OneSignal has been a very cost-effective way for me to have a direct connection with our user base. I have used OneSignal to send push notifications via our website as well as through our mobile apps. The marketing department especially utilizes it to push critical messages that our organization cares about.
The notification allows us to generate significant traffic at an extra affordable rate compared to some of the other alternatives.
A specific example of a campaign that stands out to me using OneSignal is how it is very effective for getting push messages out on a new contact, special offers, and anything that someone visiting our website will generally be interested in.
OneSignal is one of the best and only free push notification services on the market.
OneSignal offers excellent features including push notifications, integration, easy installation, and easy scheduling. It connects with WordPress for hands-off notification and provides a simple user interface for composing messages.
Out of those features, the segmentation feature makes the biggest difference for my team, as it is very effective in allowing easy targeting based on various criteria such as geographical area, engagement levels, and specific transactions. This capability enables our business to deliver personalized messages to our audience effectively. Additionally, the efficient push notifications are highly configurable and provide real-time delivery, ensuring timely communication and offering valuable metrics for tracking performance.
I also love the in-app messaging feature, as it enhances user engagement by providing visually appealing and interactive content within the mobile app experience.
OneSignal has positively impacted my organization by increasing user engagement, increasing user retention, and increasing brand awareness by approximately 60 to 70 percent.
OneSignal can be improved by developing features faster per user requirement. An inbuilt and easy-to-use segmentation should also be included, and existing users should receive access to a free freemium model for new features.
Regarding needed improvements, I can say that the integration and reporting have been seamless, and I have had no problems with those aspects.
I have been using OneSignal for approximately three to four years.
OneSignal is indeed stable. I have not noticed any downtime, and it has performed well so far.
OneSignal's scalability is great, as it is very scalable and can handle my organization's growth.
I find OneSignal's customer support to be very proactive and helpful.
Before OneSignal, I previously used Google Ads.
I have seen a return on investment with OneSignal being highly cost-effective for our overall marketing, as it has reduced our cost of customer acquisition and increased our conversion rate.
OneSignal has reduced the customer acquisition cost by 40 percent and increased the conversion rate to 27 percent. We now have an average customer retention rate of 50 percent.
OneSignal is one of the most cost-effective tools available and is very affordable in terms of pricing, setup cost, and licensing.
Before choosing OneSignal, I evaluated other options such as Atlassian Jira and Facebook Business Manager.
OneSignal provides fast push notifications that enhance marketing strategies. It is very easy to set up and integrate with third-party services, and it is rich in API for app messaging. It comes with a free plan and easy integration, making it an excellent tool to use. I would rate this product an 8 out of 10.