Campfire Interactive is used for revenue forecasting for our powertrain division. Campfire Interactive is utilized for all of our plants to analyze revenue projections for the entire group and also to keep track of targets and other opportunities.
Director, Business Systems at a manufacturing company with 10,001+ employees
Unified forecasting has improved revenue accuracy and supports real-time opportunity tracking
Pros and Cons
- "The accuracy of forecast since using Campfire Interactive is a really big positive, and now everybody is using one set of numbers, which has helped us improve our revenue forecasting projections by 50%."
- "One area where Campfire Interactive can improve is their reporting tool, as I believe that area is very weak at the moment."
What is our primary use case?
What is most valuable?
Excellent customer service is one of the best features Campfire Interactive offers. The team is always available to diagnose any issues, respond, and they respond quickly.
The forecasting tools in Campfire Interactive allow us to do something that has never been done before at Magna, specifically in the powertrain division, which is to have a forecast that we could use from the beginning to the end of the year. In the past, we have had one-time input, and then that was it. This has been a very good experience from the powertrain side.
Campfire Interactive has positively impacted our organization by allowing us to visualize and see in real-time our revenue projection by customer or group, which was something that has never been done in the past on a periodic basis.
The accuracy of forecast since using Campfire Interactive is a really big positive. In the past, different divisions were using different volumes, which made it impossible to reconcile. Now everybody is using one set of numbers, and this has helped us improve our revenue forecasting projections by 50%.
What needs improvement?
One area where Campfire Interactive can improve is their reporting tool, as I believe that area is very weak at the moment.
I would rate it an eight because improving the reporting functionality and also the user interface could get a higher score from me.
For how long have I used the solution?
Campfire Interactive has been used for just over eight years.
Buyer's Guide
Campfire Interactive
April 2026
Learn what your peers think about Campfire Interactive. Get advice and tips from experienced pros sharing their opinions. Updated: April 2026.
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What do I think about the stability of the solution?
Campfire Interactive is stable.
What do I think about the scalability of the solution?
I believe there is a lot of scalability in Campfire Interactive. From our perspective, we only use one part of the modules they offer, so I cannot really comment on how beneficial the other modules would be, but I am pretty sure that they would be as effective as the OMS F.
How are customer service and support?
Excellent customer service is one of the best features Campfire Interactive offers. The team is always available to diagnose any issues, respond, and they respond quickly.
Customer support for Campfire Interactive is excellent. There are times when we do not get an answer immediately or we are unaware of where our issue is at, but I think they have improved immensely on that portion.
Which solution did I use previously and why did I switch?
Excel was previously used, and the reason we switched is that everybody was using different volume sets, which caused impossible reconciliations to be done.
How was the initial setup?
Integration with Campfire Interactive has been very easy, after meeting some specifics to export and import into our main forecasting system. Ease of use is high because the system is pretty intuitive, so we are very pleased.
Positive results were seen immediately after implementing Campfire Interactive.
What about the implementation team?
I did work with Campfire Interactive's in-house implementation team, and I was the main person in the implementation phase. My experience with them was very positive, even though there were some chaotic times. We found a way to manage and overcome any obstacles, and as mentioned earlier, the customer service and their willingness to get things done correctly was very impressive.
The implementation took about one year, as it was a very complex implementation that took a lot of effort, and I was very impressed.
What was our ROI?
There has been a return on investment because we have seen fewer mistakes, fewer errors, and more accurate information, which leads to better decision making.
What's my experience with pricing, setup cost, and licensing?
My experience with Campfire Interactive regarding pricing, setup cost, and licensing was very positive. I was not very much involved in that, but there were no issues, and it was done quickly and to both parties' mutual agreement.
Which other solutions did I evaluate?
Several other options were evaluated before choosing Campfire Interactive, which I will not name.
What other advice do I have?
