Adobe Web Experience Management vs Delighted by Qualtrics comparison

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Executive Summary

We performed a comparison between Adobe Web Experience Management and Delighted by Qualtrics based on real PeerSpot user reviews.

Find out in this report how the two Customer Experience Management solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed Adobe Web Experience Management vs. Delighted by Qualtrics Report (Updated: May 2024).
771,170 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"The templates and components that come out of the box are very helpful, especially in terms of the content fragments and experience fragments. Every client would like to have some templates and components, and they would like to cut down the effort of having to create every component that's customized. So, they try to use them out of the box. Other than that, the user roles and permissions workflows, third-party integrations, and system integration are the features that are very important.""Good content and digital management capabilities."

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"Its flexibility allows for easy adjustments to subscriptions, which contributes to user satisfaction""The solution has other extra features, like Stats iQ, Text iQ, and Predict iQ.""The tool's most valuable feature is its setup process. I find it intuitive, especially regarding tasks like randomization and survey logic. Delighted by Qualtrics is intuitive compared to many competitors, which justifies its price.""The solution is very simple to use.""The tool's most valuable feature is its simplicity and standardization. The consistent look and feel across surveys make it easy to use and provide a sense of simplicity. Once I've navigated through it for one survey, I feel confident I can efficiently handle the next hundred surveys. The intuitive interface contributes to the overall ease of use.""Text iQ is a great feature."

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Cons
"Unable to handle very large video files.""It would be better if it also supports some styling. Currently, whenever we have to do design for a particular client according to their brand strategy, it takes a good amount of effort. Adobe never focuses on this area. They say that you design your pages, templates, etc. If they can define common components or a common section of the style sheet so that if you want to have a button by default, you can go and just mention the specifications, such as the color code, and those specifications are automatically followed across the whole site or multiple sites according to the brand strategy. Such functionality will be helpful because currently, it takes a lot of effort to manage them separately."

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"Sometimes, a lot of emails bounce back during email distribution.""The solution should add more visual-type elements or image-based question approaches.""It needs to focus more on broader CX programs and customer experience.""The solution is expensive. It needs to improve the server builder, which can help it do impressive research. When I mention that the server builder can improve, I'm referring to the ease of performing tasks like implicit association testing. While it's possible to do these tasks in Delighted by Qualtrics, it's not as straightforward to create them. Additionally, there are different tiers of features based on the payment plan. As a collaborator, I may not completely oversee all the features available.""I suggest to the Delighted by Qualtrics development or R & D team to consider incorporating advanced AI capabilities into their platform. In the current trend where AI is being integrated into various tools, introducing features that enable users to generate surveys efficiently through conversational interfaces or minimal instructions would be a significant advancement.""Most of the improvements made constantly cause some friction in the platform."

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Pricing and Cost Advice
  • "It's definitely an expensive solution, but it comes with a lot of features and scalability. As compared to other content management systems that we have in the market, AEM is the costliest one. There is no hidden or additional fee."
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  • "The solution is fairly expensive, but it would be money well spent."
  • "The product is not cheap."
  • "Some clients felt that this product was expensive when the sales team tried to sell it to them."
  • More Delighted by Qualtrics Pricing and Cost Advice →

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    Top Answer:The tool's most valuable feature is its setup process. I find it intuitive, especially regarding tasks like randomization and survey logic. Delighted by Qualtrics is intuitive compared to many… more »
    Top Answer:The solution is fairly expensive, but it would be money well spent.
    Top Answer:The solution is expensive. It needs to improve the server builder, which can help it do impressive research. When I mention that the server builder can improve, I'm referring to the ease of performing… more »
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    Overview

    Adobe Web Experience Management (WEM) is a comprehensive content management system that empowers businesses to create, manage, and deliver personalized digital experiences across multiple channels. With its intuitive interface and robust features, WEM enables organizations to streamline their content creation process, enhance customer engagement, and drive conversions.

    One of the key features of Adobe WEM is its powerful content-authoring capabilities. The platform provides a user-friendly interface that allows content creators to easily create and edit web pages, blogs, and other digital assets. With its drag-and-drop functionality and customizable templates, users can quickly design and publish content without the need for technical expertise.

    Another standout feature of Adobe WEM is its robust personalization capabilities. The platform leverages advanced targeting and segmentation tools to deliver personalized experiences to each individual user. By analyzing user behavior and preferences, WEM enables businesses to deliver relevant content and offers, increasing customer engagement and driving conversions.

    Adobe WEM also offers seamless integration with other Adobe products, such as Adobe Analytics and Adobe Target. This integration allows businesses to gain valuable insights into user behavior and preferences, enabling them to optimize their digital experiences and drive better results. Additionally, WEM's integration with Adobe Target enables businesses to run A/B tests and personalized campaigns, further enhancing the effectiveness of their marketing efforts.

    Furthermore, Adobe WEM provides comprehensive content management capabilities, including version control, workflow management, and content reuse. These features enable businesses to efficiently manage their content lifecycle, ensuring consistency and accuracy across all channels.

    An experience management platform that does all the heavy lifting for you

    Sample Customers
    Rundfunk Berlin-Brandenburg, University of Georgia, The University of Auckland, Dalhousie University, KfW Bankengruppe, IG Group, National Australia Bank, Investec, New Mexico Department of Transportation (NMDOT), Swiss Federal Railways (SBB), Singapore Tourism Board, European Southern Observatory (ESO)
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    Buyer's Guide
    Adobe Web Experience Management vs. Delighted by Qualtrics
    May 2024
    Find out what your peers are saying about Adobe Web Experience Management vs. Delighted by Qualtrics and other solutions. Updated: May 2024.
    771,170 professionals have used our research since 2012.

    Adobe Web Experience Management is ranked 8th in Customer Experience Management while Delighted by Qualtrics is ranked 15th in Customer Experience Management with 6 reviews. Adobe Web Experience Management is rated 8.0, while Delighted by Qualtrics is rated 9.2. The top reviewer of Adobe Web Experience Management writes "It has a lot of features, and it is very easy to learn, use, integrate, and manage". On the other hand, the top reviewer of Delighted by Qualtrics writes "Real-time feedback is beneficial, and the ticketing system is very powerful". Adobe Web Experience Management is most compared with FullStory, whereas Delighted by Qualtrics is most compared with . See our Adobe Web Experience Management vs. Delighted by Qualtrics report.

    See our list of best Customer Experience Management vendors.

    We monitor all Customer Experience Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.