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Snowplow review
Neha Lall
Product Analytics Lead at MSE Technology
Granular behavioral tracking has transformed how we understand user journeys and...
Snowplow could be improved in a couple of areas. The Snowplow team is readily available and proactive, always jumping on calls to make changes, especially how we track consent and non-consent data for the EU market. One area of improvement could be its vast canvas, which might feel overwhelming and confusing to people who are less technical...
Snowplow review
Karine Karine
Product Owner at Karine Caimo
Data teams have gained full control over real‑time user behavior tracking for...
Snowplow offers the best features in that you are completely free to make your own data model, track the way you want to track, and control the way the data comes to Snowflake so you are the complete owner of the raw data without being forced into a certain data model. Having that level of flexibility impacts our team's work and projects as...
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