Dell PowerStore vs Pure Storage FlashArray comparison

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Comparison Buyer's Guide
Executive Summary
Updated on May 22, 2022

We performed a comparison between Dell EMC PowerStore and Pure Storage FlashArray based on our users’ reviews in five categories. After reading all of the collected data, you can find our conclusion below.

  • Ease of Deployment: Users report that the initial setup and deployment of both solutions is straightforward and easy.

  • Features: Reviewers of both solutions are satisfied with their stability, scalability, flexibility, and performance. PowerStore users say it has good compression and machine learning capabilities but they would like better replication options. Pure Storage FlashArray users say it is secure, user-friendly, and fast but they would like the solution’s reporting to improve.

  • Pricing: Dell EMC PowerStore received mixed reviews in the pricing category. Pure Storage FlashArray users feel that it is an expensive solution.

  • ROI: Users of both products report being very satisfied with the ROI.

  • Service and Support: Most Dell EMC PowerStore users are satisfied with the level of support they receive. Several Dell EMC PowerStore users say that the responsiveness of the support team could be improved. Pure Storage FlashArray users report being very satisfied with the level of support they receive.

Comparison Results: Both products received high marks from users. Pure Storage FlashArray has a slight edge in the comparison due to its superior customer support.

To learn more, read our detailed Dell PowerStore vs. Pure Storage FlashArray Report (Updated: March 2024).
770,141 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"The most valuable feature of this solution is its ease of use.""The latency is good.""What I really like about this program, is that it is easy to use and easy to configurate.""It is very easy to install and configure. It has got excellent diagnostics. If you really need to see how the box is performing, the console gives you a lot of information. You can set thresholds as well as alerts based on the thresholds, which is a very powerful functionality. They are very proactive. They know how to monitor and manage the systems. They see a problem, and they are all over it before us. They see the problem before we see it, which is very good.""We're able to get higher-density workloads on the same infrastructure, and we have a smaller physical footprint. The performance is excellent – during our test the bottlenecks are never on the X array, it just keeps picking up the pace to match what you need. The real-time visibility is a differentiator in my opinion.""The standout features for us in Pure FlashArray X NVMe are its robust DDoS protection, seamless transparent failover, and failback capabilities ensuring high availability.""Offers excellent features like efficient data reduction, a reliable SafeMode, and a great support model for continuous assistance and updates.""The most valuable features of this solution are its ease of use and performance."

More Pure FlashArray X NVMe Pros →

"When compared to Pure Storage, Dell PowerStore's cost was quite attractive.""For access from virtual machines, iSCSI, and NFS, it is very good. It helps increase performance.""The support is very good.""The solution is extremely stable.""Currently, the features of replication and deduplication have been very important to us.""Typically, high-performance and high-availability features, such as application snapshots and remote and local replication, are highly valued.""The most valuable features of Dell PowerStore are the support for NVMe and SCM, which provides end-to-end performance and high IOPS, minimizing latency. It is a full-fledged storage solution.""Overall, we're quite happy with the product because we can move the data that is stored on more than 10 of our current storage devices to a single PowerStore."

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"It's very fast and very easy to use. It performs well and is both flexible and compatible. We like it because it's easy to use.""The first year, we started out with one or five terabytes and it took what was 20 terabytes of storage down to less than one terabyte.""Has also helped simplify storage for us. The other person we put in there, took about a week to implement. And we had both arrays set up within around four hours with a thirty minute drive time between the two locations.""The most valuable feature of Pure Storage FlashArray is the complete set of functions it provides.""Our storage phones home. It is smart and intelligent in that aspect, which has been huge for us. We don't have to be storage administrators.""This solution has improved our organization in the way that we used to see latency but now with this solution we don't. It also has good performance. Latencies have come down for our performance in the SQL databases. We can put a lot more in a lot less in terms of space savings. We also save data center space have good deduplication.""Because of the encryption, we have different storage and the encryption can go over both.""We consume less physical storage because of the solution’s deduplication and compression."

More Pure Storage FlashArray Pros →

Cons
"They could add more support for file storage and different types of storage.""Every time I think of something that needs to improve, they're one step ahead, which I love. The only area I wish to see improve, I believe is coming, is in the FlashBlade product. Blade implementation fell short on a few of the services.""You cannot tag a LUN with a description, and that should be improved. What I like on the Unity side is that when I expand LUNs or do things, there is an information field on the LUN. This is the Information field that you can tag on your LUNs to let yourself know, "Hey, I've added this much space on this date". Pure lacks that ability. So, you don't have a mechanism that's friendly for tracking your data expansions on the LUN and for adding any additional information. That's a downside for me.""I would like to see replication and DR features in the next release of this solution.""There is room for improvement in catering to midrange storage needs, especially for customers seeking Enterprise-class features.""I want to see Pure Storage not only be for fast storage, but I want to see it be for the entire data center.""We would like to see more visibility into garbage collection and CPU performance in the GUI.""Right now, the box itself is just strictly working as a backend storage system. It would be fantastic if we could access it directly like a NAS device through network access or SIS drives. I think they have an interface, but I am not sure how good it is. If we could address a box directly on the network without having to go through a server, it would be great. The replication schemas could be improved. We are not using replication on the storage level right now. We use a different type of replication. If their replication would be as good as the one that we have, I would probably run the replication schema because it might be faster, but I don't know that for a fact. So, I cannot say that they have good replication. All I can say is that they need to inform us better."