Processes and the accuracy of those processes are very important because without them, it would not work for a big company like Magna or any company. I would highly recommend the Opportunity Management and Sales Forecasting, OMS F, module from Campfire Interactive to a colleague at another organization evaluating project management or opportunity software solutions because the system is a lifesaver if you are trying to create important information used by sales or other functionalities in the organization, and also to keep track of any outstanding quotes and opportunities you may have. This is a huge benefit. Campfire Interactive should definitely be chosen, as they will work with you, and you will be happy. I would rate this review an eight overall.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Last updated: Feb 4, 2026
Flag as inappropriateForecasting Manager at a manufacturing company with 10,001+ employees
Works effectively and we get fast resolution with a direct line of support
Pros and Cons
- "The forecast accuracy of Campfire Interactive works effectively and their role-based access controls are good."
- "Because Campfire Interactive is seen as a standalone system, I do not think that it would be scalable at this point within my company."
What is our primary use case?
We are using the OMSF module, which is the revenue planning module.
What is most valuable?
The forecast accuracy of Campfire Interactive works effectively. Their role-based access controls are good.
What needs improvement?
The issue we are having with Campfire Interactive is that it is basically seen as a standalone system and our company is in the process of trying to implement a full company system, a full process system with Oracle. They are working with Oracle and I have to be the go-between, because Oracle cannot do what Campfire Interactive can do. They tend to tell our management that they can, so I have to defend Campfire Interactive. I would appreciate clearer communication on how I might do that with my company to highlight what Campfire Interactive does. I wish there was a bridge between Campfire Interactive and Oracle. We have been working on that, but I wish that was something that was already developed.
For how long have I used the solution?
I have been using Campfire Interactive since 2012.
What do I think about the stability of the solution?
The stability is good. We have had a couple things we have had to address such as when the cube refreshes and there was another process running. Something might have changed and I was unaware of that, so it would crash the system. I could reach out to Kalash or one of the other support people and they would reboot the system.
Our IT director at my company has also taken over the support of Campfire Interactive internally. Now they are getting brought up to speed so I do not always have to contact Campfire Interactive. Sometimes I can have them reboot it internally.
What do I think about the scalability of the solution?
Currently, it is just my team that uses it. There are five or six of us. Because Campfire Interactive is seen as a standalone system, I do not think that it would be scalable at this point within my company. I do not think it would go much further if it remains a standalone system.
How are customer service and support?
I directly work with our contact Kalash. That is quite helpful because I am able to call, text, email, or message him on Teams, which is a very unique feature of Campfire Interactive that I have a direct line of support versus submitting a help desk ticket or calling a 1-800 number. The support quality and speed is good, as you get that one-on-one help. I would rate their support an eight out of ten.
Which solution did I use previously and why did I switch?
I used to work at a company that had an in-house version of what Campfire Interactive does. It was not from an outside vendor but was built in-house, and it performed what Campfire Interactive does.
We saw the benefits of Campfire Interactive immediately after we started using it in this organization because I had used similar software before, so we knew what we were looking for, which is why we got Campfire Interactive.
How was the initial setup?
The initial deployment was easy. We had a great implementation.
In terms of maintenance, one great aspect of Campfire Interactive is that I serve as the administrator. This means I have the ability to adjust the structure, add attributes, and manage everything largely on my own.
What about the implementation team?
I worked with the in-house implementation team because my prior boss had a relationship with Pradeep who was the owner of Campfire Interactive. He contacted my boss and they were able to implement Campfire Interactive in two weeks, which was a very quick time frame. We received special attention from Pradeep and then we had a consultant that we worked with. He was part of their implementation or onboarding, but it was just a single person that helped us get our data set up in Campfire Interactive. From my end, two people were required for the deployment, myself and my boss.
What's my experience with pricing, setup cost, and licensing?
My company is in a unique situation because we have had the product for so long. We got grandfathered into some very good pricing. The pricing that my company has currently is very good, but I think it is quite different from what others have in the current structure, because they have changed it. We had a one-time fee and now I think they are on a subscription model.
What other advice do I have?
I would rate Campfire Interactive a solid eight out of ten.
Disclosure: PeerSpot contacted the reviewer to collect the review and to validate authenticity. The reviewer was referred by the vendor, but the review is not subject to editing or approval by the vendor.
Last updated: Aug 4, 2025
Flag as inappropriateBuyer's Guide
Campfire Interactive
April 2026
Learn what your peers think about Campfire Interactive. Get advice and tips from experienced pros sharing their opinions. Updated: April 2026.
