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Jishnu G Anand - PeerSpot reviewer
Senior Consultant at a consultancy with 11-50 employees
Consultant
Offers survey programming capabilities with pre-built solutions

What is most valuable?

The most important feature is TextIQ functionalities and dashboarding, where we can read the results from Qualtrics.

What needs improvement?

Qualtrics always bring up new things. There might be some related issues that take some time to resolve.

For how long have I used the solution?

I have been using Qualtrics Customer XM as a partner for the last five years.

What do I think about the stability of the solution?

There might be issues when a new thing launches. We raise it to support, but It sometimes takes one or two months.

Many clients are transitioning from various platforms to Qualtrics. When transitioning from SurveyMonkey or other software, there may be an urgency to establish or implement the project promptly. In such scenarios, resolving any issues before the launch deadline becomes crucial.

I rate the solution’s stability an eight out of ten.

What do I think about the scalability of the solution?

The user base can vary significantly across organizations. Larger enterprises might have over 100 to 1000 users who can make complex decisions tailored to their needs. Smaller clients might have 10-12 individuals. The platform is flexible and can accommodate the requirements of clients of all sizes.

I rate the solution’s scalability a nine out of ten.

How was the initial setup?

The initial setup is pretty straightforward. It's very user-friendly and very intuitive. 

I set up the initial project survey dashboard, including the workflow and integrations for data input and service delivery. This process is entirely automated, allowing for seamless operation. Initially, I handle the setup, and then we train clients, guiding them through the system we've established. Moving forward, clients manage the process themselves, which is intuitive. Even newcomers grasp the basics within two to three months.

Deployment depends on the urgency. Initially, once the SoW is signed with Qualtrics, within two weeks, the designated account executives will receive the login credentials and necessary information. The timeline for building and launching the survey varies based on the project's urgency. We've executed launches in as little as two days for simpler surveys, while complex surveys might take longer, even up to eight months. The timeframe depends on factors such as survey complexity and any necessary integrations. It can be completed within two weeks.

What was our ROI?

Qualtrics easily integrates with various software applications, facilitating a comprehensive overview of customer data within the platform. This integration enables businesses to gain insights into the customer journey, allowing them to draw meaningful conclusions and take action at the right time. Everything is dynamic.

What's my experience with pricing, setup cost, and licensing?

The product is expensive, but compared to competitors, it is cheap. SurveyMonkey is cheap, but it does not offer such functionality.

What other advice do I have?

TexIQ analyzes text data. Traditionally, text analysis has been challenging, but with AI, Qualtrics has developed advanced models that can be referenced for various industries, such as restaurants and banking. These models categorize and analyze text, allowing users to understand sentiments and identify areas for improvement. Qualtrics offers other analytical capabilities similar to tools like Tableau and Power BI. Qualtrics's ability to consolidate insights into a single dashboard sets it apart. This dashboard can be customized based on user permissions, providing tailored views for managers and executives. Qualtrics simplifies the process by requiring only one dashboard to accommodate different user needs and permissions.

It becomes a bit hefty when it comes to integrations, automation, or API-based things. If they want to build a survey and later launch it, those parts are even simpler.

I recommend the solution. Qualtrics offers outstanding survey programming capabilities alongside pre-built solutions for various products. For instance, it seamlessly integrates with SuccessFactors, ServiceNow, and AWS. It provides out-of-the-box integration expertise; even if something isn't readily available, it can be achieved through APIs. This enables users to integrate with their in-house systems and consolidate data, facilitating survey distribution via multiple channels, including text messages. Unlike traditional market research tools that often require multiple platforms, Qualtrics Customer XM streamlines the process into a workflow. From survey creation to data capture and analysis, users can leverage AI for insights and use built-in functionalities to address customer issues effectively. Its intuitive interface simplifies training, ensuring team members can quickly grasp its usage and maximize its potential.

Overall, I rate the solution a nine out of ten.

Which deployment model are you using for this solution?

Public Cloud
Disclosure: My company has a business relationship with this vendor other than being a customer:
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Ali Bin Tahir - PeerSpot reviewer
Research Executive at NielsenIQ
Real User
Top 5Leaderboard
Has a straightforward setup process and good technical support services
Pros and Cons
  • "Its comprehensive features and ease of use make it a valuable tool for efficient data management and analysis, contributing significantly to our organization's operations."
  • "Certain limitations could be addressed in the product. For example, when implementing surveys for diverse product ranges or categories, the platform needs help to adjust questions based on user responses dynamically."

What is our primary use case?

The primary use case for utilizing Qualtrics Customer XM revolves around data collection through various surveys conducted across different target groups. We use multiple methodologies, such as face-to-face interactions or technical interviews. The collected data can be viewed in real time on a dashboard, allowing stakeholders from various departments to access and analyze the data efficiently.

What is most valuable?

The most valuable feature of Qualtrics Customer XM is being a one-stop solution. It allows seamless data collection, analysis, and presentation without downloading or switching between different tools. Moreover, the platform offers modular and programmable features that simplify complex tasks, even for users without an IT or programming background.

What needs improvement?

Certain limitations could be addressed in the product. For example, when implementing surveys for diverse product ranges or categories, the platform needs help to adjust questions based on user responses dynamically. They could improve this particular area.

What do I think about the stability of the solution?

It is a stable product. I have encountered minimal downtime, with only one occurring around a year and a half ago. The support team proactively informs users about any upcoming updates within the server.

What do I think about the scalability of the solution?

Our organization has 15 to 20 Qualtrics Customer XM users.

From the client side, we have granted them access as well. So they are utilizing it, and it must be for approximately 25 individuals. Therefore, around 50 personnel use the contracts.

It is a scalable product. The scalability primarily depends on the product purchased from Qualtrics, as different products may limit the number of users or data responses. However, these limitations can be extended based on the organization's requirements.

How are customer service and support?

I have contacted the technical support team multiple times, particularly during the initial stages. They have been highly responsive, assisting various channels such as their website or direct communication.

How was the initial setup?

The initial setup and installation of Qualtrics were straightforward. Being a web-based service, users only need to log in with their credentials obtained after purchasing a product from the Qualtrics website. There is no elaborate setup process required.

Which other solutions did I evaluate?

Our company opted for Qualtrics primarily based on client preference. The specific XM module favored by our client led us to choose Qualtrics for our data collection and analysis needs. While other in-house software solutions are available, their alignment with our client's preferences and requirements made Qualtrics the preferred choice for our organization.

What other advice do I have?

If you're considering using Qualtrics for the first time, I suggest you try it. However, before deciding, it's important to consider the pricing aspect. The cost can vary depending on the company and its specific needs. Qualtrics might be expensive for personal use, and alternative free solutions such as Google Surveys or some cybersecurity platforms offer affordable options. However, Qualtrics provides a comprehensive solution that encompasses data collection, analysis, and reporting. It's particularly beneficial for organizations with multiple users who must collaborate on data analysis and reporting. In terms of the cost-benefit ratio, it's worth the investment.

Based on my experience, I would rate Qualtrics Customer XM as nine out of ten. While there are certain limitations regarding questionnaire customization, the platform excels in service quality, stability, and reliability. Its comprehensive features and ease of use make it a valuable tool for efficient data management and analysis, contributing significantly to our organization's operations. While Qualtrics itself may not directly integrate with other customer systems, solutions can facilitate the implementation of surveys or studies on various platforms.

Disclosure: I am a real user, and this review is based on my own experience and opinions.
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