azure could offer a lot more services and applications."
What is our primary use case?
What is most valuable?
SQL Azure is efficient and very easy to use. The programming facility is very good and the solution is great at solving problems.
What needs improvement?
SQL Azure could offer a lot more services and applications. I'd also like to see some tools that we could use on the SQL Server for data virtualization. That would be an improvement.
For how long have I used the solution?
I've been using this solution for 10 years.
Buyer's Guide
Microsoft Azure SQL Database
March 2026
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What do I think about the stability of the solution?
We don't run critical data and haven't had any issues with the stability.
How are customer service and support?
We have a lot of experience and good programmers and IT administrators in the company, so we haven't needed customer support.
How was the initial setup?
Our implementation was straightforward and carried out internally. We have 10 users of this solution, the majority are in production and engineering, with a couple in software engineering.
What's my experience with pricing, setup cost, and licensing?
Our license is pay-as-you-go and we pay around €200 per month. You need to keep an eye on this because with scaling the cost can increase quite quickly.
Which other solutions did I evaluate?
This solution is more expensive than some others, but not as expensive as Amazon, Google and Oracle, which all have a lot of extra costs involved.
What other advice do I have?
I recommend this solution and rate it 10 out of 10.
Which deployment model are you using for this solution?
Public Cloud
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Microsoft Azure
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Business Analyst at a tech services company with 10,001+ employees
Stable and scalable but could better integrate with Python
Pros and Cons
- "Emergency mode is quite useful."
- "I don't think Oracle has any capabilities that SQL Azure lacks, and it's not used in as many companies and institutions."
- "I haven't explored SQL Azure's features much, but I would like to see some better integration with Python."
- "I haven't explored SQL Azure's features much, but I would like to see some better integration with Python."
What is our primary use case?
I'm an end-user. I'm a business analyst, so I'm using SQL Azure to do analysis.
What is most valuable?
Emergency mode is quite useful.
What needs improvement?
I haven't explored SQL Azure's features much, but I would like to see some better integration with Python.
For how long have I used the solution?
I've been using SQL Azure for approximately two years.
What do I think about the stability of the solution?
SQL Azure is stable.
What do I think about the scalability of the solution?
I think SQL Azure is scalable. Almost 200 people are using it in the commercial department.
How are customer service and support?
I can't say much about Microsoft support because the IT people are the ones who deal with the Microsoft support team. Whenever we have an issue, we put our IT team on it and leave everything to them. They try to handle it if they can or they might bring in some consultants from the Microsoft team.
Which solution did I use previously and why did I switch?
I previously used Oracle, but I didn't spend much time with it, so I really can't say. I don't think Oracle has any capabilities that SQL Azure lacks, and it's not used in as many companies and institutions.
How was the initial setup?
Setting up SQL Azure isn't complex.
What other advice do I have?
I rate SQL Azure seven out of 10.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Buyer's Guide
Microsoft Azure SQL Database
March 2026
Learn what your peers think about Microsoft Azure SQL Database. Get advice and tips from experienced pros sharing their opinions. Updated: March 2026.
885,728 professionals have used our research since 2012.
Project Manager at a educational organization with 11-50 employees
Scalability is the biggest benefit, and it has been available when we needed it
Pros and Cons
- "We have come from hosting on-premise for customers, or they've done it themselves with SQL. We've now taken a cloud offering for the equivalent services of standard database management and the inbuilt backup and restore offerings. The scalability is probably the biggest feature that we are benefiting from by being in the cloud."
- "The scalability is probably the biggest feature that we are benefiting from by being in the cloud."
- "We haven't had any major issues that have prevented us from doing stuff fundamentally. For its implementation, sometimes, it is complicated to understand what your needs are. It would be good to have a few use cases that provide different cloud variations that match on-premise installations and show how they can be moved to the cloud a bit better."
- "The pricing is actually complicated, and that is probably one downside of it."
What is our primary use case?
It is basically hosting the backend of our application that we write as a software development company. We're moving our educational timetabling software, which was historically an on-premise installation, to a cloud-based service offering for customers.
It is pretty much version-less in the sense that we are using whatever is presented to us and available. We are purely using the cloud-based services from Azure hosted in the cloud, which obviously and technically is version-less to some degree. We are using SQL Azure, app services, Application Gateway, key vaults, and storage solutions within Azure. It is relatively simple but sufficient for our needs at the moment.
We predominantly don't use the GUI interface. We are using Terraform as our infrastructure and code provider to manage and maintain all of the Azure components that we are using. They're offering all the integration and providing it through the APIs.
What is most valuable?
We have come from hosting on-premise for customers, or they've done it themselves with SQL. We've now taken a cloud offering for the equivalent services of standard database management and the inbuilt backup and restore offerings. The scalability is probably the biggest feature that we are benefiting from by being in the cloud.