886,174 professionals have used our research since 2012.
Account Manager at a retailer with 1,001-5,000 employees
Automation has transformed forecasting and visualization and now streamlines data-driven decisions
Pros and Cons
- "Campfire Interactive automates all our data sets compared to the other software."
- "We still have not seen a return on investment because we are not fully implemented; we are still using two software systems and making the transition probably within the next month, so I cannot say for sure right now as that is still an ongoing process."
What is our primary use case?
My main use case for Campfire Interactive is for forecasting and quote modeling.
For forecasting and quote modeling in my day-to-day work using Campfire Interactive, I take what we have currently in production, create dashboards, do yearly analysis based on said programs from data uploads, and can give us a picture of what our future forecast could be with our sales and what areas we need to define to improve on.
Campfire Interactive paints a better picture in terms of modeling with graphs instead of having to manually do Excel reports, and it generates twice the data at a better speed.
What is most valuable?
The best features that Campfire Interactive offers are visualization, automation, and organization.
Out of visualization, automation, and organization, I find myself relying on automation for sure, as everything is about speed and organization, and it all comes from automation instead of doing manual legwork.
Regarding the features of Campfire Interactive, it is an ongoing process, so I cannot say for now as it is still too early for something I wish I could use more or a feature I just discovered.
Campfire Interactive has positively impacted my organization through automation; it makes everything more simple. Any data charts, graphs, or projections that we want to make regarding financials or work that we create in our industry gives us a clear picture of what we currently do and areas that we want to improve on.
What needs improvement?
As for improvements for Campfire Interactive, I am not sure about any pain points; everything seems to be an ongoing improvement, so there has not been a full denial, and there has always been workarounds for how Campfire can implement new solutions to any problems that we may have.
Regarding needed improvements, key integration on the interface could help, as I know that could take a lot of coding in the background, but it seems entirely different from its other CPQ module for us.
For how long have I used the solution?
I have been using Campfire Interactive for a year now.
What do I think about the stability of the solution?
Campfire Interactive is stable, as I have not seen anything concerning, and when system updates are needed, they usually schedule it ahead of time to notify you before anything happens.
What do I think about the scalability of the solution?
Scalability is not something for me as a customer to decide; it has to be more so on Campfire Interactive's end. They usually try to implement new workarounds for the system and are open to their customers' ideas of what they can implement for their software.
How are customer service and support?
The customer support at Campfire Interactive is amazing, a 10 out of 10, as the team members that have been with us, Dan Stoll and Upender Gill, have been nothing short of amazing. They are always here for us and want to have meetings and lunches, and they do anything to support us while always trying to clear up our data and make us a priority.
Which solution did I use previously and why did I switch?
I previously used another solution that was good at the time, but it did not represent data sets or create easy data visualization through graphs or models for projections when I had quarterly meetings or annual updates with all the directors and where we stand as a company. Campfire Interactive automates all our data sets compared to the other software.
How was the initial setup?
It took approximately two to three months to implement the solution with Campfire Interactive's in-house implementation team's assistance. Depending on where we are as a company, it is an ongoing process, but from the original standpoint of training, from when we were first introduced to being uploaded with data and having a basic preset of a module or Campfire Interactive itself, I would say around three months.
What about the implementation team?
I worked with Campfire Interactive's in-house implementation team, specifically with Dan Stoll and Upender Gill, and they have been nothing but great to us. I have no complaints about them, as they are great from start to finish and still to this day are working with us through changes with Campfire Interactive.
What was our ROI?
We still have not seen a return on investment because we are not fully implemented; we are still using two software systems and making the transition probably within the next month, so I cannot say for sure right now as that is still an ongoing process.
What's my experience with pricing, setup cost, and licensing?
I did not have to deal with the pricing, setup cost, and licensing for Campfire Interactive.
Which other solutions did I evaluate?
Before choosing Campfire Interactive, I did not evaluate other options because we already had software that we purchased.
What other advice do I have?
Regarding the opportunity management and sales forecasting module, I would tell a colleague at another organization that it comes down to automation, organization, and visualization, as Campfire Interactive gives great models and dashboards and can provide different pictures of different data sets based on your needs.
