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Oracle Eloqua review
Desktop Support Manager & Web Associate at a printing company with 501-1,000 employees
We use Multipub and Salesforce, and is pulls in the information of all our...
The most valuable feature for us is that it integrates with our CRM content management system. We use Multipub and Salesforce, and Marketing Cloud pulls in the information of all our customers from those systems. When we create our segments, we don't have to manually pull in lists. So when we create a segment, we can just use the...
Pardot review
Vikram Rawani
Pardot Consultant at Target
Offers an easy initial setup phase and good ROI
With Pardot, users can do the segmentation based on their requirements. You can segment your prospects based on their interests, locations, companies, or the sales cycle. You can also use the engagement studio to create a journey for the people you have segmented with the help of automation feature of the tool. The aforementioned area...
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