What needs improvement?
We haven't had any major issues that have prevented us from doing stuff fundamentally. For its implementation, sometimes, it is complicated to understand what your needs are. It would be good to have a few use cases that provide different cloud variations that match on-premise installations and show how they can be moved to the cloud a bit better.
Its pricing is complicated and can be improved. We need a better offering. Making it cheaper is always a good thing for us.
For how long have I used the solution?
I have been using this solution for two years.
What do I think about the stability of the solution?
We haven't had any issues. It has been up and available and working when we needed it to. We haven't had any outages that we're aware of.
What do I think about the scalability of the solution?
There are not many users at the moment because we're still in pre-production. We're sort of in beta testing at the moment.
It probably has 50 users currently. It is not a very large tool. We are planning to expand its usage as we build out our actual software ourselves, which we're still working on. We'll be making that available to customers, and we'll be offering that as a global opportunity for customers.
How are customer service and technical support?
I have not been in touch with their technical support.
Which solution did I use previously and why did I switch?
We were just using Microsoft on-premise SQL, and we've migrated to Azure in the cloud. It basically is like for like, as far as we're concerned.
How was the initial setup?
It depends on which area you're coming from. If you're using the GUI, it's relatively simple. Understanding what your needs are sometimes is a bit more complicated. Understanding the availability of things like Elastic pools took us a little bit of time to get our heads around but, otherwise, it is pretty simple. They could provide some use cases for this.
It is hard to provide the deployment duration because it wasn't just Azure on its own that we were having to deal with. We were taking our on-premise product and converting it. Preparing the infrastructure and doing it via the likes of Terraform took us probably about three months overall, but that was more about getting up to speed on the tools to do it, as opposed to individual components such as SQL.
What's my experience with pricing, setup cost, and licensing?
The pricing is actually complicated, and that is probably one downside of it. In some respects, although we can plan for the costs on a month-by-month basis, we are finding it hard to project our costings for it.
Fundamentally, Microsoft is offering two pricing models, and it is challenging to understand the differences between the two. We're basically on the DTU model at the moment. That may change in the future as the size grows, but it is one of those things that we'll end up monitoring as we progress.
At the moment, to get a reasonable response, generally, the price is a little high for us, but it is one of those things for which we know that we can do improvements on our code. So, it is not just the service that's the problem; it is some of the things that we need to do as well.
What other advice do I have?
I would recommend it depending upon the use case. If you need an on-premise service, then you would choose the on-premise SQL, and if you need a cloud-based one, then I'd suggest SQL on the cloud. The scalability of SQL in the cloud is far simpler than the scalability of SQL on-premise. This is one benefit that the cloud edition has over the on-premise version that people could consider.
I would rate SQL Azure an eight out of 10.
Which deployment model are you using for this solution?
Public Cloud
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Microsoft Azure
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Founder at a tech services company with self employed
Stable, easy to provision and administer, and natural progression to SQL Server
Pros and Cons
- "The ease of provisioning and administration is most valuable."
- "We are very happy with what we have, and if you are used to working with SQL Server, SQL Azure is a natural progression."
- "It should have better profiling capabilities."
- "It should have better profiling capabilities."
What is our primary use case?
We are using it for business intelligence and analytics.
What is most valuable?
The ease of provisioning and administration is most valuable.
What needs improvement?
It should have better profiling capabilities. Its price could also be lower.
For how long have I used the solution?
I have been using this solution for about two years.
What do I think about the stability of the solution?
We haven't had any outages yet, so it is pretty stable.
What do I think about the scalability of the solution?
It is scalable. We haven't hit any limits yet, but we're not running huge workloads.
How are customer service and technical support?
We haven't had a need for technical support.
How was the initial setup?
It is easy. I'm busy setting up another one now.
What about the implementation team?
I did it myself.
What's my experience with pricing, setup cost, and licensing?
I would like it to be cheaper, but comparatively, it is reasonably priced.
Which other solutions did I evaluate?
We considered Postgres in AWS as well as AWS Redshift and AWS Athena.
What other advice do I have?
I would recommend it. We're very happy with what we have. It is very familiar because of our experience with on-premise SQL Server. If you are used to working with SQL Server, it is a natural progression.
I would rate SQL Azure an eight out of 10.
Which deployment model are you using for this solution?
Public Cloud
Disclosure: My company has a business relationship with this vendor other than being a customer. partner
Cloud Solution Engineer at a financial services firm with 5,001-10,000 employees
Cost-effective, very scalable and reliable, and lets you easily migrate your on-premise SQL instance
Pros and Cons
- "Its cost benefit is most valuable because you are charged per data unit instead of licensing. You can easily migrate your on-premise SQL to the cloud with a managed instance. That's what it is designed to do. It is easy to take your on-premise or older SQL instance and move it to the cloud. It makes it easy to get off your on-premise SQL and start utilizing the cost benefit of the cloud."