If you are looking into using Campfire Interactive, my advice is that if you are looking at a forecasting system or software, Campfire Interactive is the way to go.
Regarding additional thoughts about Campfire Interactive, I am glad that they are open to ideas and constantly listening to their customers to improve, and I hope to see significant changes in the future to continuously improve for both ends. I would rate this review an 8 out of 10.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Last updated: Apr 9, 2026
Flag as inappropriateSales Operations Analyst at a manufacturing company with 10,001+ employees
Sales forecasting has become unified and drives accurate quotes and insightful pipeline analysis
Pros and Cons
- "Campfire Interactive allows sales teams to manage forecasting in a more efficient, streamlined way, and the quoting portion flows directly into the sales forecasting, which allows for better data security and data accuracy for our sales forecasting and quote management in my day-to-day work."
What is our primary use case?
Building a sales forecasting and quote management tool is the main use case for Campfire Interactive. The primary use case for me is to export reports of the current forecast and use that to perform analysis and see the progress of our current forecasting, what we have in our pipeline, and what our new projects are.
What is most valuable?
Campfire Interactive allows sales teams to manage forecasting in a more efficient, streamlined way, and the quoting portion flows directly into the sales forecasting, which allows for better data security and data accuracy for our sales forecasting and quote management in my day-to-day work.
The best features Campfire Interactive offers are the straightforward sales forecasting capability and its ability to serve as a one-stop shop for both forecasting and quoting.
What makes Campfire Interactive's sales forecasting feature stand out for me is that it is browser-based, making it a unified program solution for forecasting, viewing actuals, analyzing short-term trends, and using that information to create long-term strategies.
Campfire Interactive has positively impacted our organization by bringing new change to how we approach our forecasting processes and by enabling us to build a global process.
Since using Campfire Interactive, there have been improvements in efficiency, and each sales person can manage their own forecast in a more streamlined manner.
What needs improvement?
Communication is important when discussing how Campfire Interactive can be improved.
Another potential improvement would be more thorough testing on the Campfire side before features are released to customers.
For how long have I used the solution?
We have been using and working with Campfire Interactive for approximately two years.
What do I think about the stability of the solution?
Campfire Interactive is stable.
What do I think about the scalability of the solution?
Campfire Interactive demonstrates good scalability with efficient performance.
How are customer service and support?
I experienced great customer support with Campfire Interactive, as I had easy access to the project manager and the Campfire team, along with constant collaboration.
How would you rate customer service and support?
Positive
Which solution did I use previously and why did I switch?
We previously used SAP and decided to switch in order to obtain a more efficient solution.
How was the initial setup?
I was not involved in the pricing, setup cost, and licensing aspects of the integration.
What was our ROI?
There is definitely a return on investment in terms of time saved.
What other advice do I have?
The Power BI report is very important because it provides clarity that we may not see in our own reports regarding Campfire Interactive's material index management and integrated business intelligence reporting.
Campfire Interactive's forecast accuracy is high and delivered without any delay or inaccurate numbers.
Although we do not have metrics at this time, the forecast accuracy has contributed to cost savings for our organization.
Campfire Interactive's ability to manage data through business processes and workflows is important for our organization because it creates a closed loop that allows us to always trace information back to its original source.
The Opportunity Management and Sales Forecasting module is a valuable tool that Campfire can customize to meet your company's specific needs, which is a very nice feature.
My advice to others considering Campfire Interactive is that you should thoroughly understand the tool and ask as many questions as possible to the Campfire team from the start.
I would rate this review a perfect ten out of ten.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Last updated: Feb 25, 2026
Flag as inappropriateGlobal Manager of Sales Excellence at a manufacturing company with 10,001+ employees
Standardization and global information help with instantaneous projections
Pros and Cons
- "I appreciate the flexibility of the company more than any specific software feature. I have worked with SAP and other software providers before, and since it is still a smaller company, there is a very personal exchange. If we have a simple need that does not require coding, the company is willing to make changes overnight or even within hours. They are truly flexible and customer-oriented."
- "The combination Campfire uses for the automotive sector, particularly the IHS forecast, offers unique predictive capabilities."