More Pure FlashArray X NVMe Cons →

"The NAS part is very poor. It's very basic. Even Dell EMC has said that to us. We are waiting for version 3 of PowerStore for that. This must be improved and it is in the roadmap.""There is no Synchronize replication feature on the storage.""Could be improved by including a synchronizing feature for the file systems.""Many customers are looking for a cyber recovery feature included in PowerStore. We would like to see this added in a future release.""The customer service and support are bad.""We are looking for the Dell PowerStore to become more mature to maximize our use cases.""When you create a case on Dell's support website, you don't always get someone who is experienced in the kind of systems you need help with...making it an area where Dell's support team needs to make improvements.""The setup process could be improved. We had some issues regarding configuration and the time it took to do things. It wasn't specifically the people we worked with, but more the process and how it's done. They can work on that."

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"We would like to see more development on their Copy Automation Tool (CAT) for Oracle, as well as better integration for our customers running Oracle VM.""The solution is not cheap.""We've had it in place for about a year and a half and have had zero complaints, other than that box-to-box replication is not encrypted.""I would rate this solution an eight. To make it a ten it would have to be a little cheaper.""A year ago they promised that they would be able to read through the database encryption with more metric and they have not delivered on that patch, which is significant because it gives us back so much more storage room. We want to be able to read through the encryption.""Areas for improvement would be the financial operations. In the next release, I would like to see a NAS protocol included.""Historical analytics would be useful. At the moment, they don't have any type of application built for historical analytics.""Had some issues with Purity not being entirely compatible with VMware ESXi."

More Pure Storage FlashArray Cons →

Pricing and Cost Advice
  • "With Pure Storage, we would like to continue seeing price reductions with flash storage. I don't think we're any different than anybody else when we continue to look to the industry for price reductions of both NVMe and traditional SSD storage. We would like to see these prices continue to decline and erode, even displacing large spinning disks."
  • "We pay approximately $50,000 USD per year in licensing fees."
  • "With VMware, we pay $300,000 annually."
  • "Our licensing fees are $500,000+ USD."
  • "As far as the licensing costs, everything is included in the license."
  • "They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."
  • "Its price could be better. It is not too expensive, but it is the high-end cost. It is kind of a Rolls-Royce. You pay a lot, but you get a lot out of it. So, the price pressure on the way down would be great, but at the end of the day, if you need to do the work, you just pay for it."
  • "The licensing is on a yearly basis."
  • More Pure FlashArray X NVMe Pricing and Cost Advice →

  • "The price is not cheap, but it's worth it for the features you get from the storage. If you can afford it, you are probably buying the best solution that you can have for this virtual environment."
  • "There's still a cap on the upgrade path, where you can consume all the engines within the frame before you have to go to another frame... Normally, we exceed the IOPS on the frames before we can ever exhaust the storage, so anything they can do to help us avoid stranded storage capacity, capacity that we couldn't get to, would be beneficial."
  • "When we compared it with the other solutions, the pricing of PowerStore was equal. The pricing is good."
  • "The price of Dell EMC PowerStore could be better, it is a bit expensive."
  • "We only have a single machine and we are currently using half of the hard disk slots. We have asked for an upgrade for the rest of the hard disks but, from my point of view, it costs too much. We have 12 to 15 hard disks inside and if we try to upgrade only the hard disks, it costs the same as the complete system. This is something I don't understand."
  • "We are happy with the pricing that we get from Dell."
  • "Licensing is very simple. Everything is included in the basic license. There are no concerns about having to pay to add a feature. Everything is there."
  • "The licensing for this solution is good and is in the mid-range tier."
  • More Dell PowerStore Pricing and Cost Advice →

  • "We feel that the pricing is fair and the licensing process was easy for both."
  • "There is always room for negotiation."
  • "The price was slightly higher than others, but competitive, if you consider all the other features that you get from it."
  • "It is a more expensive solution, but it is worth it. You are getting what you paid for."
  • "For pricing, you have to take into account their performance on deduplication and compression in a $/GB comparison."
  • "We have seen a reduction in total cost of ownership (TCO)."
  • "It is a cheaper solution."
  • "Pure Storage is all-flash, so this sometimes tends to make it a bit more expensive in the beginning."
  • More Pure Storage FlashArray Pricing and Cost Advice →