- "Its cost benefit is most valuable because you are charged per data unit instead of licensing."
- "I'm not really a SQL DBA, so I can't go into the depths of the areas that need to be improved. They can maybe make it a bit easier to educate people on how to develop SQL Server in Azure. They can provide some free seminars and webinars and more training in general for easier migration. I know there is some stuff on Microsoft learning, but it would be helpful and useful to have more up-to-date content."
- "They can maybe make it a bit easier to educate people on how to develop SQL Server in Azure."
What is our primary use case?
We're slowly progressing through the delivery of our production system or landing zone in the cloud. Nothing is in production yet.
What is most valuable?
Its cost benefit is most valuable because you are charged per data unit instead of licensing. You can easily migrate your on-premise SQL to the cloud with a managed instance. That's what it is designed to do. It is easy to take your on-premise or older SQL instance and move it to the cloud. It makes it easy to get off your on-premise SQL and start utilizing the cost benefit of the cloud.
What needs improvement?
I'm not really a SQL DBA, so I can't go into the depths of the areas that need to be improved. They can maybe make it a bit easier to educate people on how to develop SQL Server in Azure. They can provide some free seminars and webinars and more training in general for easier migration. I know there is some stuff on Microsoft learning, but it would be helpful and useful to have more up-to-date content.
For how long have I used the solution?
We've been dabbling with it for the last couple of years.
What do I think about the stability of the solution?
Based on our experience, it is very stable and very reliable.
What do I think about the scalability of the solution?
It has got Microsoft's backbone on it. It is very scalable. At this stage, we don't have many users because we're still busy migrating over to Azure cloud. In the next year, we'll probably have close to a million customers because that's what we've got on our books.
How are customer service and technical support?
I have interacted with them. They are very good for out-of-the-book solutions, but when we get to integrations with non-Microsoft applications, it can be a little bit more tricky. You also have to involve the vendor of that specific product to deal with problems related to integration, but, in general, Microsoft's support is pretty good. I've never found it to be poor in any way.
What about the implementation team?
For the number of customers we have, we probably only need three or four people, which is not a lot. If you look at it that way, it is actually quite cost-effective.
What's my experience with pricing, setup cost, and licensing?
It is beneficial in terms of cost because you are charged per data unit instead of licensing.
What other advice do I have?
I would absolutely recommend this solution to others. If they are going for Azure, they probably don't have a choice. I would advise others to get used to all the options and ideas of SQL PaaS, SQL managed instances, and SQL on VMs. They should get their head around which one is best for their company. They should make sure that it fits their company's vision of where they want to go with their databases because it may or may not be the best solution for everybody. That's why there are a couple of options, so just make sure to select the right one.
I would rate SQL Azure an eight out of ten. It is best in many ways. There is nothing better than this from Microsoft from the database aspect.
Which deployment model are you using for this solution?
Public Cloud
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Microsoft Azure
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Chief Technology Officer & Vice President, Delivery at a recruiting/HR firm with 1-10 employees
Easy to scale, easy to deploy, good pricing, and has lots of out-of-the-box features
Pros and Cons
- "It is easily scalable, and it is faster than SQL Server. It is also less expensive than using SQL Server. It has the pay-as-you-go model, and the charges are based on the usage."
- "It has a lot of out-of-the-box features, which is useful, and it helps us deploy new applications very quickly."
- "There are some limitations for cross-database queries and features. The migration of data from older systems should be easier. For deployment, there are too many options, which sometimes makes it difficult to figure out the best option. There is not enough information to help you to find the best option for deployment. There should be more documentation about this."
- "There are some limitations for cross-database queries and features."
What is our primary use case?
We use it for benefits management in the healthcare domain.
How has it helped my organization?
It helps us deploy new applications very quickly. We have set up everything on Azure, including SQL Azure.
It has a lot of out-of-the-box features, which is useful. It is easy to move applications for disaster recovery or availability, and all these features are out of the box.
What is most valuable?
It is easily scalable, and it is faster than SQL Server. It is also less expensive than using SQL Server. It has the pay-as-you-go model, and the charges are based on the usage.
What needs improvement?
There are some limitations for cross-database queries and features. The migration of data from older systems should be easier.
For deployment, there are too many options, which sometimes makes it difficult to figure out the best option. There is not enough information to help you to find the best option for deployment. There should be more documentation about this.
For how long have I used the solution?
I have been using this solution for a couple of years.
What do I think about the scalability of the solution?
It is easily scalable. We have around 60 to 70 users. We'll be increasing its usage. We are gradually moving to SQL Azure for all our requirements.