- "I recently discussed with them the need for better KPI measurements in the automotive world. A big KPI in the automotive world is the bookings of the future years, and we measure that not in annual revenue but in the lifetime of any given vehicle."
- "They occasionally became overwhelmed, leading to slowdowns due to the busy workforce."
What is our primary use case?
We use it primarily to project our global sales forecast. They offer several solutions, but we only utilize the opportunity management system. Sales forecasting is the main focus, complemented by what we call a hunting list. Essentially, we examine the targets for the upcoming years, which are part of the forecast. So, sales forecasting is our primary use case.
How has it helped my organization?
We implemented the software shortly before COVID happened. Before that, everything we did was Excel-based or used another system. Notably during a global event like COVID, our previous methods would have taken weeks for forecasting. Let's assume across the globe we saw a 20% decline in vehicle volume. People would have had to go in and make the modifications, and then we would have had to globally consolidate all this information again. It would have taken weeks to make an adjustment to project the new forecast based on what was happening with COVID. With the new system, using the latest IHS information, projections became instantaneous. We were able to project what was going on in the market and see the decline in volume globally, and within hours.
We are Chinese-owned, and there are a lot of investment opportunities in our company. We constantly get asked questions about the forecast, target, bookings, and so on and so forth. We have about 150 users in the system around the globe, and because everybody is using the system globally, it is much easier to consolidate that data. Previously, it was sometimes on people's personal computers, and we would have had to ask everybody individually. Because of the standardization and the global nature of the product, we are now able to get to global information based on the executive questions in a few days, and sometimes in hours. That is a big benefit. For example, we can see what's going on in Japan, so they maintain the opportunities. We give the guidelines globally for how they have to maintain the opportunities and when they have to maintain them. I can now go into the system and see that people do their work, that they go in, that they really change, and pull that information out at any time.
We now have a lot more standardization which is beneficial. We do see the same information globally.
It is not the tool itself that ensures accuracy, but rather the data we input into the system. The combination Campfire uses for the automotive sector, particularly the IHS forecast, offers unique predictive capabilities. Few companies provide this. This is why we do not use our ERP system, SAP, for forecasting. Their reliance on EDI limits forecasts to six to twelve months, whereas Campfire provides longer forecast periods.
What is most valuable?
I appreciate the flexibility of the company more than any specific software feature. I have worked with SAP and other software providers before, and since it is still a smaller company, there is a very personal exchange. If we have a simple need that does not require coding, the company is willing to make changes overnight or even within hours. They are truly flexible and customer-oriented.
What needs improvement?
I recently discussed with them the need for better KPI measurements in the automotive world. A big KPI in the automotive world is the bookings of the future years, and we measure that not in annual revenue but in the lifetime of any given vehicle. Let's say, on average, a vehicle is in the market for five years, so we add up the five years of revenue that is generated with that vehicle. Every region and every account has targets where they have to say, "I'm going to source amount x in the upcoming year." This LOP calculation is not easily done because IHS also has limitations, so right now, it only projects out till 2031 or 2032. For instance, if we launch a program in 2028 that starts in 2030, only two years of data can be seen, and I cannot calculate the life of program revenue. We discussed it with them. They are looking into AI to make longer projections possible and to also improve the quality of the data that we have in the system to calculate this LOP based on historical data or IHS information.
They had people who trained our staff, and some people, even though located in the US, were working 24/7 to accommodate our needs in Asia or Europe. These same people also had to implement the system and not just train, which I thought was a bit too much for people to handle. I told them that it would be beneficial to have someone in Asia or Europe to do those types of training during the time when those regions are working. They can have a hotline for simple questions. Sometimes, simple questions disrupt complex tasks. Having dedicated resources for basic inquiries could alleviate this issue. Additionally, it could be beneficial to have training videos within the system to handle routine questions instead of constantly bugging the people who are supposed to do way more complex things than that.
For how long have I used the solution?
I have been using it for almost six years. It will be six years in April.
What do I think about the scalability of the solution?
More modules are available that could enhance the system significantly for our company. However, due to our current financial situation, we are not opting to purchase additional software. The existing modules make a lot of sense, and we can add them at any time.
How are customer service and support?
