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Sitecore Digital Marketing System vs Squiz Digital Experience Platform comparison

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Buyer's Guide
Marketing Management
April 2024
Executive Summary

We performed a comparison between Sitecore Digital Marketing System and Squiz Digital Experience Platform based on real PeerSpot user reviews.

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Featured Review
Anonymous User
Helps in creating web pages efficiently and has a simple setup process
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Questions from the Community
What do you like most about Sitecore Digital Marketing System?
Top Answer:The platform’s most valuable feature is the ability to create web pages with ease.
What needs improvement with Sitecore Digital Marketing System?
Top Answer:In a few scenarios, Sitecore DMS works slowly. Whenever we reload the site, the tree structure collapses. There could be a feature that allows reopening the same structure automatically.
What is your primary use case for Sitecore Digital Marketing System?
Top Answer:We use the product to develop and manage the websites.
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Earn 20 points

Ranking
9th
out of 31 in Marketing Management
Views
126
Comparisons
126
Reviews
1
Average Words per Review
285
Rating
8.0
21st
out of 30 in Digital Experience Platforms (DXP)
Views
53
Comparisons
41
Reviews
0
Average Words per Review
0
Rating
N/A
Comparisons
Also Known As
Squiz Matrix, Squiz CMS
Learn More
Sitecore
Squiz
Overview
The Sitecore Digital Marketing System (DMS) is a way for marketers to manage content, analytics, personalization, automation, email and testing within a single interface and leverage all of the data within one location. Sitecore DMS allows marketers to focus on what's most important - focusing on strategic investments and evaluating their success based on ROI - and bypass factors slowing them down - multiple platform maintenance and subscription fees.

Squiz’s SaaS Digital Experience Platform (DXP) makes it easy to build, manage and optimize omnichannel experiences fast and at scale – from websites and apps to intranets and portals. It allows customers to move beyond static content management to dynamic, omnichannel experience creation. 

As the most composable DXP in the market, Squiz’s promise to customers is that you can come as you are. Bring the tools and systems in your tech stack, add or swap capabilities as you need, and deliver experiences from one unified platform. No need to replatform, no vendor lock-in. 

Squiz DXP includes the core capabilities you need to build brilliant experiences fast, while remaining stable and secure. These include:

  • Experience Management 

  • Content and Asset Management 

  • Forms

  • Search

  • Conversation

  • Optimization 

  • Personalization 

  • Integration

  • Delivery

  • Platform

Sample Customers
easyJet, Panasonic, Oxfam, Jabra, Graf von Faber-Castell, Boy Scouts of America, eQ Asset Management, Zurich Group International, YouSee
Auckland University of Technology, Australian Strategic Policy Institute, Monash University, Bodleian Libraries, Brunel University, City of Sydney, City University London
Buyer's Guide
Marketing Management
April 2024
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Sitecore Digital Marketing System is ranked 9th in Marketing Management with 1 review while Squiz Digital Experience Platform is ranked 21st in Digital Experience Platforms (DXP). Sitecore Digital Marketing System is rated 8.0, while Squiz Digital Experience Platform is rated 0.0. The top reviewer of Sitecore Digital Marketing System writes "Helps in creating web pages efficiently and has a simple setup process ". On the other hand, Sitecore Digital Marketing System is most compared with Microsoft Dynamics CRM and OpenText TeamSite, whereas Squiz Digital Experience Platform is most compared with WordPress, Drupal and SharePoint.

We monitor all Marketing Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.