Marketing Automation Users Have Shared Their Experience With Us
Updated January 2026
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Oracle Eloqua review
Madhan Krishnamoorthy
Senior Functional Consultant at a tech vendor with 51-200 employees
Integration with CRM and third-party systems significantly boosts campaign management
The native integration could be improved, as Oracle Eloqua has decommissioned it. Manual uploads require changing the data priority order to top priority. Sometimes form capturing data fails, and campaign response issues occur. The pricing of Oracle Eloqua is quite high as it is an Oracle product. Compared to other marketing automation...
Iterable review
Sai Shivika
Digital Marketing Specialist at a financial services firm with 10,001+ employees
Lifecycle campaigns have become more personalized and have driven higher conversions
The best features Iterable offers in my experience are audience segmentation, contact building and customization, and ease of use. Audience segmentation allows for drag-and-drop functionality in campaign building and also channel cross-pollination, which helps my team significantly. Iterable seamlessly integrates with our third-party tools,...
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