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    Questions from the Community
    Top Answer:The standout features for us in Pure FlashArray X NVMe are its robust DDoS protection, seamless transparent failover… more »
    Top Answer:I would rate the solution as an eight out of ten in terms of costliness.
    Top Answer:There is room for improvement in catering to midrange storage needs, especially for customers seeking Enterprise-class… more »
    Top Answer:PowerStore is flexible, scalable, simple, and performant with market-leading economics for a wide range of legacy and… more »
    Top Answer:Dell EMC PowerStore is a unified storage platform that has the added benefit of being scalable. The automated management… more »
    Top Answer:Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell… more »
    Top Answer:Both are great platforms, but if you are considering all flash solutions, I would recommend you to consider Pure… more »
    Top Answer:We consume less physical storage because of the solution’s deduplication and compression.
    Top Answer:We have customers who use a three-year or five-year license. We also have customers who use Evergreen.
    Comparisons
    Also Known As
    Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
    PowerStore
    Learn More
    Overview

    Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

    Dell EMC PowerStore is a midrange next-generation data storage solution. It is designed with a data-centric, intelligent, and adaptable infrastructure and helps consolidate storage and virtual server environments. The Dell EMC PowerStore platform includes two major configurations, including PowerStore T and PowerStore X. Dell EMC PowerStore enables you to deploy the appliance and consolidate data and applications and supports both flash and SCM Optane devices.

    Dell EMC PowerStore Offers:

    • Value
    • Flexibility
    • Simplicity

    Dell EMC PowerStore Features

    Some of the most powerful Dell EMC PowerStore features include:

    • Data-centric design: Dell EMC PowerStore is designed to optimize system performance, scalability, and storage efficiency to support any workload.

    • Intelligent automation: Intelligent automation helps simplify management as well as optimize system resources. Through a programmable infrastructure, it also enables you to easily monitor, analyze, and troubleshoot the environment.

    • Adaptable architecture: Because it has an adaptable architecture, Dell EMC PowerStore is able to provide speed and application mobility and offer flexible deployment models.

    • Scalability: Dell EMC PowerStore can be scaled up and scaled out.

    • Data-in-place upgrades: By providing data-in-place upgrades, you gain a modernized infrastructure without any downtime involved and without impacting applications.

    Dell EMC PowerStore Benefits

    Some of the benefits of using Dell EMC PowerStore include:

    • Flexible deployment: Dell EMC PowerStore is made to modernize the core, edge, and cloud without disruption, leading to flexible deployment.

    • Pay-per-use: Dell EMC PowerStore offers a range of flexible purchase options.

    • Any workload: Because Dell EMC PowerStore is designed to leverage next-gen innovations, it can work with any workload.

    • Programmable infrastructure: Dell EMC PowerStore streamlines application development and also automates storage workflows through integration with VMware and a broad ecosystem of leading management and orchestration frameworks, enabling you to provision services directly from the application tool sets that you use most frequently.

    Reviews from Real Users

    Below are some reviews and helpful feedback written by Dell EMC PowerStore users who are currently using the solution.

    PeerSpot user Maurizio D., who is a CTO at Universita' degli Studi di Pisa, says it "Gives us flexibility, performance, and ease of use. It also has some very good compression capabilities. We were looking for a solution that was easy to install in our VMware environment, that was flexible. PowerStore X is a type of a VMware cluster that you install inside your environment. If you have a VMware environment, like we have in production, it's easy to install and use."

    Another PeerSpot user, Jorg L., who is an IT Administrator at a construction company, mentions "For access from virtual machines, iSCSI, and NFS, it is very good. It helps increase performance."

    "The administration tools take advantage of machine learning and make recommendations to the admins, and that makes the administration easier," says a Chief Information Officer at a computer software company. He also comments that “Overall, we've benefited from the dedupe, compression, and replication, the advanced technology, of this frame. It's all better than what we had in the previous generation of XtremIO appliances, and above what we were getting in the Dell EMC Unitys.”

    Pure Storage FlashArray is the world’s first enterprise-class storage array that runs exclusively on the nonvolatile memory express (NVMe) protocol for memory access and storage. It represents a totally state-of-the-art type of storage technology. It offers users shared accelerated storage that delivers cutting-edge features in the realms of performance, simplicity, and consolidation. Pure Storage is fresh and modern today and will be for the next decade. Without forklift upgrades or planned downtime, Pure Storage takes the work out of storage ownership and delivers unprecedented customer satisfaction.

    Pure Storage FlashArray is built with simplicity and reliability in mind. The solution can be implemented and optimized in hours, as opposed to other similar solutions that can take days. It has no moving parts, which removes areas where it could potentially be vulnerable to suffering errors. It is highly stable and gives users the ability to manage system shutdowns in a way that  prevents data loss.