Overall, customer service is good. However, the workforce is relatively small, especially the team developing and rolling out the software. They are expanding into India to find new hires. When they secure many new contracts, the staff can be stretched thin to meet deadlines. Sometimes, it took longer than expected to fulfill promises. Considering the tool's cost and the times they provided additional development support at no extra cost, we could not complain. However, companies with higher demands might encounter issues.
How would you rate customer service and support?
Positive
Which solution did I use previously and why did I switch?
I reviewed an alternative a few months ago during contract negotiations, but I have not used any other.
How was the initial setup?
Every software rollout is difficult, and we still have difficulties, but that is not a Campfire issue. It is an overall acceptance issue and cultural issue, but the support that they gave us for the implementation was outstanding.
In the beginning, it took us several steps just to run a report. Although the system was not used to its full capacity early on, within three to four months, it became more stable. By the second year, the budget process was significantly more stable. We still improve the system. That will always be the case because we are trying to make it better and better train the people who use the system. Overall, in a year, it was relatively stable.
What about the implementation team?
Initially, more people were involved, some of whom had worked for my company before transitioning to Campfire. These two gentlemen remained on the team to support us consistently. Over time, additional people were added in high-level roles to regularly check in on progress.
They do maintenance on their end, so we do not have any IT people working. We used to have somebody who was working with Campfire on our side, but now, IT involvement is required only as needed. Although we do not have dedicated IT personnel working regularly with Campfire, connections are made with our IT team as necessary, such as for setting up interfaces with our PLM system. We need our IT people to establish that exchange of data.
What's my experience with pricing, setup cost, and licensing?
Compared to everything else I have seen, it is very fair.
What other advice do I have?
I would definitely recommend using this solution and also suggest evaluating other options to ensure the best fit. Overall, I would recommend it. The implementation was supported by a substantial team from Campfire. However, with many new customers, they occasionally became overwhelmed, leading to slowdowns due to the busy workforce. Overall, my experience has been positive.
I would rate Campfire Interactive an eight out of ten.
Disclosure: PeerSpot contacted the reviewer to collect the review and to validate authenticity. The reviewer was referred by the vendor, but the review is not subject to editing or approval by the vendor.
Business Manager at RESRG automotive
Designated access rights improve control over user actions and prevent mistakes
Pros and Cons
- "The most important feature from Campfire Interactive is its ability to work together with other different applications that we use in our company, and I think that's one of the best features it has."
- "It could be a little bit more user-friendly."
What is our primary use case?
I'm responsible for different tasks at Campfire Interactive. From one side, I'm a business manager, so I use it to create new business opportunities for the company. On the other side, I'm a Campfire Interactive administrator too, so I'm involved in actual mappings, month-end processes, and everything that is done regarding the upload from IHS in data. All those administrative tasks, and I also add someone new coming in, and I normally have a one or two-hour training so that the people understand how Campfire Interactive works, and that's more or less the tasks I'm involved in. We have role access management, where specific individuals are only able to view certain aspects of the solution. Having designated access rights is great and quite important because we have control over what some people can do or cannot do to avoid any mistakes or failures. Sometimes that happens, and it has happened in our case. For example, we used to have one of the features available for everyone, and then we realized that sometimes with that feature, we made other users make mistakes because they didn't know how to use it, and it wasn't really needed. So we took that opportunity away from the people.
We work with IHS with S&P Global; we upload data from there, and then we have the opportunity to manage different rates or any other changes. It's quite good. One thing that I see, for example, now we are working with medium-heavy trucks and also with light vehicles, and we're just starting to get data from IHS for the medium-heavy trucks. We've seen that we need to have separate forecasts for all those things. I believe there should be some points of improvement there to manage everything together. Many times we reach out to the Campfire Interactive team for support, and we may find out that there are things we didn't even think would work, and Campfire Interactive knows how to do it.
The opportunity management and sales forecasting module is quite useful. Sometimes I think the fields are a little bit repetitive to fill in. We are working with the Campfire Interactive team to improve that. It's not wrong at Campfire Interactive because I know this can be improved or changed or managed. Having that option is really interesting because we can personalize the different features and different fields. It's really good how it works because it has the price tab, the volume tab for us to manage different volumes and the take rates. It's a way to have everything in one place. It gives us the opportunity to track the different statuses that each opportunity goes through. This is something we need to do; we need to make reports to understand the business, to understand trends, and it's a very powerful tool for that. Maybe 40 people work with Campfire Interactive.
