It was helpful for creating KPI dashboards to report the status of the operations of the entire company to the management.
Operational Excellence Manager at Cristália
A stable and scalable solution for visualizing a lot of data in an organized way
Pros and Cons
- "It provided the capability to visualize a bunch of data in an organized way."
- "In Brazil, there are few documents, courses, and other resources for studying and implementing the tool."
How has it helped my organization?
What is most valuable?
It provided the capability to visualize a bunch of data in an organized way.
What needs improvement?
In Brazil, there are few documents, courses, and other resources for studying and implementing the tool.
For how long have I used the solution?
I used it for about two years at a previous company.
Buyer's Guide
SAS Visual Analytics
May 2025

Learn what your peers think about SAS Visual Analytics. Get advice and tips from experienced pros sharing their opinions. Updated: May 2025.
857,028 professionals have used our research since 2012.
What do I think about the stability of the solution?
It was very stable.
What do I think about the scalability of the solution?
It is very scalable. We implemented it for many clients. We had about 200 clients.
How are customer service and support?
In my experience, we didn't use technical support at any time.
Which solution did I use previously and why did I switch?
We didn't use any other solution previously.
How was the initial setup?
It seemed straightforward. Its implementation took about three to six months.
What about the implementation team?
It was implemented by our consultants. We had about four to six people. After implementing it, the clients handled the operations and took care of its maintenance.
What was our ROI?
We didn't calculate ROI for implementations.
What's my experience with pricing, setup cost, and licensing?
It was licensed for corporate use, and its licensing was on a yearly basis.
What other advice do I have?
I would advise planning very well before implementing it. You should map the primary data very well.
I would rate this solution a nine out of ten.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.

Head of BI at a tech services company with 51-200 employees
Integrates well, has a good interface, simple to learn and easy to use
Pros and Cons
- "It integrates well with SAS, making it simple and quick for developers."
- "It is not as mature as competitors such as Tableau and QlikView."
What is our primary use case?
It's an interesting platform for the front-end.
It can be deployed both on-premise and on the cloud. Our customers prefer to use the on-premise version for their financial institution.
What is most valuable?
SAS Visual Analytics is an excellent platform. The user interface is good, it has a good look and feel. It is simple to use. It integrates well with SAS, making it simple and quick for developers.
It does not require a high level of skill, but rather a medium level. It is very easy, and fast to learn. It is not a problem. I have people who don't know the product but can work in a very autonomous manner after one week.
What needs improvement?
It is not as mature as competitors such as Tableau and QlikView.
It is expensive, and not really easy to install.
What do I think about the scalability of the solution?
SAS Visual Analytics is extremely scalable.
One of our clients is an Italian bank. One of their installations serves 12,000 people at the same time across Europe.
Tableau and QlikView, in my opinion, would have difficulty doing this, whereas SAS Visual Analytics can do it easily.
Which solution did I use previously and why did I switch?
Power BI by Microsoft is currently growing rapidly in Italy, but I believe this is due to the fact that it is much less expensive than its main competitor. It's inexpensive, which is the primary reason, it is rapidly expanding in the Italian market at the moment, and we are working with it.
How was the initial setup?
SAS Visual Analytics is not easy to install.
This is a platform issue, but from what I understand with the SAS competitor, other on-premises installations have the same problems. These problems may be linked when we use a cloud solution. This could be the difference. This is yet another reason why Power BI over Azure is gaining popularity and is growing quickly.
What's my experience with pricing, setup cost, and licensing?
SAS Visual Analytics is expensive, as is the rest of the platform.
What other advice do I have?
I would rate SAS Visual Analytics a nine out of ten.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Buyer's Guide
SAS Visual Analytics
May 2025

Learn what your peers think about SAS Visual Analytics. Get advice and tips from experienced pros sharing their opinions. Updated: May 2025.
857,028 professionals have used our research since 2012.
Senior Manager at a consultancy with 201-500 employees
Easy to learn and use with good scalability potential
Pros and Cons
- "It's quite easy to learn and to progress with SAS from an end-user perspective."