    Benefits of Pure Storage FlashArray

    Some of the benefits of using Pure Storage FlashArray include:

    • A much higher level of speed than similar pieces of technology. Pure Storage FlashArray maximizes the speed at which data can be transferred while at the same time minimizing system latencies that might slow the transfer down. Additionally, it offers users quick memory read and data access speeds.

    • A higher bang for your buck in terms of the storage capabilities you get for the money you pay. They are smaller in size than more standard storage technologies, but they offer flash memory, which enables users to store larger amounts of data than the current standard.

    Reviews from Real Users

    Pure Storage FlashArray is a highly effective piece of storage technology which stands out among its competitors for a number of reasons. Two major ones are its overall robustness and the value that it offers by way of its reliability and ease of use. It provides users with many valuable features that allow them to maximize what they can do with this solution. Pure Storage FlashArray’s reliability and ease of use make it a highly valuable solution. 

    PeerSpot user Prabakaran K., a technical consultant at Injazat Data Systems, notes the robustness of this solution when he writes, "FlashArray has many valuable features. It's very user-friendly and it has high availability, so there is comparatively less downtime. During maintenance, there is no shutdown procedure, so you can directly power off the Array and manage the shutdown process without any data loss, which is a unique feature. Managing replication and data migration is also very easy."

    PeerSpot user Jason D., a cloud solutions architect at a tech services company, notes three features that make this solution valuable when he writes, "We've had different types of storage, and three things of this solution are valuable. The first one is its outstanding performance. The second one is its stability. In the about three years that we've had it, we've had component failures, but we never had a service interruption or any data loss. The third one, which is really critical, is that it is super easy to use in terms of provisioning, storage, and managing the arrays. I'm able to maintain a multi-site environment with a couple of dozen arrays with a single mid-level storage admin."

    Sample Customers
    Fremont Bank, Judson ISD, The Nielsen Company
    Information Not Available
    Nielsen, Lamar Advertising, LinkedIn, Betfair, UT-Dallas
    Top Industries
    REVIEWERS
    Computer Software Company23%
    Financial Services Firm18%
    Manufacturing Company18%
    Comms Service Provider14%
    VISITORS READING REVIEWS
    Computer Software Company17%
    Financial Services Firm13%
    Manufacturing Company10%
    Government6%
    REVIEWERS
    Computer Software Company19%
    Financial Services Firm11%
    Healthcare Company11%
    Construction Company7%
    VISITORS READING REVIEWS
    Computer Software Company18%
    Manufacturing Company9%
    Financial Services Firm8%
    Government8%
    REVIEWERS
    Financial Services Firm19%
    Healthcare Company12%
    Manufacturing Company10%
    Computer Software Company8%
    VISITORS READING REVIEWS
    Educational Organization31%
    Computer Software Company12%
    Manufacturing Company8%
    Financial Services Firm8%
    Company Size
    REVIEWERS
    Small Business38%
    Midsize Enterprise28%
    Large Enterprise34%
    VISITORS READING REVIEWS
    Small Business23%
    Midsize Enterprise17%
    Large Enterprise60%
    REVIEWERS
    Small Business32%
    Midsize Enterprise17%
    Large Enterprise51%
    VISITORS READING REVIEWS
    Small Business26%
    Midsize Enterprise16%
    Large Enterprise58%
    REVIEWERS
    Small Business27%
    Midsize Enterprise16%
    Large Enterprise57%
    VISITORS READING REVIEWS
    Small Business18%
    Midsize Enterprise40%
    Large Enterprise42%
    Buyer's Guide
    Dell PowerStore vs. Pure Storage FlashArray
    March 2024
    Find out what your peers are saying about Dell PowerStore vs. Pure Storage FlashArray and other solutions. Updated: March 2024.
    770,141 professionals have used our research since 2012.

    Dell PowerStore is ranked 1st in All-Flash Storage with 46 reviews while Pure Storage FlashArray is ranked 3rd in All-Flash Storage with 174 reviews. Dell PowerStore is rated 8.6, while Pure Storage FlashArray is rated 9.2. The top reviewer of Dell PowerStore writes "It has a very strong NAS that can support a lot of big, heavy environments". On the other hand, the top reviewer of Pure Storage FlashArray writes "Effective provisioning, helpful support, and reliable". Dell PowerStore is most compared with Dell Unity XT, IBM FlashSystem, NetApp AFF, Dell PowerMax NVMe and Huawei OceanStor Dorado, whereas Pure Storage FlashArray is most compared with NetApp AFF, HPE Nimble Storage, IBM FlashSystem, VMware vSAN and Dell Unity XT. See our Dell PowerStore vs. Pure Storage FlashArray report.

    See our list of best All-Flash Storage vendors.

    We monitor all All-Flash Storage reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.