What is most valuable?
I don't have too much experience with different tools. In fact, the only similar tool I used in previous positions was Excel, but I think Campfire is much better. We have all the IHS information, we get to combine it with other information coming from our finance, for example, all the sales and the actual sales that we have; we can include them in Campfire Interactive and see everything together, and make the reporting quite useful too. Creating opportunities and things are very useful, but that's something that many people work with in an Excel file. The most important feature from Campfire Interactive is its ability to work together with other different applications that we use in our company, and I think that's one of the best features it has. The opportunity management and sales forecasting module is quite useful. It gives us the opportunity to track the different statuses that each opportunity goes through. This is something we need to do; we need to make reports to understand the business, to understand trends, and it's a very powerful tool for that.
What needs improvement?
It could be a little bit more user-friendly. I know that there is a version that is more user-friendly than the one we are using, but for different circumstances, we haven't moved to the new version yet. That's something I'm eager to see soon. We sometimes face trouble with space because there is a lot of information saved there, and the system sometimes gets stuck, but I don't think it's a problem from Campfire Interactive itself. It's more about all the applications that are feeding information into Campfire Interactive. Optimizing that would be very useful. For the rest of the things, I've seen the team working closely with us every time we need or request help to make changes or to do things differently, and I really enjoy working with them.
For how long have I used the solution?
I have been using the solution for around five years.
What do I think about the stability of the solution?
I would rate the stability as an eight; it's not perfect, but it's good enough.
What do I think about the scalability of the solution?
Managing data through business processes and workflows is 100% required. We really need the stability to have trustful data and information, tracking whatever we need to track for stability is essential for us, especially because we have Campfire Interactive connected with other applications we use in the company.
How are customer service and support?
I would rate the technical support a nine. Sometimes we want to get answers immediately, but we understand that it's not always possible. I must say that sometimes we need technical support even on weekends, and we get the help we requested. That's really something I appreciate.
How would you rate customer service and support?
Which solution did I use previously and why did I switch?
I don't know how Campfire Interactive changed the way my organization functions because I've only been working with it for five years, and I think we have had Campfire Interactive for much more than five years. At the moment that there was a change from the previous status to the starting of Campfire Interactive use, I was not involved. I know many people who had worked before with Excel files, and Campfire Interactive is more accurate, safer, and has the ability to bring everything together. I think it's a nice improvement, but I haven't experienced that because I started this job with Campfire Interactive.
What's my experience with pricing, setup cost, and licensing?
I cannot answer that because I don't know how much we paid for those licenses. That's managed by the purchasing department.
Which other solutions did I evaluate?
I don't know any other vendor.
What other advice do I have?
Once you get to know it, it's more or less easy, but I would prefer something friendlier for people who are new to Campfire Interactive. I've been working with it for some years, and I understand it, but for people coming new to the company needing training in Campfire Interactive, sometimes they see there are so many things, and it's not so friendly to use. There are aspects that can be repetitive when filling in those things every time. I would recommend Campfire Interactive to other users, especially if they are working with Excel. I would recommend moving to the Campfire Interactive application because it's much safer, better for tracking, and better for reporting everything from the application. I don't think Excel has the same stability that an application system like Campfire Interactive can have. Overall, I would rate Campfire Interactive an eight out of ten.
Which deployment model are you using for this solution?
On-premises
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Other
Disclosure: PeerSpot contacted the reviewer to collect the review and to validate authenticity. The reviewer was referred by the vendor, but the review is not subject to editing or approval by the vendor.
Last updated: Aug 4, 2025
Flag as inappropriateSales Analyst at a manufacturing company with 1,001-5,000 employees
Increases visibility of global opportunities and improves communication across regions
Pros and Cons
- "I like the visibility of global opportunities. Prior to using Campfire Interactive, we would conduct Excel-based reporting and sales meetings with everyone bringing their information. Now, we can check it daily, look at the reports daily, and see what is coming into the system and what needs to be managed."