- "The installation process can be a bit complex."
What is our primary use case?
We usually use SAS more from an ETL perspective.
We implement projects with these technologies, however, at the end of the day, the client is purchasing those technologies. We do not purchase these technologies, we just use them in projects.
We are all always end-users. Although we are not using it, we are implementing it for the end-users. We are using the tools.
Essentially we use the product a lot for ETL, for extracting, transforming, and loading data from one data structure to the others. We also use it a lot for reporting purposes.
What is most valuable?
The solution is very stable.
The scalability is good.
The usability is quite good. It's quite easy to learn and to progress with SAS from an end-user perspective.
What needs improvement?
Regarding performance, they have some issues. They have always had some issues there. They are better, however, still, there are some issues around performance.
The installation process can be a bit complex.
For how long have I used the solution?
I've been using the solution for more than ten years at this point. It's been over a decade. We've used it for a while.
What do I think about the stability of the solution?
The solution is very stable. However, the performance is something that needs to be looked at.
SAS is the kind of platform that if you are a power user and you know how to use, it's good and most probably you'll just bypass these performance issues. However, as SAS is used quite a lot by business users, at the end of the day, they don't do it as it should be done from a technical perspective, and then they just have some performance issues there.
I would say most probably the problem is more about the end-user who is using the platform, however, at the end of the day, there are bottlenecks.
What do I think about the scalability of the solution?
The scalability of the product is very good.
In our organization, we have at least ten to 20 consultants that have some knowledge of SAS. We have more than ten customers that use SAS.
How are customer service and support?
The technical support is good enough. I don't think it's excellent, however, it is good enough.
Which solution did I use previously and why did I switch?
SAS has a lot of clients here in Portugal. Oracle does as well. Those are two good platforms here.
How was the initial setup?
In terms of deployment, it is not quite a straightforward installation. It's still a little bit complex to install SAS.
That said, from a support perspective, at least, we don't have complaints. They are there and they support us throughout the process if we need assistance.
I'm not so technical that I could comment in detail about the deployment itself. It depends on the solution that you are using from SAS. If you are just installing, for instance, the SAS Enterprise Guide or Data Integration Studio, it does not take more than one week and you are good to go. If you are installing other packages, more complex packages like Data Management and so on, it could be longer. SAS is quite a big landscape. It's difficult to comment on SAS as they are quite a generic provider. They have everything from data to campaign management. We used them a lot in the past. It's quite a big portfolio that you can install from this platform. Therefore, to properly calculate deployment times you need to find out which package you are trying to use from SAS and if there are different challenges within those implementations based on your business.
How big of a team you need for deployment also depends on the project, as we always look at it from, if we are a service provider once again, the size of the project. In a very big utility company, we need a lot of technical team members. If we are implementing SAS just for doing some ETL stuff in a small insurance company, we just need one guy, probably. It's difficult to calculate without parameters o base an estimate on.
What's my experience with pricing, setup cost, and licensing?
Customers do have to pay for a license, as well as for Enterprise Guide, Data Integrations Studio, and so on. I do not recall any project without paying for some sort of SAS solution unless you are just implementing a small POC. That can happen. Once the POC is over and the company goes into the production environment, they need to pay.
What other advice do I have?
Usually, we use the on-premises deployment, however, it can also be deployed in the cloud as far as I know.
I would recommend the solution to others. It's a platform that I really enjoy. We, from a company perspective, always recommend SAS. It has quite an interesting portfolio.
I'd rate the solution at an eight out of ten.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Has an easy initial setup process with good scalability features
Pros and Cons
- "The technical support services are good."
- "SAS Visual Analytics could be more user-friendly."
What is most valuable?
The product has all the essential features.
What needs improvement?
SAS Visual Analytics could be more user-friendly. There could be more integration with different computer languages. Additionally, there needs to be more API features.
For how long have I used the solution?
