Freshdesk vs Qualtrics Customer XM comparison

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Freshworks Logo
229 views|127 comparisons
93% willing to recommend
Qualtrics Logo
312 views|203 comparisons
100% willing to recommend
Comparison Buyer's Guide
Executive Summary
Updated on Sep 4, 2023

We compared Freshdesk and Qualtrics Customer XM across several parameters based on our users' reviews. After reading the collected data, you can find our conclusion below:

  • Features: Freshdesk stands out for its ease of use and customizability. It enables users to connect with different folders and integrate seamlessly. Reviewers also mentioned Freshdesk’s strong reporting and comprehensive knowledge base. Qualtrics Customer XM excels in its ability to integrate and analyze data from multiple sources, providing valuable analytic tools for identifying trends.

  • Room for Improvement: Freshdesk could improve its ticketing system, reporting templates, integration with Freshcaller, and implementation of feature requests. Users say that Qualtrics Customer XM should simplify and streamline its interface while improving integration with other systems.

  • Service and Support: Freshdesk’s customer service is regarded as efficient and prompt. Users described it as excellent, speedy, and attentive. Qualtrics customers tend to seek help from partners or third-party providers instead of relying on Qualtrics for their customer service requirements.

  • Ease of Deployment: Freshdesk’s setup is quick, painless, and can be completed without outside help. Qualtrics Customer XM has a complex setup process that requires an implementation partner to be involved for several months. Additionally, it requires a significant upfront resource investment.

  • Pricing: Opinions about Freshdesk’s pricing are mixed. Some find it competitive and affordable, while others find it expensive, particularly when expanding or adding features. The cost of Qualtrics Customer XM is variable and lacks a fixed standard, making it challenging to assess its competitiveness.

  • ROI: Freshdesk improves the efficiency of customer management, addressing requests, and organizing documentation, resulting in a favorable return on investment. There is no available data regarding the specific return on investment for Qualtrics Customer XM.

Comparison Results: Freshdesk is highly regarded for its user-friendly interface, easy setup process, customizable features, seamless connectivity, and efficient reporting abilities. Still, there is room for improvement in areas like ticketing, integrations, reporting templates, and pricing. Qualtrics Customer XM is praised for its strong data integration and analysis capabilities. At the same time, some users find it challenging to navigate and want more comprehensive reporting and analytics.

To learn more, read our detailed Freshdesk vs. Qualtrics Customer XM Report (Updated: March 2024).
769,599 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"Technical support is outstanding.""Omnichannel is one of the most valuable features of the solution.""The user experience on the platform itself is fantastic. The UI is clean and uncluttered, so it's easy to find any information about your customer or the issue at hand. You can find out the person responsible for that particular issue, what the problem is, who the stakeholders are, and how to resolve it. There are lots of tools that will help you do that as well.""The ticketing system is smooth, but since we use a free version, we do not have many facilities available.""Freshdesk significantly improved our customer issue resolution process. We can now easily record and track all customer requests, ensuring that no tickets are lost.""Its simplicity is most valuable. It is easy and simple, and it requires negligible training effort. I don't spend all my time goofing around trying to find stuff in the ticketing system.""It generated reports for us, which helped us identify the status of requests and the aging of requests.""Their knowledge base is phenomenal. The way that it learns from our users is awesome, and responses are really awesome as well. It does a pretty good job of picking up what's needed. The knowledge bases are great."

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"Its comprehensive features and ease of use make it a valuable tool for efficient data management and analysis, contributing significantly to our organization's operations.""We can integrate data and run an algorithm.""The most valuable feature of Qualtrics Customer XM is the survey, which is very user-friendly and designed as a drag-and-drop item."

More Qualtrics Customer XM Pros →

Cons
"Technical support is not the best. It could be much, much better and offer better support to users.""The reporting, analysis modules and insights capabilities for this solution could be improved.""It should enhance its service and its reporting capabilities.""While it's good for a small number of tickets, definitely in the future, we will require something more powerful.""Having so many tags makes everyday work a lot more complicated, and a lot more time-consuming.""There aren't any features that we want to enhance, but we need to mature in our usage of some of them. I can't say any feature is missing or needs improvement, but a tool's built-in features need to evolve customer feedback. We have a dialogue set up for that kind of feedback.""I would like to see a little bit more color in the solution.""We have many cases where a ticket comes in, and it ends up having multiple team members working on it. It would be really nice to be able to assign a single ticket to multiple people, rather than having to create the parent-child hierarchy that they have set up. It generates a proliferation of tickets that I really don't want to have. Having to jump from a parent to one child and then to another child makes it harder for me to be able to see the entire case from end to end. A simple example is our new hire process or our termination process. We have people who leave. We also have people who come on board. We have got multiple people participating and doing things related to the leaving or onboarding process. Currently, I have to go to different tickets to be able to see whether all tasks are really done or not. If I could assign lots of people to one ticket, it would be really nice."