- "Campfire Interactive has saved us time because the data that we are collecting is the same."
- "Because we use a multitude of modules, some of the interactions from one module to the other are not as seamless or fluid. I would like to see some more fluidness from one module to the other."
- "Because we use a multitude of modules, some of the interactions from one module to the other are not as seamless or fluid."
What is our primary use case?
I started using it in 2011 when we purchased the Opportunity Management and Sales Forecasting module for forecast purposes, specifically for sales forecasts. We purchased it at a regional level in North America and then, in 2015, expanded it to all of our regions, including Europe and China.
How has it helped my organization?
We all speak the same language now. We talk about PLM programs, opportunity IDs, and RFQ IDs and use these as our touchpoints instead of everyone using their own jargon and comments. This is more uniform, and everyone knows exactly what they are referring to when using these terms.
On the Opportunity Management side, there is a database source where we can bring in a third-party vendor, which we use in two of our forecasts. We have not integrated anything else. We just enter the information manually.
Campfire Interactive gives us a good starting point for forecasting. It is as accurate as the data that is provided there. Overall, we base a lot of our decisions on the forecast and review it on a quarterly basis to make sure that it stays as accurate as possible based on our own business intelligence.
Campfire Interactive has saved us time because the data that we are collecting is the same. We used to spend extra time clarifying questions, but now, all the attributes are there for the information we need. From a time perspective, there have been savings, but I do not know about the cost savings.
We were able to see its benefits after some time as an organization. People are resistant to change, but we definitely saw the value at the regional level and wanted to replicate that at the global level. It took a little bit of time, but there was definitely value in it.
What is most valuable?
I like the visibility of global opportunities. Prior to using Campfire Interactive, we would conduct Excel-based reporting and sales meetings with everyone bringing their information. Now, we can check it daily, look at the reports daily, and see what is coming into the system and what needs to be managed. Our Requests for Quotes in the BP process are wonderful. We have global meetings related to this every week to prioritize the business and opportunities coming in. All of that is helping us daily to manage our business better.
What needs improvement?
Because we use a multitude of modules, some of the interactions from one module to the other are not as seamless or fluid. I would like to see some more fluidness from one module to the other.
For how long have I used the solution?
We started with a module from the product offering in, I believe, the early 2000s, probably 2007, and then added additional modules over time.
What do I think about the stability of the solution?
We have had minimal issues. It is stable.
What do I think about the scalability of the solution?
Certain modules are better than others.
How are customer service and support?
We have a crisis-type customer support number, but we do not use that too often. We have their customer success team that we meet with regularly to make sure that everything is flowing the way it needs to. It is for just touch-point questions and answers.
Overall, their support is good to excellent, but if the issue is a little more complex, it can take a little longer. I would rate them a nine out of ten. They are responsive. They cannot sometimes give us the result we want, but they are responsive.
How would you rate customer service and support?
Positive
Which solution did I use previously and why did I switch?
We did use another solution.
I have used Campfire-like software at a previous company. I have found Campfire Interactive to be comparable and even better because of the fact that it is global and easy to use.
How was the initial setup?
It is user-friendly. They do most of the maintenance. We provide feedback, but they maintain.
What other advice do I have?
To those who are evaluating project management or opportunity software solutions, I would say that the Opportunity Management and Sale Forecasting (OMSF) module is a value add. The data is consistent. It is in a format that is easy to manage, and the visibility is worthy.
The best thing is to look at every module and see how they are interconnected so that when you are putting data in, it satisfies not just the one that you are working on but also the other modules going forward.
It is very user-friendly, although certain modules are more user-friendly than others. The more you use, the better you get. I was a heavy user, so I learned rather quickly. We have some users who are only in and out of the software on a weekly basis, and they tend to need a little bit of a refresher on where to go, but overall, it is easy to use.
I do not use all the modules on a daily basis. Based on the modules I use, it is an eight out of ten.
Disclosure: PeerSpot contacted the reviewer to collect the review and to validate authenticity. The reviewer was referred by the vendor, but the review is not subject to editing or approval by the vendor.
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Updated: April 2026
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