I have been using SAS Visual Analytics for more than five years.
What do I think about the stability of the solution?
I rate the platform's stability an eight out of ten.
What do I think about the scalability of the solution?
It is easier to scale the product. We have small businesses as our customers for it.
How are customer service and support?
The technical support services are good.
How was the initial setup?
The initial setup process is quite easy.
What's my experience with pricing, setup cost, and licensing?
The product is expensive.
What other advice do I have?
I rate SAS Visual Analytics a nine out of ten.
Which deployment model are you using for this solution?
Hybrid Cloud
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Microsoft Azure
Disclosure: My company has a business relationship with this vendor other than being a customer:
Director - Global Presales and Solutions at GainInsights Solutions
It's good for enterprise reporting
Pros and Cons
- "I use Visual Analytics for enterprise reporting."
- "A bit more flexibility in the temperatization will be helpful."
What is our primary use case?
I use Visual Analytics for enterprise reporting.
What needs improvement?
A bit more flexibility in the temperatization will be helpful.
For how long have I used the solution?
I've been using SAS Visual Analytics since it was launched in 2013.
What do I think about the stability of the solution?
SAS Visual Analytics is stable.
What do I think about the scalability of the solution?
SAS Visual Analytics is scalable.
How are customer service and support?
SAS support is good. I rate it eight out of 10.
How would you rate customer service and support?
Positive
How was the initial setup?
Setting up SAS Visual Analytics is straightforward.
What's my experience with pricing, setup cost, and licensing?
The price is good.
What other advice do I have?
I rate SAS Visual Analytics eight out of 10. I recommend it. It's a good product. Some temperatization flexibility would be helpful, and I would rate it 10 out of 10 if they improved that.
Which deployment model are you using for this solution?
On-premises
Disclosure: My company has a business relationship with this vendor other than being a customer: Partner
IT Project Manager with 5,001-10,000 employees
Easy to create a forecast, discover insights, but visualization needs work
Pros and Cons
- "Quick deployment to dashboards and analytics features (using SAS Visual Statistics and Enterprise Guide). Easy to create a simple forecast and discover business insights using segmentation tools."
- "Better connectivity with other data origins, better visualization, and the ability to create KPIs directly would all help."
- "There are scalability issues. It depends on the data volume and number of end-users. VA requires a lot of hardware resources to move volumes of data."
How has it helped my organization?
Quick deployment to dashboards and analytics features (using SAS Visual Statistics and Enterprise Guide). Easy to create a simple forecast and discover business insights using segmentation tools.
What is most valuable?
Agility in dashboard creation and evaluating statistics with simple models.
What needs improvement?
- Connectivity with other data origins
- Visualization is poor
- Create KPIs directly
For how long have I used the solution?
One to three years.
What do I think about the stability of the solution?
Normally it is stable, if the hardware is correct.
What do I think about the scalability of the solution?
There are scalability issues. It depends on the data volume and number of end-users. VA requires a lot of hardware resources to move volumes of data.
How are customer service and technical support?
Seven out of 10 for the SAS Support home page and direct support.
Which solution did I use previously and why did I switch?
QlikView and Qlik Sense, IBM Cognos suite.
How was the initial setup?
The straightforward part: Create a dashboard and calculate attributes. You don’t need programming experience using SAS Visual Analytics. You can export to Excel or PDF directly. The complex part: Creating a relationship between tables.
What's my experience with pricing, setup cost, and licensing?
Compare pricing online with other vendors; licensing type is simple.
Which other solutions did I evaluate?
Qlik, IBM Cognos, MicroStrategy, and others.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
Statisticien at a government with self employed
Simplifies report designs and quickly displays tables and graphs
Pros and Cons
- "Simplifies report designs and quickly displays tables and graphs."
- "The speed to display charts and react to users' choices is great."
- "The charts and tables could use better sorting, primarily using other variables than the ones on the figure. If they could implement views like in the older version (previous to Viya), it would be very nice."
What is our primary use case?