More Freshdesk Cons →

"It is not easy to implement.""Certain limitations could be addressed in the product. For example, when implementing surveys for diverse product ranges or categories, the platform needs help to adjust questions based on user responses dynamically.""The solution's integration with Salesforce should be improved."

More Qualtrics Customer XM Cons →

Pricing and Cost Advice
  • "It was definitely not expensive. It was two grand or maybe three grand total for a year. It has just straight and simple standard licensing fees. There is no additional fee."
  • "The price could be better, but it's okay. Compared to ServiceNow and JIRA, Freshworks offers a competitive price. There are also additional licensing costs because you need Microsoft Outlook. Each new email account costs around $15 to $19."
  • "The best system plan is enterprise. It costs basically 79 Euros per agent per month when it's billed annually and 95 Euros per agent per month when it's billed monthly."
  • "We use a licensing model only so we pay for the number of agents we have configured in the system only."
  • "Freshdesk was the best solution with the best price. It was cost efficient and included all the features that we needed."
  • "We use a combination of Freshdesk, Freshservice, and Freshchat. We use the whole suite. Weirdly enough, we pay more for Freshdesk than we do for Freshservice. I would rate it a three out of five in terms of pricing. You can get different bundles, and you can always move to different plans that are standard. Freshservice can go anywhere from $19 up to $120 per agent, per month. There is such a wide range, and it is very customizable to your needs."
  • "It is costly."
  • "The pricing is pretty manageable and acceptable."
  • More Freshdesk Pricing and Cost Advice →

  • "We need to pay a yearly licensing fee for Qualtrics Customer XM, which is expensive."
  • More Qualtrics Customer XM Pricing and Cost Advice →

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    Questions from the Community
    Top Answer:Freshdesk significantly improved our customer issue resolution process. We can now easily record and track all customer requests, ensuring that no tickets are lost.
    Top Answer:I would like to see improvements in the account management aspect, having a customer portal for better visibility into my subscription, invoices, and trouble tickets. Additionally, more flexibility in… more »
    Top Answer:I use Freshdesk to manage IT support tickets for our team of 15 IT professionals across multiple countries. It has been effective in ticket management, and we find the price-to-functionality ratio… more »
    Top Answer:Its comprehensive features and ease of use make it a valuable tool for efficient data management and analysis, contributing significantly to our organization's operations.
    Top Answer:You have to buy a bucket of respondents. When you use those, you have to buy another bucket. Qualtrics could structure their license agreements. They could prefer an annual subscription to survey… more »
    Top Answer:If you're considering using Qualtrics for the first time, I suggest you try it. However, before deciding, it's important to consider the pricing aspect. The cost can vary depending on the company and… more »
    Ranking
    Views
    229
    Comparisons
    127
    Reviews
    9
    Average Words per Review
    667
    Rating
    8.1
    Views
    312
    Comparisons
    203
    Reviews
    4
    Average Words per Review
    417
    Rating
    8.3
    Comparisons
    Also Known As
    Qualtrics CX, Qualtrics Customer Experience Platform
    Learn More
    Overview

    Freshdesk is a cloud-based customer support solution that provides organizations with the features necessary to effectively streamline their support processes. This includes powerful multichannel capability, integrated game mechanics, smart automations, and more.

    The solution is designed to automate agent workflows and resolve routine questions using AI and bots. Freshdesk allows managers to prioritize, categorize, and assign tickets to their agents, making it easy for them to collaborate and quickly respond to customers. 

    Freshdesk Features and Benefits

    Some of the solution's top features and benefits include:

    • Simplified ticketing: With Freshdesk, you can easily prioritize, manage, and assign trackable tickets. The management system ensures that multiple agents don’t work on the same ticket by accident. You can easily set deadlines for ticket resolution based on specific categories and create custom statuses that suit your workflow to identify what stage a ticket is in.
    • Automation: Automatically assign tickets to agents and groups based on keywords and requests and set up automated repeated actions and provide quick, consistent responses to common questions using pre-formatted replies. In addition, you can choose to prevent the reopening of tickets when customers reply with a thank you.
    • Improved collaboration: Share tickets with other teams while retaining full visibility into the progress being made on the issue. Related tickets can be linked together to better keep track of the big picture. Tickets can also be split into smaller child tickets and assigned to multiple agents to help resolve complex, multi-stage issues.
    • Build up your knowledge base: Create effective support documentation by enabling agents to convert their ticket replies into knowledge base articles, while they reply.
    • Metrics and reporting: See how different agents and groups are performing by viewing various help desk metrics and improve performance by identifying problems based on insights.