How are customer service and technical support?
Their technical support is prompt, but some of our issues have not been addressed, even though the team is trying. We didn't have a good experience with them for a couple of issues, but overall, they have been good.
Which solution did I use previously and why did I switch?
We got everything ready-made in Azure because our all applications are in the .NET framework and SQL, so we found SQL Azure to be the most suitable option.
How was the initial setup?
It is straightforward, but if you're migrating data from SQL Server, it is quite time-consuming and not so easy.
What's my experience with pricing, setup cost, and licensing?
I am not aware of the exact pricing, but our monthly bill for Azure is around 80,000. It is less expensive than using SQL Server. It has the pay-as-you-go model, and the charges are based on the usage.
What other advice do I have?
If you are migrating from older systems, you should know that CLR is not supported in SQL Azure. Data migration can also be a challenge.
I would rate SQL Azure a nine out of ten.
Which deployment model are you using for this solution?
Public Cloud
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Solution Principal at a computer software company with 5,001-10,000 employees
A very mature product with good documentation and good stability
Pros and Cons
- "The solution is a fairly mature product. It provides good stability."
- "It's unbelievable, the amount of documentation on offer through Microsoft's site."
- "From a security perspective, although their features are decent, they can always be improved upon, updated, and refined to help protect clients better."
- "In terms of management, you can't really pause things."
What is our primary use case?
We primarily use the solution for its Data Lake and Data Warehouse, in both cases for our customers.
What is most valuable?
The solution is easily integrated into other SQL solutions. It's flexible in that sense.
The solution is a fairly mature product. It provides good stability.
The initial setup isn't too difficult.
There is very good documentation. It's unbelievable, the amount of documentation on offer through Microsoft's site.
The security features are quite good.
What needs improvement?
In terms of management, you can't really pause things. It doesn't allow for that kind of capability.
From a security perspective, although their features are decent, they can always be improved upon, updated, and refined to help protect clients better.
I would love it if that had dynamic data masking and features of that nature.
For how long have I used the solution?
I've been using the solution for two years at least at this point.
What do I think about the stability of the solution?
The stability of the solution is pretty good. It's a mature product, so you don't get bugs or glitches, and they update it regularly. It doesn't crash. It's reliable.
What do I think about the scalability of the solution?
The solution can scale well. That's not a problem at all. If a company needs to scale, they can do so easily.
How are customer service and technical support?
Microsoft's technical support is great. We're satisfied with their service. They have a pretty extensive online database and an online community that is quite helpful. It's all very helpful.
If you need to reach them in person, you need to have a licensing agreement in place. If you purchase that, you can get more personalized assistance.
Which solution did I use previously and why did I switch?
We previously used SQL on-premises servers. It's very easy to migrate over to the cloud if you have that setup. It's basically one-to-one.
How was the initial setup?
The initial setup isn't complex. It's pretty straightforward. However, it does take a long time to provision and manage everything. It can take a couple of hours typically to deploy the solution.
What's my experience with pricing, setup cost, and licensing?
You do have to pay for technical support. If you have it in your licensing agreement, you will gain access to a team you can call if you run into issues.
I'm not sure of the exact licensing costs. From a cloud perspective, a client would be charged based on consumption, so the pricing would depend on elements such as how many users or how many queries (and how complex), et cetera.
I do know that it's competitive pricing, however. Most solutions of this caliber are around the same price. They compete with each other.
What other advice do I have?
We're Microsoft partners.
The solution is constantly being updated. We're on whatever the latest version/update is at any given time.
We're a consultancy, so we work with a variety of clients and adjust solutions based on their needs.
I'd advise new users to take advantage of the documentation on offer from Microsoft. It will really help them understand the solution.
Overall, I'd rate the solution nine out of ten.
Which deployment model are you using for this solution?
Public Cloud
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Microsoft Azure
Disclosure: My company has a business relationship with this vendor other than being a customer. Partner
Solution architect at ACS
A highly stable solution that has user-friendly VMs
Pros and Cons
- "The most valuable feature of SQL Azure is the user-friendly VMs."
- "The solution’s visibility could be improved."
What is most valuable?
The most valuable feature of SQL Azure is the user-friendly VMs.
What needs improvement?
The solution’s visibility could be improved.
What do I think about the stability of the solution?
The solution's stability is good, and we haven't faced any issues so far.
I rate SQL Azure a nine out of ten for stability.
What do I think about the scalability of the solution?
SQL Azure is a scalable solution. Around ten users are regularly using SQL Azure in our organization.
How was the initial setup?
The solution’s initial setup is straightforward.
What about the implementation team?
The solution’s deployment takes hardly a day.
What other advice do I have?
Overall, I rate SQL Azure ten out of ten.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company has a business relationship with this vendor other than being a customer. Integrator
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