We use Base SAS to extract IIS logs and prepare them for analysis. Then, we load them in SAS Visual Analytics to feed the reports that we made (tables and charts). We use dynamics dropdown lists to add interactivity (such as year/month).
How has it helped my organization?
Simplifies report designs and quickly displays tables and graphs. Time is not wasted thinking about what I want, then waiting for 30 minutes before seeing the display was not it.
What is most valuable?
The speed to display charts and react to users' choices is great. We use different charts and they added some new ones since the last version which are great to display what we have to show.
What needs improvement?
The charts and tables could use better sorting, primarily using other variables than the ones on the figure. If they could implement views like in the older version (previous to Viya), it would be very nice.
For how long have I used the solution?
Less than one year.
Disclosure: My company does not have a business relationship with this vendor other than being a customer.
MSc. Health Informatics at a training & coaching company
the best tool for insightful and analytical dashboard development and reporting
Pros and Cons
- "The alert generation feature also helps in sending out ad hoc messages to the business users if business thresholds have been crossed."
- "Colours used on report objects"
What is most valuable?
Majorly, SAS is a statistical analysis tool and the statistics incorporated within the VA/VS of a business intelligence tool is quite sufficient. It enables the users to generate insightful reports rather than just descriptive reports. Automated mechanisms of dissemination of reports to business users on emails doesn’t require them to login to the portal to view the reports. The alert generation feature also helps in sending out ad hoc messages to the business users if business thresholds have been crossed. Reports for administrators help customers to follow up on the usage of SAS VA/VS and can also contribute in understanding how to improvise the usage of the tool. The licensing policy of SAS VA is not user-based, but it’s based on the volume of data to be loaded on SAS VA.
How has it helped my organization?
I cannot comment on this since I belong to an organisation who sells and implements this tool, but our customers are satisfied with this tool.
What needs improvement?
- Colours used on report objects
- Look and feel
- Nested calculations
For how long have I used the solution?
I’ve used this solution for approximately two years.
What do I think about the stability of the solution?
No.
What do I think about the scalability of the solution?
No, as I mentioned earlier the licensing policy for SAS VA is flexible according to data volumes and concurrency of development, and it isn’t user-based.
How are customer service and technical support?
Good.
Which solution did I use previously and why did I switch?
No.
How was the initial setup?
That depends on the environment. There are two different setups: Distributed and Non-distributed deployment. I cannot comment on the complexity of the installation and configuration.
What's my experience with pricing, setup cost, and licensing?
Know your data volumes needed for reporting, and project your data growth for at least five years to size your servers right!
Which other solutions did I evaluate?
I sell and implement this tool. The evaluation is always at the customer end.
What other advice do I have?
Go ahead and do it! It’s the best tool for insightful and analytical dashboard development and reporting.
Disclosure: My company has a business relationship with this vendor other than being a customer: Reseller

Buyer's Guide
Download our free SAS Visual Analytics Report and get advice and tips from experienced pros
sharing their opinions.
Updated: May 2025
Product Categories
Data VisualizationPopular Comparisons
Qlik Sense
Oracle Analytics Cloud
Apache Superset
CloverETL
Buyer's Guide
Download our free SAS Visual Analytics Report and get advice and tips from experienced pros
sharing their opinions.
Quick Links
Learn More: Questions:
- I'm comparing SAS VA vs. SAP BOBJ -- main differentiating factor?
- SAS Visual Analytics vs Jedox BI
- Does Tableau have any limitations compared to SAS Visual Analytics?
- Which solution do you prefer: SAS Viya or Dataiku Data Science Studio?
- What's your experience or opinion about Spotfire vs. Tableau vs. Qlik?
- A journalist is writing a story about which Data Visualization software product to choose. Can you help him?
- What enterprise data analytics platform has the most powerful data visualization capabilities?
- When evaluating Data Visualization, what aspect do you think is the most important to look for?
- What are the best self-service and Excel-like filtering / display tools?
- What data visualization tool/s do you find to be the best?