      With Freshdesk’s reporting tools, you can schedule the periodic delivery of out-of-the-box and custom reports to your inbox. The solution’s customer satisfaction reports provide you with feedback on how your customers rate your support.
    • Forum moderation: Set up moderation workflows to ensure that forum posts that violate your guidelines are not immediately published. Critical issues raised in the community are automatically converted into tickets to ensure they get the required response.

    • Integration: Freshdesk’s open API can be used to integrate the solution with multiple  third-party systems. 
    • Comprehensive security: Freshdesk’s security features allow you to:

      • Set custom access permissions for agents.
      • Perform comprehensive audits of networks and systems.
      • Secure your own support domain or vanity URL with custom SSL certificates.
      • Whitelist IP ranges and restrict login access outside of work, or link IP whitelisting to a VPN.
      • Set up SSO scripts for credential authentication.

    Reviews from Real Users

    Freshdesk stands out among its competitors for a number of reasons. Two major ones are its effective ticketing system and its intuitive interface.

    Deepak B., an application manager, writes, “Freshdesk has allowed us to measure and track the response and resolution time of tickets which has been reduced from seven to eight hours down to 30 minutes to one hour. This information is valuable for board meetings.”

    Qualtrics Customer XM is a comprehensive experience management platform that helps businesses understand and improve customer experiences. It enables organizations to collect, analyze, and act on customer feedback in real-time, allowing them to make data-driven decisions and drive customer loyalty.

    With Qualtrics Customer XM, businesses can create and distribute surveys to gather feedback from customers at various touchpoints, such as after a purchase or interaction with customer service. The platform offers a wide range of question types and survey templates, making it easy to design surveys that capture the specific insights businesses need.

    The platform's advanced analytics capabilities allow businesses to analyze customer feedback and identify trends and patterns. Qualtrics Customer XM provides powerful text analytics tools that can automatically categorize and analyze open-ended responses, helping businesses uncover valuable insights from unstructured data.

    In addition to collecting and analyzing feedback, Qualtrics Customer XM enables businesses to take action on customer insights. The platform offers built-in workflows and collaboration tools that allow businesses to assign tasks, track progress, and ensure that customer feedback is acted upon in a timely manner.

    Qualtrics Customer XM also integrates with other systems and data sources, allowing businesses to combine customer feedback with operational and transactional data. This integration enables businesses to gain a holistic view of the customer journey and identify areas for improvement.

    Sample Customers
    Honda, 3M, Hugo Boss, Petronas, Sony Pictures, The Atlantic, goodreads, Clear Channel Radio, Penn University of Pennsylvania, unicef, Kuoni, Movember
    Aetna, 1 800 Contacts, GE
    Top Industries
    REVIEWERS
    Computer Software Company21%
    Retailer21%
    Comms Service Provider11%
    Financial Services Firm11%
    VISITORS READING REVIEWS
    Computer Software Company23%
    Media Company6%
    Real Estate/Law Firm6%
    Educational Organization6%
    VISITORS READING REVIEWS
    Computer Software Company24%
    Government18%
    Manufacturing Company8%
    University7%
    Company Size
    REVIEWERS
    Small Business59%
    Midsize Enterprise14%
    Large Enterprise28%
    VISITORS READING REVIEWS
    Small Business27%
    Midsize Enterprise16%
    Large Enterprise57%
    VISITORS READING REVIEWS
    Small Business23%
    Midsize Enterprise10%
    Large Enterprise67%
    Buyer's Guide
    Freshdesk vs. Qualtrics Customer XM
    March 2024
    Find out what your peers are saying about Freshdesk vs. Qualtrics Customer XM and other solutions. Updated: March 2024.
    769,599 professionals have used our research since 2012.

    Freshdesk is ranked 2nd in Customer Experience Management with 27 reviews while Qualtrics Customer XM is ranked 1st in Customer Experience Management with 5 reviews. Freshdesk is rated 8.4, while Qualtrics Customer XM is rated 8.4. The top reviewer of Freshdesk writes "Incredibly user-friendly, flexible, and affordable". On the other hand, the top reviewer of Qualtrics Customer XM writes "Helps us to identify broad populations and correlate data from different speeds". Freshdesk is most compared with JIRA Service Management, ServiceNow, Microsoft Dynamics CRM, Spiceworks and TOPdesk, whereas Qualtrics Customer XM is most compared with Medallia Experience Cloud. See our Freshdesk vs. Qualtrics Customer XM report.

    See our list of best Customer Experience Management vendors.

    We monitor all Customer Experience Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.